DailyCandy and Tribeca Partner on Two Short Films for September Fashion Event

/ Aug 20, 2013

FashioninFilm

DailyCandy, an NBCUniversal-owned site catering to women interested in fashion, food, and entertainment content, is partnering with Tribeca Enterprises to program “Fashion in Film,” a two-day event in September to celebrate the convergence of fashion and film. The event will consist of film screenings as well as panel discussions featuring the likes of Oscar-winning costume designer Catherine Martin and designer Iris Apfel.

For the event, DailyCandy also commissioned Tribeca Digital Studios to produce two original short films, which will be screened at the event and distributed across DailyCandy’s online, mobile, and social platforms.

One film, an untitled documentary from director Christina Voros, will focus on the rise of fashion bloggers and how they have changed “the landscape of fashion photography.” The film will feature photographer Tommy Ton of the blog Jak & Jil. Voros has premiered two films this year: “Kink” at the Sundance Film Festival and “The Director” at the Tribeca Film Festival.

The second film, a mockumentary called “Ivy Holland,” will follow a “colorful fashion stylist” as she escapes her busy life to spend some quiet time in the countryside. Starring and written by Alex Butler, “Ivy Holland” is directed by Matt Lenski, whose “Meaning of Robots” short film was featured at the Sundance Film Festival.

In addition to the original shorts, DailyCandy is teaming with Instagram to launch a social video film contest. Beginning today and through September 2, Instagram users can submit by shooting and uploading a 15-second short with the hashtag #fashioninfilm. A jury consisting of DailyCandy editors and chief correspondent SuChin Pak, Fandango chief correspondent and veteran film critic Dave Karger, the two aforementioned filmmakers, and CNBC’s media and entertainment reporter Julia Boorstin, among others, will choose the 10 finalists. These shorts will be distributed on DailyCandy, where audiences can vote on which three should be screened at the “Fashion in Film” event. Winners will also receive $1,000 each.

Original online video continues to play a big role within NBCUniversal’s digital portfolio. Just take a look at yesterday’s news about NBC News, or the original programming conceived for Fandango and CNBC in the past year, or the fact that NBCU has presented during both Digital Content Newfronts. If the future of the web is video, it’s clear the company wants to be there across pretty much all of its assets.

“Fashion in Film” will take place on September 19 and 20.

Tags: , , , , ,


time-inc-jash

Time Inc. Teams with Digital Comedy Producers Jash for Branded Content

 
Amazon Logo

Amazon Greenlights Three Comedy Pilots as Series

 
cartoon-network-app

How the Cartoon Network Combined the Best of VOD and Linear TV...

 
jukin-media-ethos

Jukin Media Goes Viral for Brands with Ethos Division Launch

 
Industry Tickets Selling Fast!
Click above to lock in your registration for VidCon 2015!
 
Streamy Awards

Streamy Awards Trade In VH1 for YouTube, Again

 
zefr-alignment-report

Matching Ads to Videos Not So Simple, According to Zefr’s...

 
shomi

Plug Pulled on Canadian SVOD Service Shomi

 
Twitter

What’s Trending on the Twitter Sale

 
Machinima Logo

Machinima Teams with SiriusXM for Daily Esports Radio Show

 
Hearst

AwesomenessTV, Vice, Complex to Power New HearstLive...

 
dirty-30-hannah-hart-mamrie-hart-grace-helbig

VIDEO: ‘Dirty 30’ Confessions with Stars Hart,...

 
facebook-thumbs-down

Facebook Says It’s Sorry It Vastly Overestimated Video...

 
craig-piligian-pilgrim-media-group

Pilgrim Media Group CEO Craig Piligian (‘The...

 
youtube-heroes-for-change

Heroes or Rats?: YouTube Unveils New Program for Creators Who...

 
Vessel says it's doing well in its first month

Why Verizon is Pursuing Vessel, the...

 
jared-feldman-and-sam-hui-ph-d-at-the-2014-canvs-launch

How Canvs Media is Harvesting Emotional Insights on YouTube,...

 
marlon-wayans

Marlon Wayans Getting ‘Naked’ for Netflix with Regina Hall

 
huffpost-ryot-aol

HuffPost RYOT Launching Virtual Reality Comedy Series and News...

 
youtube-vote-irl

YouTube Launches #voteIRL Campaign Targeting Digital-First Generation

 
tyler-oakley-camp17

How Top YouTubers (incl. Tyler Oakley & Meghan Rienks)...

 
charlie-sheen-anger-management

Charlie Sheen to Star in Crackle Feature ‘Mad Families’

 
filmbuff_videoink_300x250

Gunpowder & Sky Buys Distributor FilmBuff As Vision for...

 
toy-freaks-youtube

Toy Freaks Top Viewed YouTube Channel in August According to...

 
jeffrey-tambor-transparent-amazon

Emmy Wrap-Up 2016: Jeffrey Tambor (‘Transparent’)...

 
Twitter

Twitter Scores 2.1 Million Viewers for Thursday Night Footall Kickoff

 
youtube-sad-face-error

Vloggers Not Unique Snowflakes: 90 Million Flag YouTube Videos...

 
Mode Media

‘Billion Dollar Startup’ Mode Media Shuts Down

 
raised-firsts-branded-tv

Who Is Winning The Marketing Revolution And Why?

 
shes-gotta-have-it

Netflix Orders ‘She’s Gotta Have It’ Series...

 
swedish-dicks-peter-stormare-keanue-reeves-viaplay

What Is ‘Swedish Dicks’ and Who Is Selling It?

 
seamlessly-she-monica-potter-aol-partner-studio-gmc-acadia

How GMC is Using the AOL Series ‘Seamlessly She’...

 
Netflix_new

Liberty Global to Put Netflix on Set-Top Boxes in 30 Countries

 
vincent-cacace-vertebrae

Getting to the Spine of VR’s Monetization Challenges with...

 
meredith_brandfront_videoink_300x250

Meredith Hosted Its Own “Front” Stacked with 20 New Series

 
complex-networks-hearst-verizon

Verizon and Hearst Move RatedRed.com and Seriously.TV Under...

 
Twitter

Twitter Launches Live Streaming Apps for Amazon Fire, Apple TV...

 
YouTube Community

YouTube Fights Back Against Social Media Rivals with Community Feature

 
Casual Hulu

Vimeo Opening Television Store with Lionsgate Content, Launching...

 
A Perfect Day in LA Tastemade Jaunt VR Virtual Reality

From Donuts to Malibu, Tastemade and Jaunt Get Immersive in...

 
Defy Media

Defy Media Close $70 Million Series B Funding Round