Monday 2.24: News to Know

/ Feb 24, 2014

Digital video industry news today

Netflix Works Out Deal with Comcast to End Web Traffic Jam

Netflix is setting up an “interconnection” agreement with Comcast in a deal that’s designed to make it easier for Comcast subscribers to stream Netflix content. Essentially, Netflix has agreed to pay Comcast to have access to its broadband network.




USA Today

The Verge

The Wrap




Business Insider

Business Insider

Billboard Biz

Associated Press 




Deadline Hollywood

LA Times




Opinions & Analysis

Netflix-Comcast Streaming Deal: Analysts Weigh In

Wall Street analysts on Monday weighed in on Sunday’s multi-year streaming deal between Netflix and Comcast, which will see the online video company pay for access to the cable giant’s broadband infrastructure. “The deal is likely a near-term positive for Netflix as we do not believe the payments will have material impact on Netflix’s margins,” said Sanford C. Bernstein analyst Carlos Kirjner.


Does Netflix/Comcast Deal Remove Obstacle To TWC Merger?

Comcast announced a deal that improves the quality of the online streaming that Netflix delivers to its 30 million U.S. subscribers.


Deals & Signings

Greg Siegel Jumps from Defy Media to Legendary Entertainment

Defy Media executive Greg Siegel is taking a high-level digital position at Legendary Entertainment, according to multiple sources familiar with the plans. VideoInk has learned that Siegel will be tasked with heading up development and production of digital content at Legendary Digital Media, a division within Legendary Entertainment. Though unconfirmed by our sources, he will likely report to Thomas Lesinski, president of digital content and distribution, who joined Legendary last September.



Streaming Video News

Wait, How Many People Watched the Entire Second Season of ‘House of Cards’?

Netflix famously doesn’t disclose ratings for its original programming — the company’s argument being that since it’s not beholden to advertisers, it doesn’t need to. It’s a fair point, but that doesn’t stop everyone from trying really hard to figure out many people are watching the service’s original shows — especially “House of Cards.” With it being the most decorated program to come out of the Netflix originals lineup (so far), everyone’s eyes are on the political drama.


Roku is reportedly plotting an IPO for 2014

Set-top box maker Roku has started laying out plans to make an initial public offering this year, according a Bloomberg report that cites unnamed sources familiar with the matter. Roku produces a line of low-cost set-top boxes that allow you to access streaming media services from your TV. Roku’s platform has hundreds of apps from a wide range of streaming services, including Netflix, Hulu Plus, Amazon Prime, Pandora, Spotify, and YouTube.



Why Amazon’s Next Conquest Will Be Your Television

Amazon started as an online bookseller, and it transformed the entire publishing industry. Now, Jeff Bezos and company are assembling the pieces they need to do much the same thing with a far bigger medium: television. For months, rumors flew about Amazon building an internet TV device similar to Apple TV or Roku–a box that lets you shuttle movies, TV shows, music, and other stuff across the internet to your television.



Amazon Looking To Destroy YouTube and Poach Their Top Talent?

While Amazon Prime is a paid subscription service, the pilot episodes will be free (as long as you watch the Geico ads beforehand), and if it isn’t enough for them to attack YouTube with original content, Amazon is also going straight Machiavellian on the site. They’re trying to poach some of YouTube’s bigger acts for their own purpose. Reports haven’t clarified who exactly has been contacted, but you know who you are, readers.


Amazon Launches Its Video Ad Business With Geico: Geico Airing Prerolls Against Amazon Prime Instant Video Pilot Episodes

Watch out, YouTube. Amazon is coming after your ad dollars.


Amazon, Warner Ink Five-Series Streaming Deal in U.K.

LONDON — Amazon and Warner Bros. Intl. Television Distribution have inked a deal to bring five TV series to Amazon Prime Instant Video, the U.K. subscription VOD service formerly known as Lovefilm.


‘House Of Cards’ Delays Production On Season 3 With Maryland Tax Credit Bills In Limbo

Season 3 of Netflix’s House Of Cards is holding off on beginning production until mid-June pending the outcome of two separate bills in the Maryland Legislature that would ensure another season of lucrative state tax breaks for the political drama, which just launched its Season 2 on the streaming service last week.

Deadline Hollywood

All ‘Breaking Bad’ Episodes Are Now on Netflix

Tread lightly, but binge heavily, Netflix subscribers. Every Breaking Badepisode from the critically acclaimed drama’s five seasons is now available to stream.


Aereo Updates

Aereo will launch its internet TV service in Austin next week as Supreme Court date looms

Internet TV provider Aereo is forging ahead with its expansion even as the fate of its service lies in the balance. The Supreme Court will hear if the service is legal less than three months from now.


The Haps With Apps

Check Out Tide’s Extensive Vine Push for the Olympics P&G brand seems dedicated to social video

Tide’s focus on Vine doesn’t seem like it’s going to be cut down any time soon.



YouTube News

Official Comedy Hooks Up with Creator of ‘eHarmony Bio’ Viral Clip on New Scripted Series

Bedrocket’s Official Comedy channel has partnered with YouTuber Cara Hartmann, the creator behind a fake eHarmony video bio clip that went viral two years ago, on a new scripted comedy series called “Debbie in LA.” The series picks up from Hartmann’s “eHarmony Video Bio” clip, which has amassed more than 27 million views on YouTube to date.


For YouTube Creators, an ‘Off’ Switch Can Be a Foreign Concept

Toby Turner runs three YouTube channels, two of which are in the YouTube Top 50 when ranked by subscribers. There’s his main comedy channel,Tobuscus, which has more than 5.6 million subscribers. There’s his even-more-popular gaming channel, TobyGames, which reaches more than 6.3 million people. And then there’s TobyTurner, which lags behind at a “measly” 1.95 million subscribers.


Teens Press Play on YouTube

Teens may not have plans to ditch Facebook any time soon, but recent polling found that they’re spending more time with YouTube than the social network.


YouTube Redesigns Website with Center-Aligned Look to Match Mobile Apps

YouTube has adopted a cleaner website design that has a “center-aligned” look, designed to emphasize user-created playlists — and, of course, boost the time people spend on the site.



Media News

Maker Studios Joins YouTube as MIP Digital Fronts Founding Partner

Maker Studios will be presenting at the upcoming MIP Digital Fronts, a new online video upfront-style event that will take place during the 2014 MIPTV international conference and marketplace. The multi-channel network joins YouTube, which was announced as a founding partner when the event was first announced in December.


MiTu Inks Content Deal with Spanish Comedy Crew Enchufe.TV

Latino MCN MiTu is teaming with Latin America-based Touche Films and Spanish comedy channel Enchufe.TV to create English-language comedy programming for US-based Latino millennials.


Freddie Wong Breaks Crowd-Funding Record With ‘Video Game High School’

Freddie Wong not only met his goal for bankrolling season three of his “Video Game High School,” he shattered the all-time record for crowd-funding of a web series. The Indiegogo campaign came to a close Saturday night with a remarkable $900,907 in contributions, beating the goal of $750,00 and topping the previous web series crowd-funding mark set by “Bee & Puppy Cat” at $872,133 on Kickstarter.


SpotXchange Top Video Ad Property in January According to comScore

Otto must be so proud! You know Otto right? The automated, programmatic buying platform over at SpotXchange… Actually, I think they dropped the Otto moniker… Anyway, comScore’s January 2014 numbers put SpotX in the top spot with a massive 3.4 billion video ads, which totaled 1.1 billion minutes. While they had a fairly high frequency of 26.9 ads per viewer, they also had a pretty good 41.5% reach (total U.S. population). Total video ads for January 2014? 26.9 billion.


Industry Highlights

2014 TV Upfront and Digital NewFront Calendar Your Guide to Every Upfront Pitch and Party

TV networks are gearing up for their flashy presentations, which represent the kick-off to negotiations with advertisers over fall prime-time programming.



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