Fan TV Hopes to Integrate Live TV with SVOD, Inks Deal with Time Warner Cable

/ Apr 22, 2014

FanTV

A goal of great many subscription streaming services, especially Netflix and Hulu/Plus, is to eventually be available alongside linear television channels via a single user interface on the same set-top box.

The problem is, it’s going to be tough for any device maker to secure the necessary content deals with cable companies and television networks to launch such a unified platform. Many in traditional media are still very protective of their live TV assets, not to mention their hesitancy around relinquishing control over the TV user experience to an external party.

So instead we get connected-TV devices like the Apple TV, Amazon Fire TV, and Roku, which offer a wide selection of streaming services — including many “TV Everywhere” apps created by cable companies and networks — but don’t have the “future TV” experience that many believe will one day, some day, happen.

A set-top box from Fan TV (formerly the video discovery service Fanhattan) is hoping to change that. Launched last year, the device was built to be the next-generation cable box. Problem is — again — that Fan TV hasn’t been able to secure deals with cable companies, rendering the box essentially useless.

Until now.

Fan TV has inked a deal with Time Warner Cable to make the device available to the cable company’s subscribers. Set to ship in the second quarter, TWC customers can pre-order Fan TV for $99, a $50 discount from the planned retail price. There are no additional costs.

With the device, TWC customers will have access to live television and on-demand streaming services, as well as Fan TV’s legacy video discovery experience, which allows users to search for their favorite content across both live and on-demand channels/apps.

On paper, that sounds great. But here come some caveats:

Users will have access to live television through the TWC TV app, which means users will only be able to watch the channels that Time Warner Cable has the necessary mobile/streaming deals with. (In other words: Not every channel.) Also, there’s no DVR support right now, so if you want to record a show or movie, you’re still going to need your existing old set-top/DVR.

On the SVOD side, Fan TV will come with services such as Redbox Instant by Verizon, Crackle, and Target Ticket. What you’re realizing right now is that Netflix, Amazon Prime Instant Video, and Hulu Plus are all missing. (The company says more streaming services will be added over time.)

Which brings us to the third catch: Time Warner Cable is currently in the process of being acquired by Comcast, which has its own next-generation set-top platform with X1. It’s very possible that if the merger goes through, Comcast elects to kill the deal with Fan TV.

That would put Fan TV back at square one, and could be a reason for why the likes of Netflix and Hulu Plus haven’t embraced the platform yet — they want to see first if Fan TV catches on.

With that said, if Fan TV does catch on with a decent portion of Time Warner Cable’s 30 million customers, then that certainly paves the way for the kind of TV experience that many in the digital space are hoping for.

Tags: , , , , , ,


tv-36723_640

Is Local TV Missing the Digital Opportunity?

Read today's digital video news stories

Quick Breaks: Kin Community Launches Branded Content Studio;...

Lifetime Movie Club

Lifetime Gets into the SVOD Game

Digital video industry news today

Thursday 7.2.15: News to Know

Happy Fourth of July web series

Web Series Wednesday: Dear America, Happy Independence Day

Read today's digital video news stories

Quick Breaks: DramaFever Adds British Titles in US; Rightster...

beet app

Social Video App Beet Isn’t a Snapchat Rival; Its Goal Is...

Magic Leap VR

Former Vevo Chief Rio Caraeff Makes ‘Magic Leap’ as...

Anna Akana_Gidden Media

YouTuber Anna Akana to Star in and Develop Gidden Media Digital...

Digital video industry news today

Wednesday 7.1.15: News to Know

the untitled web series morgan evans is doing for MTV

MTV(Other)’s Newest Series Stars Comedian Morgan Evans

White Room immersive film

Roddenberry Entertainment to Release Immersive Film on Mobile

Screen Shot 2015-06-29 at 11.40.20 AM

Disney Scrambles Up a New Hip Webseries

Read today's digital video news stories

Quick Breaks: Netflix Releases New ‘BoJack’ Trailer;...

Dailymotion

Vivendi Finalizes Purchase of Majority Stake in Dailymotion for...

League of Legends

eSports Gaming & Gambling Platform Unikrn Takes $7 Million...

Digital video industry news today

Tuesday 6.30.15: News to Know

Break Movies

Break Movies signs licensing deal with Paramount

CAA Signs Bart Baker

“King of Parodies” Bart Baker Signs with CAA

Starz Arabia kickstarting SVOD in Middle East

OTT Revenue in the Middle East, Eastern Europe and Africa is on...

Mr Robot

Mr. Robot Scores Big for USA Network with Online Pilot Preview

Read today's digital video news stories

Quick Breaks: Meerkat to Embed Streams for Shark Week; Another...

New Defy Fiat series Bigger Is Better

Chris ‘Big Black’ Boykin Drives a Fiat in New...

Digital video industry news today

Monday 6.29.15: News to Know

Reuters TV iPhone

A Peek Into Reuters Live Video Syndication Play with Mirror Image

Amazon_Catastrophe

From The UK With Love and Snark

Arianna Huffington 3-2-15

HuffPost Revs Up For TV, Mobile, Social and Global Video Play

fox logo

Fox Networks Group Taps Former Sky Deutschland CEO as First-Ever...

Read today's digital video news stories

Quick Breaks: Morgan Spurlock Doc on Amazon; Netflix Sets...

cinedigm

Cinedigm Invests in Shout Factory, Will Reboot Its OTT Video Channel

feeln

Hallmark’s SVOD Service Feeln to Produce Weekly Talk Show...

subway original series on hulu

New Season of Subway’s Scripted Series Debuts on Hulu,...

VideoInk_Cognito_Banner_300x250

Is Verizon Really Well-Positioned for the Streaming TV Business?