comScore's June Numbers Show Slight Surge in Online Video Viewership - VideoInk
 
 

comScore’s June Numbers Show Slight Surge in Online Video Viewership

/ Jul 17, 2013

watching-laptop

More than 183.3 million Americans watched nearly 44.7 billion online videos in June, according to the latest numbers from comScore’s Video Metrix service. This is a slight step up from May, when 182.2 million Americans watched a little under 41 billion videos online.

The usual suspects slotted in at the top of comScore’s rankings, with Google/YouTube accounting for 158.3 million uniques and over 15.7 billion views. Check out the rest of the top 10, ranked by unique viewers:

comscorejunevideo1

Notably, Microsoft and NDN traded places at the middle of the rankings, as did Yahoo and Viacom near the bottom of the top 10.

When measuring by video views, comScore says Google/YouTube was followed by AOL (775 million in June) and Facebook (730 million). Google/YouTube and AOL have been #1 and #2 in this category for most of 2013.

comScore’s rankings for YouTube partners also didn’t register much of a change from May to June. The top nine partners remained the same, with VEVO at the top with nearly 47.5 million unique viewers, followed by Fullscreen with nearly 34.3 million and Maker Studios with almost 28.8 million.

comscorejunevideo2

VEVO streamed nearly 534 million videos in June, which was also first among YouTube partners. Second-place Maker Studios streamed nearly 477 million videos.

The sole change was at the #10 position, which in June was occupied by E! Entertainment (15.6 million uniques), replacing SonyBMG from the May rankings.

When measuring the top 10 YouTube partners by time-spent, Machinima ranked first with 76 minutes-per-viewer, followed by Maker with 62 minutes.

Update: On the advertising front, comScore reports that June was a record-breaking month, with the number of video ad streams topping 20 billion. Four of the top five video ad properties surpassed two billion ad views in June, led by Google with 3.26 billion impressions. Hulu once again delivered the highest frequency of video ads with an average of 73 per viewer.

Screen Shot 2013-07-17 at 5.05.44 PM

Tags: , , , , , , , , , , , , ,


Justice League

WB & DC Entertainment Team with Machinima on Animated...

WSW_05

Web Series Wednesday: Get Through the Week Laughing

Streaming_TV

Streaming TV Devices Are in a Tight Race

vice

Vice News Launches Mobile App on iOS

SillyGIF

EXCLUSIVE: Astronauts Wanted Taps YouTube, Vine Stars for New...

JustForLaughs

Maker Studios Launches New YouTube Channel ‘Just for...

Screen Shot 2014-09-17 at 12.45.51 PM

‘Mystery Science Theater 3000′ Lands on Vimeo

Hello

Maker Studios’ Branded Series Pairs Chocolate with YouTubers

YouTube_Flag

DoubleVerify Taps Veenome to Help Advertisers Avoid Unsafe Videos

iheartradio

iHeartRadio Music Festival to Stream on Yahoo Live

JW Player

JW Player Raises $20M to Build ‘Open Video Ecosystem’

NewsToKnow

Wednesday, 9.17: News to Know

NATPE

NATPE Sets Digital ‘Market Within a Market’ for 2015...

RaceCars

‘Tuerck’d’ Races Towards Its Third Season on...

Ipad

Cinedigm Releases Docurama App on iOS

Chromecast

Google Chromecast Adds Content from Disney, Twitch, DramaFever

wedlock1

Vimeo Acquires Mark Duplass-Starring Comedy Series...

FoxSportsDigital_SportingNews

New Fox Sports-Sporting News Digital Network Tops...

Roku

Roku Hits 10 Million Sales in the US

amazonstudios

Amazon Orders Kids’ Soccer Comedy Pilot

Screen Shot 2014-09-16 at 11.01.58 AM

The Scene’s New Docu-Series Follows Collegiate Porn Star

judd apatow 2

Netflix Snags Judd Apatow Comedy Series ‘Love’

veronicamars

‘Veronica Mars’ Digital Spinoff Arrives on CTV Extend

NewsToKnow

Tuesday 9.16: News to Know

indigenous_6

WIGS Co-Creators Launch New Digital Studio, Backed by Some Big Names

machinima daniel tibbets

Machinima Names Daniel Tibbets Chief Content Officer

MarioVSDk

‘Epic Rap Battles’ Might Have a Rival in YouTuber...

scott_glenn

Scott Glenn Will Mentor Daredevil in Upcoming Netflix Series

300_sunnyside

Comedy Central Launches Latest Web Series ’300 Sunnyside’

Cord_Cutting_AList

Cord-Cutting Continues to Grow

Betty_Who

New Vevo Series Showcases Emerging Musical Talent

Evan_Bregman

Electus Exec Evan Bregman Joins Portal A to Head Original Content

Scion_Sessions

Blue Ant Media Rolls Out Branded Music Video Series

mike_the_knight

Hulu to Premiere New ‘Mike the Knight’ Film Prior to...

aljazeera

Al Jazeera Launches a Mobile-Only News Network

AOLadvertising

Programmatic Video Advertising on the Rise, Says New AOL Study

pewdiepie

Major League Gaming Nabs PewDiePie’s Podcast...

animalist lizard

Animalist’s New Web Series Invites You to Meet the Gila Monster

NetFrance

Netflix Inks Carriage Deal with Bouygues on Launch Day in France