WIGS Kickstarts Production on ‘Susanna’, Paquin to Star

/ Apr 8, 2013

Courtesy of WIGSCO, LLC

WIGS is producing “Susanna,” a new drama starring Anna Paquin from “True Blood” and Maggie Grace from “Lost.” The two will play sisters, one (Paquin) the mother of a newborn who is struggling with postpartum depression, the other (Grace) a high-powered investment banker who now has to juggle her professional aspirations with taking care of her sister’s baby.

The 12-episode drama, which is scheduled to arrive on WIGS’ YouTube channel later this spring, is written and directed by Avnet, with Rob Benedict and Virginia Madsen rounding out the cast.

WIGS holds the belt as the most prominent drama channel within YouTube’s premium channels initiative. The channel focuses exclusively on telling stories about and relevant to women, with each show titled after its main character.

Launched by Avnet, Garcia, and Jake Avnet in May 2012, the channel signed a multi-year programming, marketing, and distribution deal with Fox Broadcasting earlier this year. Under the terms of the deal, WIGS and Fox would work together to market the channel, as well as potentially use WIGS as an incubator for future broadcast franchises.

In announcing “Susanna,” WIGS also debuted a new off-YouTube website that lets users access all of its shows from one central hub. A product of that Fox deal, perhaps? In any case, it’s another example of a YouTube media company or content provider building a presence off of the video site. Right now, WIGS’ site is offering central access to all of its programming. But what’s not to say that eventually it doesn’t also become an additional source of revenue, one that wouldn’t need to be split with YouTube?


Tags: , , , , , ,


Facebook Says It’s Sorry It Vastly Overestimated Video...


Pilgrim Media Group CEO Craig Piligian (‘The...


Heroes or Rats?: YouTube Unveils New Program for Creators Who...

Vessel says it's doing well in its first month

Why Verizon is Pursuing Vessel, the...

Industry Tickets Selling Fast!
Click above to lock in your registration for VidCon 2015!

How Canvs Media is Harvesting Emotional Insights on YouTube,...


Marlon Wayans Getting ‘Naked’ for Netflix with Regina Hall


HuffPost RYOT Launching Virtual Reality Comedy Series and News...


YouTube Launches #voteIRL Campaign Targeting Digital-First Generation


How Top YouTubers (incl. Tyler Oakley & Meghan Rienks)...


Charlie Sheen to Star in Crackle Feature ‘Mad Families’


Gunpowder & Sky Buys Distributor FilmBuff As Vision for...


Toy Freaks Top Viewed YouTube Channel in August According to...


Emmy Wrap-Up 2016: Jeffrey Tambor (‘Transparent’)...


Twitter Scores 2.1 Million Viewers for Thursday Night Footall Kickoff


Vloggers Not Unique Snowflakes: 90 Million Flag YouTube Videos...

Mode Media

‘Billion Dollar Startup’ Mode Media Shuts Down


Who Is Winning The Marketing Revolution And Why?


Netflix Orders ‘She’s Gotta Have It’ Series...


What Is ‘Swedish Dicks’ and Who Is Selling It?


How GMC is Using the AOL Series ‘Seamlessly She’...


Liberty Global to Put Netflix on Set-Top Boxes in 30 Countries


Getting to the Spine of VR’s Monetization Challenges with...


Meredith Hosted Its Own “Front” Stacked with 20 New Series


Verizon and Hearst Move RatedRed.com and Seriously.TV Under...


Twitter Launches Live Streaming Apps for Amazon Fire, Apple TV...

YouTube Community

YouTube Fights Back Against Social Media Rivals with Community Feature

Casual Hulu

Vimeo Opening Television Store with Lionsgate Content, Launching...

A Perfect Day in LA Tastemade Jaunt VR Virtual Reality

From Donuts to Malibu, Tastemade and Jaunt Get Immersive in...

Defy Media

Defy Media Close $70 Million Series B Funding Round

YouTube Space LA Halloween Set 2016

YouTube Spaces Team with Jason Blum (‘The Purge’)...

Yahoo Esports

‘Yahoo Esports Live’ Serves Up Reeses Puffs with...


Univision and Lionsgate Team for SVOD Movie Service for U.S. Hispanics

People Entertainment Weekly PEN

People/Entertainment Weekly Ad-Supported OTT Service Preps for Launch

George_Kliavkoff Jaunt VR

Jaunt VR Hires Hearst Exec George Kliavkoff as CEO

Making a Murderer Netflix

‘Making a Murderer’ Scores for Netflix at Creative...

Future Man Hulu Josh Hutcherson

Hulu Orders ‘Future Man’ Series Starring Josh...

Heirloom Paten Hughes Tom Wopat Vimeo

How an Actress’ Real-Life Tomato Farm Inspired the New...

Robert Redford and Jane Fonda Electric Horseman

Netflix Rolls Camera on Robert Redford & Jane Fonda...


Amazon Greenlights Docu-Series on Tennis Star Novak Djokovic

FCC Chairman Tom Wheeler 2-4-15

It’s Apps or Else: FCC Chairman Wheeler Clarifies Rule...