DramaFever to Expand Beyond Korean Dramas
Streaming video startup DramaFever, which has primarily been known for bringing Korean programming to US audiences since its inception, plans to expand to other verticals.
At a panel at the TV of Tomorrow Show in San Francisco, DramaFever co-founder Seung Bank said his company will soon launch platforms focusing on documentaries and horror programming. First up will be a channel dedicated to documentaries, which is targeted to roll out later this year, followed by a channel for horror content, which is set for an early 2015 release.
DramaFever offers content on both an ad-supported free and subscription basis. While initially focusing on Korean drama programming, the service has expanded in recent months to offer international content from other territories. Last December, the company inked a licensing deal with Telemundo to distribute nearly 1,000 hours of programming from the Hispanic network.
Outside of DramaFever, the company also has licensing arrangements with SVOD providers such as Netflix and Hulu.
Last fall, the company also forayed into originals, co-producing “Heirs” with Korean studio Hwa & Dam Pictures.Tags: DramaFever, Hulu, Korean Dramas, Netflix, SVOD