AwesomenessTV to Go Over-the-Top via Two Channels with Verizon

/ Mar 11, 2015


Maker Studios is on Dish Network’s Sling TV. AwesomenessTV will go over-the-top with the help of Verizon.

Verizon has inked a deal with the teen-focused online video network to launch two over-the-top channels later this year. The first one, called AwesomenessTV, will target teens and young millennials with scripted and unscripted series. The second, the family-oriented DreamWorksTV, will feature original live-action and animated short-form content as well as some of DreamWorks Animation’s most recognizable characters. In total, the deal calls for more than 200 hours of original content to be produced by AwesomenessTV every year for multiple years.

The Verizon-distributed channels will only be available in the US as part of the telco’s upcoming mobile video pay-TV service.

“It’s increasingly clear that ‘mobile first’ is the way millennials are consuming all types of content, especially HD video and music,” said Terry Denson, vice president of content acquisition and strategy at Verizon, in a statement. “At Verizon, we’re committed to working with only the best and most innovative content providers, like AwesomenessTV, and driving opportunities as new content models emerge and customers experience the most in-demand and popular video in entirely new ways.”

AwesomenessTV is a subsidiary of DreamWorks Animation, which recently sold a minority stake in the online network to Hearst Corporation. At the time of the deal, the companies said AwesomenessTV, like other networks in the YouTube ecosystem, was pursuing an over-the-top play.

On YouTube, AwesomenessTV reaches more than 112 million subscribers across its network of channels.

Verizon, for its part, has previously expressed interest in working with AwesomenessTV as part of its upcoming mobile video/internet-TV plans. Last year, Verizon CEO Lowell McAdam said his company was building a mobile-first pay-TV service, which would offer a bundle of channels from traditional media partners like Viacom (which it has a carriage deal with) and digital content networks like AwesomenessTV.

Verizon’s service is expected to launch sometime in 2015.

Tags: , , , , , ,


Pioneering Hip Hop Exec Lyor Cohen Joins YouTube as Global Head...


Legendary Digital Reveals Alpha Subscription Service Launch...


Time Inc. Teams with Digital Comedy Producers Jash for Branded Content

Amazon Logo

Amazon Greenlights Three Comedy Pilots as Series

Industry Tickets Selling Fast!
Click above to lock in your registration for VidCon 2015!

How the Cartoon Network Combined the Best of VOD and Linear TV...


Jukin Media Goes Viral for Brands with Ethos Division Launch

Streamy Awards

Streamy Awards Trade In VH1 for YouTube, Again


Matching Ads to Videos Not So Simple, According to Zefr’s...


Plug Pulled on Canadian SVOD Service Shomi


What’s Trending on the Twitter Sale

Machinima Logo

Machinima Teams with SiriusXM for Daily Esports Radio Show


AwesomenessTV, Vice, Complex to Power New HearstLive...


VIDEO: ‘Dirty 30’ Confessions with Stars Hart,...


Facebook Says It’s Sorry It Vastly Overestimated Video...


Pilgrim Media Group CEO Craig Piligian (‘The...


Heroes or Rats?: YouTube Unveils New Program for Creators Who...

Vessel says it's doing well in its first month

Why Verizon is Pursuing Vessel, the...


How Canvs Media is Harvesting Emotional Insights on YouTube,...


Marlon Wayans Getting ‘Naked’ for Netflix with Regina Hall


HuffPost RYOT Launching Virtual Reality Comedy Series and News...


YouTube Launches #voteIRL Campaign Targeting Digital-First Generation


How Top YouTubers (incl. Tyler Oakley & Meghan Rienks)...


Charlie Sheen to Star in Crackle Feature ‘Mad Families’


Gunpowder & Sky Buys Distributor FilmBuff As Vision for...


Toy Freaks Top Viewed YouTube Channel in August According to...


Emmy Wrap-Up 2016: Jeffrey Tambor (‘Transparent’)...


Twitter Scores 2.1 Million Viewers for Thursday Night Footall Kickoff


Vloggers Not Unique Snowflakes: 90 Million Flag YouTube Videos...

Mode Media

‘Billion Dollar Startup’ Mode Media Shuts Down


Who Is Winning The Marketing Revolution And Why?


Netflix Orders ‘She’s Gotta Have It’ Series...


What Is ‘Swedish Dicks’ and Who Is Selling It?


How GMC is Using the AOL Series ‘Seamlessly She’...


Liberty Global to Put Netflix on Set-Top Boxes in 30 Countries


Getting to the Spine of VR’s Monetization Challenges with...


Meredith Hosted Its Own “Front” Stacked with 20 New Series


Verizon and Hearst Move and Seriously.TV Under...


Twitter Launches Live Streaming Apps for Amazon Fire, Apple TV...

YouTube Community

YouTube Fights Back Against Social Media Rivals with Community Feature

Casual Hulu

Vimeo Opening Television Store with Lionsgate Content, Launching...