comScore’s June Numbers Show Slight Surge in Online Video Viewership

/ Jul 17, 2013

British guy watching YouTube

More than 183.3 million Americans watched nearly 44.7 billion online videos in June, according to the latest numbers from comScore’s Video Metrix service. This is a slight step up from May, when 182.2 million Americans watched a little under 41 billion videos online.

The usual suspects slotted in at the top of comScore’s rankings, with Google/YouTube accounting for 158.3 million uniques and over 15.7 billion views. Check out the rest of the top 10, ranked by unique viewers:

comscorejunevideo1

Notably, Microsoft and NDN traded places at the middle of the rankings, as did Yahoo and Viacom near the bottom of the top 10.

When measuring by video views, comScore says Google/YouTube was followed by AOL (775 million in June) and Facebook (730 million). Google/YouTube and AOL have been #1 and #2 in this category for most of 2013.

comScore’s rankings for YouTube partners also didn’t register much of a change from May to June. The top nine partners remained the same, with VEVO at the top with nearly 47.5 million unique viewers, followed by Fullscreen with nearly 34.3 million and Maker Studios with almost 28.8 million.

comscorejunevideo2

VEVO streamed nearly 534 million videos in June, which was also first among YouTube partners. Second-place Maker Studios streamed nearly 477 million videos.

The sole change was at the #10 position, which in June was occupied by E! Entertainment (15.6 million uniques), replacing SonyBMG from the May rankings.

When measuring the top 10 YouTube partners by time-spent, Machinima ranked first with 76 minutes-per-viewer, followed by Maker with 62 minutes.

Update: On the advertising front, comScore reports that June was a record-breaking month, with the number of video ad streams topping 20 billion. Four of the top five video ad properties surpassed two billion ad views in June, led by Google with 3.26 billion impressions. Hulu once again delivered the highest frequency of video ads with an average of 73 per viewer.

Screen Shot 2013-07-17 at 5.05.44 PM

Tags: , , , , , , , , , , , , ,


Starz Arabia kickstarting SVOD in Middle East

OTT Revenue in the Middle East, Eastern Europe and Africa is on...

Mr Robot

Mr. Robot Scores Big for USA Network with Online Pilot Preview

Read today's digital video news stories

Quick Breaks: Meerkat to Embed Streams for Shark Week; Another...

New Defy Fiat series Bigger Is Better

Chris ‘Big Black’ Boykin Drives a Fiat in New...

Digital video industry news today

Monday 6.29.15: News to Know

Reuters TV iPhone

A Peek Into Reuters Live Video Syndication Play with Mirror Image

Amazon_Catastrophe

From The UK With Love and Snark

Arianna Huffington 3-2-15

HuffPost Revs Up For TV, Mobile, Social and Global Video Play

fox logo

Fox Networks Group Taps Former Sky Deutschland CEO as First-Ever...

Read today's digital video news stories

Quick Breaks: Morgan Spurlock Doc on Amazon; Netflix Sets...

cinedigm

Cinedigm Invests in Shout Factory, Will Reboot Its OTT Video Channel

feeln

Hallmark’s SVOD Service Feeln to Produce Weekly Talk Show...

subway original series on hulu

New Season of Subway’s Scripted Series Debuts on Hulu,...

VideoInk_Cognito_Banner_300x250

Is Verizon Really Well-Positioned for the Streaming TV Business?

Digital video industry news today

Thursday 6.25.15: News to Know

verizon

Verizon Adds Scripps Channels to Its Upcoming...

transparent renewed for season three

‘Transparent’ Gets Third Season, Soloway Gets...

Mobile video on different screens

Viewers Are Watching Longer Content on Smaller Screens (Report)

Van Halen's backstage rider

Web Series Wednesday: See What Van Halen Drinks and Patti Smith Eats

Read today's digital video news stories

Quick Breaks: Grateful Dead Concerts Will Stream on YouTube;...

Sweety High collabs with Radio Disney

Radio Disney and Sweety High Are Making Web Content for Tween Girls

lionsgate

Lionsgate Hires Seth Laderman to Run Its Comic-Con Streaming...

Tyler Ward started his music career on YouTube

How Cover Songs Gave Tyler Ward His German Fans…and a...

HBO_image

HBO Is Sampling New Series ‘Ballers’ and ‘The...

lohanthony

YouTuber Lohanthony to Star in New Indie Film ‘Miss...

Digital video industry news today

Wednesday 6.24.25: News to Know

elvis-nixon-kevin-spacey

Amazon Nabs Its First Big Original Film, the Kevin...

YouTube's creating a website to help artists on the platform

I Don’t Want My MTV: the Business of Cover Songs on YouTube

sundancefilmfestival

SundanceTV Launches Online Hub for Short Films

Read today's digital video news stories

Quick Breaks: PBS Kids Now on Xbox One; Watch New ‘Wet Hot...

Hulu gets rid of the plus

Hulu Bundles Up with Showtime’s Standalone Video Service

digitour media

DigiTour Bolsters Marketing, Brand Partnerships Teams

Two More Eggs by Homestar Runner creators is now on Disney XD online

Disney XD Debuts Original, Animated Series from The Brothers Chaps

Awesomeness Films 2

AwesomenessTV Names Matt Kaplan President of Film Division

Digital video industry news today

Tuesday 6.23.15: News to Know