INDMUSIC and TuneCore to Help Musicians Make More Money on YouTube

/ Nov 20, 2013


A music-based MCN you should know of and a music technology company you should be familiar with are partnering to help independent musicians make more money from YouTube.

TuneCore, a music distribution service and rights administration provider, is partnering with INDMUSIC, the MCN most famous for helping Baauer make a lot of money off of his viral hit “Harlem Shake,” to help its artists claim and monetize video clips on YouTube that use their compositions.

TuneCore’s music distribution service enables artists to distribute their content to digital music hubs like iTunes, Google Play, and Spotify, while also retaining all of their original rights. The company also offers a publishing administration service, which ensures artists that they are properly compensated for any uses of their music on the web.

Now, via this deal with INDMUSIC, TuneCore clients will have the same opportunity to generate revenue from YouTube, the world’s biggest video site and one of the biggest suppliers of music content on the web. The offering is available to any artist who signs up for TuneCore Publishing Administration and the INDMUSIC MCN on YouTube.

TuneCore Publishing Administration is available for a one-time fee of $75, which now includes access to YouTube’s Content ID service. Per the deal, artists will earn 90% of all composition royalties and 80% of all sound recording royalties collected from uses of their music on other people’s YouTube videos and channels. Both TuneCore and INDMUSIC claim this is an “industry-best” offering.

Here’s an incredibly long statement from TuneCore president and COO Scott Ackerman:

“Over the past months, we’ve spoken with hundreds of our artists to understand deeply how we can best help them succeed in the YouTube marketplace. We want our artists to earn the money that is rightfully theirs from YouTube when others use their music in videos. For the artists who already use TuneCore as their publishing administrator, we’re working with our partner INDMUSIC to use strong, proprietary Content ID query tools to find more uses of the artist’s music in user generated content, then authorize YouTube to put ads on those videos. We can collect the most money for our artists on YouTube since we manage both rights, with TuneCore administering the composition rights and INDMUSIC managing the sound recording rights.”

INDMUSIC’s network encompasses more than 270 artists and labels and 2.1 billion views. “We meet so many artists who don’t know where to begin nor how to best use YouTube,” says Brandon Martinez, co-founder and CEO of INDMUSIC. Via this partnership, he says INDMUSIC is also offering artists on TuneCore the opportunity to take advantage of his network’s reach to improve their own visibility.

Tags: , , , , , , ,


Plug Pulled on Canadian SVOD Service Shomi


What’s Trending on the Twitter Sale

Machinima Logo

Machinima Teams with SiriusXM for Daily Esports Radio Show


AwesomenessTV, Vice, Complex to Power New HearstLive...

Industry Tickets Selling Fast!
Click above to lock in your registration for VidCon 2015!

VIDEO: ‘Dirty 30’ Confessions with Stars Hart,...


Facebook Says It’s Sorry It Vastly Overestimated Video...


Pilgrim Media Group CEO Craig Piligian (‘The...


Heroes or Rats?: YouTube Unveils New Program for Creators Who...

Vessel says it's doing well in its first month

Why Verizon is Pursuing Vessel, the...


How Canvs Media is Harvesting Emotional Insights on YouTube,...


Marlon Wayans Getting ‘Naked’ for Netflix with Regina Hall


HuffPost RYOT Launching Virtual Reality Comedy Series and News...


YouTube Launches #voteIRL Campaign Targeting Digital-First Generation


How Top YouTubers (incl. Tyler Oakley & Meghan Rienks)...


Charlie Sheen to Star in Crackle Feature ‘Mad Families’


Gunpowder & Sky Buys Distributor FilmBuff As Vision for...


Toy Freaks Top Viewed YouTube Channel in August According to...


Emmy Wrap-Up 2016: Jeffrey Tambor (‘Transparent’)...


Twitter Scores 2.1 Million Viewers for Thursday Night Footall Kickoff


Vloggers Not Unique Snowflakes: 90 Million Flag YouTube Videos...

Mode Media

‘Billion Dollar Startup’ Mode Media Shuts Down


Who Is Winning The Marketing Revolution And Why?


Netflix Orders ‘She’s Gotta Have It’ Series...


What Is ‘Swedish Dicks’ and Who Is Selling It?


How GMC is Using the AOL Series ‘Seamlessly She’...


Liberty Global to Put Netflix on Set-Top Boxes in 30 Countries


Getting to the Spine of VR’s Monetization Challenges with...


Meredith Hosted Its Own “Front” Stacked with 20 New Series


Verizon and Hearst Move and Seriously.TV Under...


Twitter Launches Live Streaming Apps for Amazon Fire, Apple TV...

YouTube Community

YouTube Fights Back Against Social Media Rivals with Community Feature

Casual Hulu

Vimeo Opening Television Store with Lionsgate Content, Launching...

A Perfect Day in LA Tastemade Jaunt VR Virtual Reality

From Donuts to Malibu, Tastemade and Jaunt Get Immersive in...

Defy Media

Defy Media Close $70 Million Series B Funding Round

YouTube Space LA Halloween Set 2016

YouTube Spaces Team with Jason Blum (‘The Purge’)...

Yahoo Esports

‘Yahoo Esports Live’ Serves Up Reeses Puffs with...


Univision and Lionsgate Team for SVOD Movie Service for U.S. Hispanics

People Entertainment Weekly PEN

People/Entertainment Weekly Ad-Supported OTT Service Preps for Launch

George_Kliavkoff Jaunt VR

Jaunt VR Hires Hearst Exec George Kliavkoff as CEO

Making a Murderer Netflix

‘Making a Murderer’ Scores for Netflix at Creative...