Friday 7.19: News to Know
Machinima Wants Hollywood Studios as Partners or Investors
A month ago, multiple reports indicated that Machinima was looking to raise a massive round of financing (as high as $70 million) to launch a premium over-the-top video service, which would allow it to compete with the likes of Netflix, Amazon, and Hulu. The company believed then that it had the ability to create a lucrative business by offering high-quality, TV-like programming and making it available via an owned-and-operated platform that users could access across multiple devices.
Emmy News & Analysis
Internet Shows Its Muscle By Making Emmy History
The Emmy Awards are television’s biggest celebration of itself, but this year’s ceremony will face an intruder: “House of Cards,” the first online series to nab a top nomination with its best drama series.
Machinima Also Gets an Emmy Nomination
Netflix was not the only online video provider to get recognition from The Academy of Television Arts & Sciences today. “Halo 4: Forward Unto Dawn,” a live-action mini-series based on Microsoft’s mega-successful Halo franchise, garnered an Emmy nomination for Outstanding Main Title Design.
Reed Hastings Has An Absolutely Perfect Celebration of Netflix’s Emmy Nominations
To celebrate, Reed Hastings very subtly threw it in Jeff Bewkes’ face. On Facebook, Hastings wrote: “Albania takes it up a notch.”
Business Insider http://read.bi/1bNYCq4
What Do Netflix’s Emmy Nominations Mean for Online Video?
No doubt, it’s a significant milestone for original online programming, and should be recognized for that reason alone. But “House of Cards” receiving nine Emmy nominations does not mean we’re about to see more online video programmers graduate to the Emmys.
Do Netflix’s Emmy Nominations “Blur The Line Forever About What Is Television”?
As Netflix’s House of Cards, Arrested Development, and even Hemlock Groveare validated by 14 Emmy nominations, the streaming company’s chief content officer, Ted Sarandos, explains that Netflix is not a creator of content so much as a facilitator. “We hire the creators and get out of the way.”
Fast Company http://bit.ly/1bLN4Un
Forget Netflix: The Real Problem With This Year’s Emmy Noms
But despite all the commotion over the new platform, House of Cards looks resolutely conventional alongside the other nominees — similarly glossy, epic tales with complicated antiheroes and dense plots: Breaking Bad, Game of Thrones, Downton Abbey, Homeland. After the nominations were announced this morning, Netflix’s chief content officer Ted Sarandos told Brian Stelter: “In a way, it solidifies that television is television, no matter what pipe brings it to the screen.” Sure, television is television, but the divide between the drama and the comedy categories has become the Emmys’ biggest glitch.
When TV Isn’t Just TV Anymore
We live in a world where Netflix is receiving Emmy nominations. The streaming video company received an unprecedented number of Emmy nominations — 14 in all. That included nine nominations for the Kevin Spacey-led political drama House of Cards, three for Arrested Development, and two for Hemlock Grove. There are some who might say that Netflix’s nominations aren’t a big deal, and that most of them came on the strength of one big show. But that line of thinking ignores just how quickly this all came to be.
Kevin Spacey Says ‘House of Cards’ Proves TV is Smarter Than Music Industry
“For the Academy to recognize us, being the new kids on the block, is fantastic,” Spacey said from the Baltimore set of “House of Cards,” which is midway through shooting its second season. “I think that because of this, more companies that have been primarily or specifically in the portal business will want to get into the original content business. Because if you’re going to compete, that’s what you’ll have to do.”
The Wrap http://bit.ly/17q9aIp
Videos to Watch Right Now
Seinfeld’s Comedians in Cars Finds its Speed
Now in its second season, Jerry Seinfeld’s “Comedians in Cars Getting Coffee” comes back with a voice and vengeance. The show (which is exactly about what its title suggests) has finally found a distinctive tone and format that the first season lacked, despite featuring beautiful cars and comedic luminaries such as Carl Reiner, Mel Brooks, Alec Baldwin, Michael Richards and Larry David.
Allen’s High Five: Videos to Watch http://bit.ly/12OzYlT
Streaming Video News
USA Launches Prequel Web Series to ‘Covert Affairs’
USA Network has launched “Sights Unseen: Auggie Undercover,” a prequel web series to “Covert Affairs,” the cable network’s one-hour spy drama starring Piper Perabo and Christopher Gorham
Old TV Hits On Netflix, Hulu Live Long And Prosper Over New Shows
Netflix made history Thursday as the first company outside the broadcast and cable TV worlds to get Emmy nominations, with the company in the running for 14 awards for its original productions, such as House of Cards. Viewers, however, seem to prefer old reruns of The X-Files, according to a new survey that examined viewing habits for streaming-video services, including rivals Hulu Plus and Amazon Prime.
Business Week http://buswk.co/1dJMwwm
Instead of a Sale, Hulu Concentrates on ‘The Awesomes’
MOST of the news about Hulu recently has focused on whether the popular video streaming site would be sold. Last week, the owners of Hulu — 21st Century Fox, the Walt Disney Company and NBCUniversal — provided a reprieve: instead of selling Hulu, they said it would invest $750 million in the site and increase competition with Netflix, which has had tremendous success with its slate of original programming, including a handful of Emmy nominations Thursday.
Verizon Takes Live ABC, Disney Internet TV Services
The telco and the Disney and ESPN Media Networks Group announced deal to provide Verizon’s FiOS TV customers with media conglom’s full suite of “TV Everywhere” authenticated services: Watch ABC, Watch Disney Channel, Watch Disney XD and Watch Disney Junior, as well as the yet-to-be-launched Watch ABC Family service.
Y Combinator-Backed FanHero Helps YouTubers Sell Branded Merch To Their Fans
There are a lot of new YouTube stars out there, dudes who have a bunch of subscribers to their channels, watching their videos and whatnot. But sometimes it’s tough to make a ton of money from YouTube. I mean, advertising isn’t everything it’s cracked up to be, and then you share some revenue with YouTube and the next thing you know there’s not that much left.
YouTube Star Jenna Marbles: 5 Facts About Her Rise To Internet Fame
Jenna Marbles, YouTube channel proprietress and goofball extraordinaire with almost 10 million followers on the video site, does not want her own TV show. The self-taught comedy video blogger, whose real name is Jenna Mourey, runs one of the most-subscribed channels on YouTube and her bits have been viewed more than a billion times. She loves the creative freedom she has with YouTube, whipping up a weekly blend of offbeat jokiness, cutesy charm and disarming sex appeal. And she isn’t eager to go Hollywood.
How Google or Apple Could Make Web TV A Reality: Spend Billions on the NFL
Dear Tim, Larry, Steve and Jeff, Sorry to bother you during earnings season, but I wanted to lob in an idea from the cheap seats.
Hollywood or Silicon Valley: Where’s the Money?
“Hollywood and Silicon Valley really exist because of a few big successes,” Mr. Strebulaev said. “If you take a random movie, it loses money. Hollywood makes money from its big hits. The exact same is true with Silicon Valley; the average investment loses money.” He said both were considered “alternative investments.”
Virgin Mobile Takes Vine Videos To TV
The six-second video loops on Twitter’s video-sharing app, Vine, look nothing like television commercials, and they’ve forced brands on the platform to depart from the video status quo. Despite this difference in format, however, Virgin Mobile launched a contest yesterday that will bring Vine videos to television.
Fast Company http://bit.ly/195H60U
VLC Comes Back to iOS After Two Years of Absence
VLC, the media player that enables users to watch nearly every video format on iOS devices, is back after a two-year hiatus.
Aereo CEO: Lawmakers Won’t Let Networks Shift to Cable Model
The CEO and founder of Aereo suggested that lawmakers will step in if TV networks follow through with threats to move programming from the free airwaves to cable TV as a response to courts allowing digital streams of broadcast station signals.
The Haps With Apps
First Instagram Video Scavenger Hunt Launches at Comic-Con
Comic-Con, the massive geek gathering kicking off Thursday at the San Diego Convention Center, can feel a little like a scavenger hunt. You rush around among merchandise, panels and signings with your own personal must-get list; the crowds add an insane level of difficulty. Now Fox Home Entertainment is offering its own scavenger hunt at Comic-Con, the first to use Instagram’s new 15-second video feature. The company’s Twitter account will offer clues to eight locations and objects themed on Fox shows (such as the ones above). Capture yourself at all of them, share with the hashtag #wherethefox and you’re in with a shot of winning.
Digital Music News
U.S. Music Sales Down As Streaming Up 24% To 51B Tracks In 6 Months; Harlem Shake Bumps Its Way To The Top
As questions continue to swirl around just how well artists get paid through streaming music services like Spotify — and what they can doto improve that — Nielsen today released numbers that attest to how streamed music is rising against a decline in music sales. In the first six months of 2013, streaming music was up by 24% to nearly 51 billion streams, while overall sales of albums and track equivalents were down by 4.6% over a year ago, and are now at 210 million units. And, as a sign of what a strong role video is playing in the streaming game, the most popular track — by a very long shot — was Harlem Shake, the Baauer track that became the basis of a viral video free-for-all, with everyone and their mothers posting their own versions to YouTube to feed the meme.
Deals & Signings
Digitas Taps Shetty as Chief Strategy, Media Officer
Shetty will oversee the media, content and social capabilities at the agency, the agency said. He will be based in Digitas’ Boston office and will report to Tony Weisman, CEO DigitasLBi North America.
MediaPost http://bit.ly/13pAR44Tags: ABC, aereo, Allen Weiner, Allen's High-Five, Amazon, Apple, Comedians in Cars Getting Coffee, Comic-Con, Covert Affairs, Digitas, disney, Emmy Awards, FanHero, google, house of cards, Hulu, instagram, Jenna Marbles, Jerry Seinfeld, Machinima, Mad Men, Netflix, News2Know, NFL, Reed Hastings, The Awesomes, USA, verizon, Vine, Virgin Mobile, youtube