Newfronts 2013 Programming Cheat Sheet

/ May 24, 2013


It’s officially one month after the Newfronts took New York City by storm at the end of April this spring. After getting requests for an article that documents all the programming to come from the Newfronts 2013 presentations, we’ve collected the announcements into one digest.

We’ll be tracking these throughout the year giving you deal updates and reviewing shows as they debut. As always, send tips and opinions to the editorial team: [email protected]

Who do you think will have the most successful content year?

Share in the comments!

And now, the programming run.down.


AOL announced 15 new web series for numerous AOL On channels.


  • City.Ballet: Enter the graceful but competitive world of the New York City Ballet through the eyes of executive producer Sarah Jessica Parker. Produced by Pretty Matches Productions and Zero Point Zero Production.

  • #CandidlyNicole: Nicole Richie stars in a new series based on her twitter feed. Produced by Telepictures Productions and World of Wonder with executive producers Nicole Richie and Michael Baum. The show premiered in April 2013.


  • My Ink: From award-winning producer Mike Tollin, big names in sports share the personal stories behind their tattoos. Produced by Mandalay Sports Media.


  • Anthony Eats America: Actor and comedian Anthony Anderson eats his way across America one kitchen at a time, as he connects with home chefs to learn the secrets of their signatures dishes. Produced by Principato-Young Entertainment.

  • Now Eat This! Italy with Rocco DiSpirito: Chef and New York Times best-selling author Rocco DiSpirito visits Italian mamas in their homes in Sorrento, Italy to learn how to make authentic Italian dishes healthy and under 350 calories.


  • Inspiration Point with Jonathan Adler: Designer and author Jonathan Adler shares his perspectives on creativity, inspiration, and adding style, craft, and joy to your life. Produced by AOL Studios.

  • The Sartorialist: Photographer Scott Schuman searches the city streets for amazing fashion as well as the stories behind the style.

  • Fuego Your Life: 25-year-old Colombian-born Latina spitfire Sandra Vergara shares her spicy secrets to style and beauty in this new digital girls’ guide. Produced by Telepictures Productions.


  • Second Chances: Gwyneth Paltrow and Tracy Anderson spend time with women who’ve overcome hardship, injury, and setbacks to triumph in the face of adversity.  Produced by Ryan Seacrest Productions.


  • Hardwired: Millennial tech gadget guru and digital influencer Justine Ezarik aka iJustine explores the latest in wearable technology. Produced by AOL Studios, the show premiered in May 2013.

  • The Future Starts Here: Founder of the Webby Awards Tiffany Shlain explores humanity’s evolution with technology.


  • Flat Out: High end documentary series following 17 year old NASCAR rising star, Dylan Kwasniewski, in his quest to become a top NASCAR driver. Produced by Vuguru and NASCAR Productions.


  • Fatherhood: Emmy Award-winning actor Hank Azaria wrestles with the challenges that come with being a first-time father. Produced by BermanBraun.


  • Funded: Discover crowd-funded small business success stories with author, comedian, and entrepreneur Baratunde Thurston. Produced by AOL Studios with Cultivated Wit.

  • Acting Disruptive: Features Hollywood’s biggest names away from the cameras as they launch tech and new media start-ups. Hosted by Max Lugavere and produced by Tribeca Enterprises.


The Weather Company

The Weather Company unveiled six new web series. Each show will consist of six, 2-4 minute episodes, with all six being made available at the same time in the “TV” section of

  • Brink: Already announced. Launching in July, this show will document efforts to save endangered species.

  • Destination Uncharted: (Already announced.) A travel series exploring the “most stunning natural places on Earth.”

  • Grid Breakers: (Already announced.) Launching in September, this show follows explorers who have endured some of the world’s harshest weather conditions.

  • I Am Unstoppable: (New.) Launching in October, this show will follow six outdoor athletes who have overcome extraordinary obstacles to achieve their goals, including Sarah Reinertsen (who attended the event), the first full-leg amputee to complete the Ironman competition.

  • Virus Hunters: (New.) Launching in November, this show will document the work of scientists working hard to prevent deadly diseases from spreading. Virus Hunters will focus on the technological practices such as advanced data mining

  • Alive: (New.) Launching in December, the show spotlights Americans who survived manmade and natural disasters. Scientists will also be featured, explaining what happened during catastrophic events like tornadoes, hurricanes, shipwrecks, or a flight nearly crashing.



Yahoo! Announced all new comedy and lifestyle shows coming this fall, to find out more go to Yahoo’s video strategy has centered on two “verticals”: comedy and women’s lifestyle programming.

  • Tiny Commando: A new comedy series created by Ed Helms follows a four-inch tall private investigator as he fights crime against his fellow miniature arch-nemesis. Fall 2013.

  • We Need Help: Cheryl Hines (Curb Your Enthusiasm) and Rachael Harris (The Hangover) star as versions of themselves putting their assistant through hell.

  • Losing Your Virginity with John Stamos: Fall 2013. Stamos (Full House, ER) interviews celebrities about their first time.

  • Fashion Recipe: Hosted by celebrity stylist Brett Alan Nelson, who “shows you how to get the most from one particular article of clothing.”

  • Cinema & Spice: Hosts Julianna Stricland and Natasha Feldman discuss films as they teach viewers new cooking skills and home decorating ideas. Debuting later this year.

  • Grill Girls (working title): A grilling show starring chef Megan Mitchell, who shares her grilling secrets for steaks, pizza, and even peaches.

  • WWE Raw Pre-Show: A 30-minute show that will air exclusively on Yahoo before World Wrestling Entertainment’s (WWE) flagship program, Monday Night Raw. Yahoo and WWE will also program live pre-shows of every WWE pay-per-view event.


Alloy Digital

New programming announced in partnership with DBG Alloy Digital:

  • Chasing A music-based reality competition that features fans of a certain musician/band competing in a series of road challenges in order to win the ultimate prize of getting to meet that musician.

  • Dorm Biz A reality competition series in which ambitious and entrepreneurial students try to launch new businesses from their dorm rooms.

  • Dropping the Soap It follows the antics of a fictional television network executive, who wants to shake things up on a long-running soap opera by using every hacky gimmick in the book.

  • 30 Days to Popular Scripted comedy about two best friends who work their way to the top of the high school food chain. Encore A non-scripted comedy that reunites former cast members of a high school drama club and documents their attempt to put on another show.

  • The Espressologist It follows a twenty-something barista named Chelsea, who plays matchmaker for her friends and co-workers by pairing them based on their drink of choice.



Hulu announced seven new original programs.

  • The Awesomes is an animated show for adults that combines the thrills of comic book storytelling with the irreverent comedy that is the hallmark of show

  • Behind the Mask takes viewers on a behind-the-scenes adventure into the world of sports mascots, through the eyes of four dedicated performers at the high school, college, minor league and NBA pro levels.

  • The Wrong Mans centers on Sam (Baynton), and Phil (Corden), two lowly office workers who become caught up in a deadly criminal conspiracy after Sam discovers a ringing phone at the scene of a horrific car crash.

  • Mother Up is a 13-episode, half-hour animated comedy series chronicling the misguided attempts at parenthood of Rudi Wilson, a disgraced former music exec, as she transitions from the towers of Manhattan to the carpool line of suburbia.

  • Prisoners of War: Series follows the journey of two soldiers as they return to their families after 17 years in an enemy prison.

  • Moone Boy is a family comedy series about a young boy growing up in a chaotic and creative household in late 1980s Ireland.

  • East Los High is not your typical high school. Dance, sex, romance and mystery are at the heart of this inner city school in East L.A. where two teenage cousins, Jessie, a 16-year-old virgin, and Maya, a troubled runaway with a violent past, fall in love with Jacob, a popular football player.

A small but important thing to note: Hulu called its event the “Hulu Upfront,” which indicates how the video company views itself and the content it’s developing and offering.



Announced promising news shows at the newsfront presentation.

  • Mainly Murder: New. The comedy follows the antics of a Long Island-based “murder mystery entertainment company.” Their dream is to make it to the big time, which to them means performing murder mysteries in New York City. Stars Rob Huebel, Tim Meadows, Andy Richter, and Matt Besser. From Principato-Young Entertainment.

  • Jewelry Star: New. A reality series in which up-and-coming jewelry designers compete to create custom bling (yeah I said it) for celebrities and other high-profile clients. Hosted by Emmy-winning stylist Soyon An, she and her clients will also serve as judges. The show comes from Blip’s partnership with BeachMint, a social commerce company that operates JewelMint (over 1 million Facebook fans).

  • The Great S. Cape: New. Already announced, this superhero series is created, written, and produced by Michael Uslan (The Dark Knight trilogy). Spanning 12 “chapters,” the show follows the adventures of Stephan Cape, a skilled magician and illusionist who decides to use his tricks to solve an insidious Hollywood murder plot.

  • Hipsterhood: Returning for second season. From producer Shilpi Roy, the show is about two Los Angeles hipsters who keep running into each other around their Silver Lake neighborhood, but can never manage to take the next step and actually talk.

  • The Gauntlet: Returning for second season. A video game competition series that brings in serious gamers and gaming fans from around the country to battle it out in a contest of gaming skills, concentration, agility, and stamina. The show is described as inspired by reality series like Wipeout and The Voice. From Blip content partner, RoosterTeeth.



Announced new programming. You can find out more at

  • Lyric Lines: Starring Tommy Woolridge, a shy, awkward 22 year old who tries to pick up women using song lyrics from the likes of Justin Bieber and Ed Sheeran. A new season is launching this week, sponsored by Coca-Cola.

  • The Comment Show: Hosted by comedian David So, this recently launched show places a spotlight on (and makes fun of) the comments fans (and haters) make under music videos on YouTube.

  • VEVO TV: A 24/7 “linear” music channel that curates music videos into short, themed blocks based on different genres. The channel is available on as well as VEVO’s apps for smartphones, tablets, Xbox, and Roku devices. It also features original programming from VEVO as well as live concert events. Launched in March, Adidas Originals, McDonald’s, Red Bull, and State Farm signed on as launch sponsors.



Announced five new channels on its digital video network, UVideos. These new channels will feature Univision TV programming as well as additional content and how-to information.

  • La Buena Vida (Lifestyle): Will feature content and information on health and fitness trends and tips to help consumers live a good life.

  • En La Olla (Cooking): Food-related content covering everything from recipes to restaurants. The channel will feature Despierta America’s Karla Martinez.

  • Canal Fashion (Beauty and Fashion): This channel will feature Rodner Figueroa from Univision’s Sal y Pimienta, among other things relevant to audiences interested in fashion, style, and beauty.

  • La Carcajada (Comedy): Raul Gonzalez, co-host of Despierta America, will show up on some of the content on this channel.

  • Lo Que No Ves (Behind the Scenes): This channel will feature new web-only content hosted by Carlos Calderon, offering a “peek behind the velvet rope” to some of Hispanic America’s top celebrities.

Univision is also enhancing the existing News and Sports channels on UVideos


Disney Interactive

Future programming announced includes:

  • A Love Story: In this web series based on Vinylmation, the vinyl collectible toys based on Disney characters, a blank toy is left unpainted by a factory machine and sets out on a dangerous journey to find the only other toy that may hold the answer to his destiny.

  • Celebrity Pet Psychic: Sonya Fitzpatrick, the most sought-after animal communicator in the world, shares her talents with animal-loving celebrities.

  • Citizen Kid: In this series, we profile ordinary kids who are doing extraordinary things with their lives and in their communities.

  • Unfiltered with Cole Plante: Follow 18-year-old electronic dance deejay Cole Plante as he prepares to take the stage at Lollapalooza, while balancing school and teen life.

  • D’Fied: A weekly show highlighting the best of Disney-inspired style. From sneaker culture to DIY fashion to upcoming trends, it’s the latest in style with a Disney-fied edge.

  • Digitales: In this finger puppet theater series, kids bring laughter to an ageless audience as they retell stories from classic Disney films, attractions, and fairy-tales.

  • It’s a Small World: Based on the “It’s a Small World” theme park attraction and successful e-book series, this series follows a magical hot-air balloon as it befriends a group of kids and embarks on an unforgettable adventure across the globe.

  • Making it Up: From crafts to baking, renowned Hollywood mom Kerri Kenney-Silver offers how-to tips from her two-acre Malibu home.

  • Stunt’d: In this mockumentary series, we follow an indie film crew as they shoot stunt scenes that have the most unexpected and outrageous outcomes.

  • Swampy’s Underground Adventures: Season 2. Based on the protagonist from Disney’s mobile franchise Where’s My Water, season 2 will continue to highlight the unpredictable adventures of Swampy the alligator and the quest for friendship and adventure.

  • That’s Fresh with Helen Cavallo: In this cooking show, viewers will learn how to make food that the whole family will love.


Microsoft Advertising

  • Partnership with OneBeat: OneBeat is an electronic dance music-centric entertainment studio. Microsoft and OneBeat are developing a new app for Xbox Live that will feature original content and “immersive storytelling experiences,” allowing brands to connect with EDM fans and culture.

  • The LeBrons, Season 2: Co-executive produced by Believe Entertainment Group, LeBron James, and Maverick Carter, the animated series will launch on May 10 exclusively on Xbox Live and the MSN Video Hub. It is also currently at work on “new content that capitalizes on second screen experiences through Xbox SmartGlass, as well as other Microsoft consumer platforms.”

  • Years of Living Dangerously: Microsoft will serve as the digital partner for the new Showtime TV series, which deals with issues related to climate change.Microsoft will offer additional content across MSN, Xbox, and Windows 8 platforms. This includes exclusive video segments, celebrity interviews, and behind-the-scenes content.


CBS Interactive

CBS Interactive announced eight new web series to add to its current portfolio of 88 web series and 80 live content specials that the company produces and distributes across its network of digital properties, including,,, CNET, and GameSpot.

  • Baker Street Irregulars: An original web series that will serve as a companion to CBS Television Network’s hit detective series, Elementary. The web-only show follows a bunch of characters as they assist the modern-day Sherlock in solving cases.

  • Person of Interest: Animated: Based on CBS Television Network’s Person of Interest crime procedural from Jonathan Nolan (The Dark Knight trilogy), the animated series will serve as an extension of the hit television show.


  • Next Big Thing: A show that taps into CNET’s video coverage of the tech industry’s major events (like CES) to highlight new digital products and pinpoint where the digital world is headed.

  • CNET Appliances: Coming this fall, CNET will expand to provide video reviews of smart/connected home appliances. This includes everything from refrigerators and dishwashers to home automation systems and even smaller appliances like Wi-Fi enabled coffee-makers.

  • CNET Espanol: Another CNET expansion, this one into the US Latino market. CNET will provide tech/digital breaking news, trends, and reviews.


  • GameStart: Follows a group of gaming start-ups as they try to navigate the world of crowd-source funding on Kickstarter.

  • Baller Status: Think of it as MTV Cribs meets Machinima, sort of. This series will take viewers inside the homes of pro athletes, entertainers, and gaming personalities, and then feature them playing and competing with others in their favorite video games.

  • GameCrib: Season 2. A “behind-the-scenes” look at the lives of pro gamers. Starring pro-gaming team TSM Snapdragon, this series will document their world, which includes training, tournaments, and drama.



Second Seasons of Three Popular Original Series and Two Digital Movies Among Exciting Line-Up:

  • Comedians in Cars Getting Coffee to Feature Chris Rock, Sarah Silverman, David Letterman, Don Rickles and More

  • Cleaners Two gorgeous young women out on an errand for their boss turn out to be a team of highly trained and lethal contract killers.

  • Play it Forward A series of spontaneous street performances by superstar artists around the U.S. to raise support for music education in public schools.

  • Strand Street A former member of a small time Venice surf gang infiltrates the gang as an LAPD informant when they get caught up with a ruthless international gang that could take all of their lives.

  • Chosen The second season of the critically-acclaimed suspense series is currently in development and set to begin production in Summer 2013

  • The Bannen Way The second season to the adventures of Neal Bannen, a charming con-man with a police chief for a father, a mob boss for an uncle, and a weakness for beautiful women, who wants to turn his life around and leave the criminal lifestyle forever.

  • Joe Dirt The Sequal:The long-awaited sequel to the cult favorite David Spade comedy JOE DIRT will break new ground as the first made for digital movie that is a sequel to a hit motion picture.


Conde Nast Entertainment (CNE)

Added video channels to its recently launched digital video network.


  • Casualties of the Gridiron: New. A documentary series that puts a spotlight on the physical and mental effects of playing professional football in the NFL, as well as how former pros are coping with it post-retirement.

  • GQ How To: New. Videos covering fashion tips like “how to tie a tie” and “how to make the perfect cocktail.”

  • The GQ Trend Report: New. A daily series for viewers to stay up to date on the latest fashions and trends.

  • Fighting Weight: Renewed. Weekly workout guide in which fitness gurus share favorite routines, tips, and exercise secrets; hosted by Eric Valdez (General Hospital, New Girl).

  • 10 Essentials: Renewed. Famous dudes (Anthony Bourdain, Andy Cohen, and others) count down the ten items they can’t live without.

  • Car Collectors: Renewed. Other famous dudes (like Adam Carolla) show off their wheels.

  • Jogging with James: Renewed. Follows adventurer James Marshall as he trains for the Marathon de Sable.


  • Glamour Video Gift of the Week: New. A weekly series featuring “the hottest guys in hilarious vignettes that bring every woman’s viral video fantasies to life”; will include puppies and kittens (because this is the internet).

  • Style to Kill: New. Developed with Magic Elves (Project Runway), this reality series features to up-and-coming stylists as they compete by making over one Glamour fan per episode. Glamour editors will judge the competition and decide which contestant gets the chance to style a Glamour photoshoot.

  • Single Life: New. A scripted series following two singles as they try to find love in the world of online dating.

  • Elevator Makeover: Renewed. Hosted by YouTube star Jessica Harlow and Hairstylist and Glamour contributor Theodore Leaf, it’s a weekly show in which a contestant gets a makeover during the course of a ride down to the lobby (or up from the lobby, as the case might be).

  • Fashion Week Ride-Along: Renewed. Featuring Glamour Editor-in-Chief Cindi Leive as she navigates NY Fashion Week.

  • Why do Guys: Renewed. Comedians interview men on the street to find out what they really think about dating and relationships in the digital age. Fans will be able to send in questions via Twitter.


That’s All Folks!!! Congrats on making it to the bottom!

Don’t forget to share your predictions about which content will soar and which will flop.

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