Add Base79 and CAA to List of YouTube/Hollywood Marriages
/ Jul 9, 2013

base79

Multi-channel networks on YouTube are still trying to figure out how to make money on and/or off the world’s biggest video site. But that’s not stopping big media players from investing in these companies.

The latest YouTube-based media company to receive a cash infusion is Base79, a European MCN that claims to generate more than 650 million views a month across over 800 channels, including five original channels as part of YouTube’s programming initiative in Europe.

The money comes from Evolution Media Growth Partners, the investment arm of Evolution Media Capital, which is partly owned by CAA. The exact amount of the investment was not disclosed. Though this isn’t the first time Base79 has secured money from a major Hollywood name. Per The Wrap, last year Base79 received $10 million from The Chernin Group.

Base79 plans to use the new capital to launch more owned and operated channels, expand its presence in Europe, and invest in new technologies.

Base79 actually started out as a tech-based MCN. The company would help content owners identify their IP on YouTube and help them monetize those clips. Its content partners include the likes of BBC Worldwide, IMG, and Guinness World Records.

Now Base79 wants to move more into producing original content, which is not unlike a certain US-based MCN that has also received money from The Chernin Group.

Tags: , , , , , ,


AmazonInstant

Amazon Loses Net $126M in Revs; Still Plans $100M for Original Video

YoutubeTrailers

The Six Companies Taking on YouTube

FacebookVSYoutube

Facebook Covertly Poised to Take Over Video Space

yahoobuildingsign

The Six Companies Taking on YouTube: Yahoo

RhettandLink

Rhett & Link on Endless Ideas and a Creative Partnership

CondeNastLogo

The Six Companies Taking on YouTube: Conde Nast

complex3

The Six Companies Taking on YouTube: Complex

ComCast

The Six Companies Taking on YouTube: Comcast

Alist_article

ION Introduces the Brand Channel Network

Trip_t0_italy

Former MTV Series Finds a New Home Online

twitchtube

Google (Reportedly) Finally Buys Twitch for $1 Billion

AppleTV

Why ‘Smart’ Advertisers Should Look to Smart TVs

AmazonInstant

Amazon to Spend $100 Million on Original Pilots

FlippsMusic

Flipps App Hops on the Music Video Bandwagon

fullscreenlogo

The Six Companies Taking on YouTube: Fullscreen

AOLadvertising

AOL Names Marta Martinez as New Global Head of Video Sales

VIS_EpicMealTime

‘Epic Meal Empire’ First Episode on YouTube Before...

barcroft_TV

Barcroft Media to Invest in Creating Premium MCN

Copyright_image

EXCLUSIVE: Jukin Media Advances Rights Management Agenda –...

SingleShot

Seinfeld Creates Espresso Version of ‘Comedians in Cars’

SamsungOculus

The Future of Video Creation Is Virtual Thanks to Oculus and Samsung

FrankensteinMD_Victoria

‘Frankenstein MD’ Series Reveals Cast Lineup + First...

Xbox_one_Alist

Xbox One Gets More Social With Update

Divergent_Comcast

Comcast Pact with Lionsgate Expands Their Digital Footprint

tubularlabs

INSIDE LOOK: How Tubular Labs Wants to Help Brands Kill It on YouTube

NewsToKnow

Thursday 7.24: News to Know

FrankensteinMD

Bernie Su’s Pemberley Digital Gets Air Date for...

Maker Studios 5

Maker Studios to Make an Appearance at Comic-Con 2014

fullscreenlogo

Chernin and AT&T Close to Buying Controlling Stake in...

studio71 the mansion

German MCN Studio71′s ‘The Mansion’ Opens...

Roosevelts

PBS to Show 14-Hour Ken Burns Documentary Online…and on TV

YouTubeMusic

Executive in Charge of YouTube’s Music Service Quits

filmmaking

2014 Independent Film Week Shines a Brand New Spotlight on Digital

5ViewerShipTips

MIPTV to Expand MIP Digital Fronts in 2015

MichellePhan

Michelle Phan Sued for Music Copyright Infringement

VIS_EpicMealTime

First Look! ‘Epic Meal Time’ Gets Ready to Build an ‘Empire’

Peter Hollens Wicked Medley

And Now, a ‘Wicked’ Medley from YouTubers Peter...

TheFineBros

The Fine Brothers Expand ‘React’ Franchise with New...

InstagramLink

Why Instagram Isn’t Interested in Your Links