Friday 4.18: News to Know

/ Apr 18, 2014

Digital video industry news today

Here’s Another Lawsuit Trying to Stop the Disney-Maker Studios Deal

Last week, former Maker Studios CEO Danny Zappin filed for a restraining order to prevent Disney’s acquisition of Maker going through. Earlier this week, Zappin was denied, and Maker announced that a majority of its shareholders had already approved the Disney deal. That’s not going to stop Zappin or those who support him, though.


Hollywood Reporter


Deals & Singings

Ryan Wyatt Departs Machinima to Head Programming at Major League Gaming

After spending the past three years as head of eSports at YouTube gaming network Machinima, Ryan Wyatt is leaving the company to rejoin Major League Gaming as VP of programming.





Streaming Video News

Netflix Reportedly Eyeing German Expansion in Fall 2014

According to German news site Curved, Netflix is making plans to launch its streaming service in Germany. Citing multiple sources “familiar with the process,” the report indicates that Netflix will turn its service on in Germany this September, and is already planning a “large-scale advertising campaign in major German cities” to coincide with the launch.



Telemundo Bridges Seasons of ‘El Señor de los Cielos’ with Companion Web Series

Telemundo plans to launch “El Capitulo Secreto” (“The Secret Episode”), an original web series that doubles as a mid-season bridge between seasons one and two of the network’s popular telenovela “El Señor de los Cielos” (“Lord of the Skies”).




Sony’s FIFA Song Contest Culminates in Hour-Long Special on Crackle

On April 21, Crackle will exclusively premiere an hour-long documentary special about the making of a song for the official album of the 2014 FIFA World Cup.



Cord Cutting Most Common in Young Adult Households with Netflix, Hulu

Experian recently published the 2014 Cross Device Video Analysis which takes a look at a lot of trends including TV viewing, cord cutting, streaming video usage and mobile video viewing. Overall, it has got some interesting insights into what today’s video viewer is doing. The thing I found not surprising, but very interesting, had to do with age vs. cord cutting. It’s probably exactly in line with what you would expect, but at perhaps a higher level.



MLB.TV is now streaming on Google’s Chromecast

Starting today, you’ll be able to watch America’s pastime on Chromecast. MLB.TV now supports Google’s $35 streaming stick, and fans can start casting games to the TV once the required updates for At Bat 2014 arrive on Android and iOS this afternoon. A premium subscription to MLB.TV is required if you want to stream with Chromecast. The cost of entry isn’t cheap at $24.99 monthly or $129.99 for the entire season, but at least that includes your At Bat subscription for watching games (or listening to radio broadcasts) on the go.




What Is Shocking Naked Truth Behind Streaming Media’s Biggest Sites?

At most, only about a tenth of all the “shocking” things the Internet says we can see if we click on a link actually turn out to be even surprising. Almost all of the see-through garments worn by famous starlets are worn over clothing that covers up other stuff.  And no, despite being asked about it often enough, you probably are not being ripped off in some novel way.

Media Post

Smart TVs Are About To Overtake Streaming Devices In The US

Smart TVs and streaming devices — including the Roku, Apple TV, and Google’s Chromecast — are reshaping what it means to watch TV. For now, streaming devices are still more common than smart TVs, but that’s going to change fast.

Business Insider


Aereo Updates

Aereo Creates Site To Calm Customers

Looking to bolster support from its customer base — and potential customers, Aereo has started up a site called Aereo said it was doing this because of legal concerns from its customers. Aereo delivers over-the-air broadcast stations to customers via what it calls digital/Internet “antennas.” Because of this delivery, it believes it doesn’t have to pay retransmission fees to TV stations.

Media Post



Aereo CEO Speaks on Future of Company, Industry

The future of Aereo, an online service that provides over-the-air TV channels, hinges on a battle with broadcasters that goes before the U.S. Supreme Court next week. For as little as $8 a month, Aereo subscribers in New York and 10 other markets can watch shows live or record them using Aereo’s online digital video recorder.

YouTube News

YouTube’s ‘Preferred Channels’ List Revealed With No Great Surprises

For those who’ve been following the latest news on Google’s ‘Preferred Program’ for Advertisers, the list of ‘Preferred Channels’ has been revealed



How To Develop a YouTube Programming Strategy

For your content to perform as well as it possibly can, developing a consistent, predictable programming schedule encourages viewers to return to your channel and see what’s new. It’s also helpful because planning out each video ensures that each works together and fits into the larger vision for the channel. Let’s take a look in more detail.



YouTube Viewers Less Interested in TV

As YouTube real estate gets snatched up by media corporations like some new media version of Monopoly, all of media is wondering what happens next? Well, lately we’ve been leaning in the direction of television having the upper hand — but like the title of this little mystery suggests, there are some new kinks to be worked out.



Media News

Nielsen Preps OCR (Ad Measurement) Expansion to Mobile

Online Campaign Ratings is Nielsen’s attempt to bring TV-like measurement to online video advertising, with the idea that it’s the key to bring more TV buyers on board with digital. (The pitch goes: TV buyers want to measure online video ads the way they already on TV, because it’s easier to compare, and because it’s easier to understand.)




Slidermetrix Lets You Rate Videos as You Watch No thumbs up or down needed

Forget five-star ratings: Dialsmith is introducing a rating system called Slidermetrix that allows viewers to judge online video in real time. “If people like it or not like it is a pretty thin metric,” David Paull, CEO of Dialsmith, told Adweek. “By being able to drill down into every moment, we begin to learn what they liked and specifically in which moments that occurs.”



Content Media

AOL‘s web entertainment talk show The Lowdown with Diana Madison has been picked up for a second season. The show had a 30 percent increase week after week, and finished the first season at 3.36 million views. The host, Diana Madison, is the host of the nationally syndicated show The Lowdown as well.



How To Stop Facebook’s Video Ads From Automatically Playing

Facebook recently introduced the worst kind of ads to its users. If you sign in to the desktop or mobile version, a video trying to sell some kind of a service will immediately begin to play. The only way to stop it is to tap on it once. Lifehacker’s Whitson Gordon explains that you can completely disable the auto playing feature, but this hack only works on the desktop, not on your iPhone or Android device. iPhone and Androids can be set to play videos automatically only when connected to a Wi-Fi network.

Business Insider
Industry Highlights

VI Power-Sixer: Peter Chernin / Fathering the Fourth Generation of Television

By his own words, “the best in entertainment are those that take the biggest risks,” and at age 62, Peter Chernin has been attributed with not only ideating one of the biggest risks (as it was seen at the time) for the television industry but shepherding it to success.



VI Power-Sixer: Matt Diamond / Focused on a Digital Media Empire

The overriding theme of Defy Media chief executive officer Matt Diamond’s career? Focus. This Power Sixer has, thanks to a combination of acquisitions and mergers, accumulated a digital media empire that’s evolved to become a major player in the space.



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