Monday 3.30.15: News to Know

/ Mar 30, 2015

Digital video industry news today

Google Brings Back YouTube Preferred Upfront, Metrics Show Mobile’s Contribution

Google has published results from its Preferred Upfront offering for YouTube advertisers, highlighting mobile’s contribution to the growth of video.



Opinions & Analysis

5 Hacks for Niche Video Content Owners and Creators to Win in 2015

It’s important to think about how the worlds of entertainment and media have evolved, from cable packages/bundles to over-the-top content providers, from the living room television to tiny screens everywhere. Niche content owners and creators can now truly own their audience by taking advantage of all of the power currently at their fingertips.



5 Emerging Sports Channels on YouTube

Though sports content is a crucial staple of “traditional” TV, there are plenty of moments that sportscasters don’t get the time to dwell on on air. That’s where YouTube comes in, as a place for those moments to get their due watch-time.



Slack Gets Hacked as Start-Up Technologies Become Targets

Security breaches at start-up technologies are starting to become the new normal. On Friday, Slack, the communications start-up, said it had been breached by hackers.



Periscope’s Future of Citizen Journalism Tested on Its First Day

Twitter’s new video streaming app, Periscope, launched on Thursday morning. By the afternoon it was facing its first real test as a medium for citizen journalism.



Google’s Tricky TV Audition

From its inception, many have wondered what Google Fiber is really all about. And if a test in Kansas City, Mo., and Kansas City, Kan., is any guide, one answer may be helping Google do what it likes doing best: sell more ads.



Deals & Signings

Facebook and WWE Team Up for ‘WrestleMania 31′ Highlights

While most consider Twitter to be the default “social TV” platform when it comes to content and conversations tied to TV programming, Facebook has been actively courting networks and producers to use its platform to engage viewers before, during, and after a broadcast.




Streaming Video News

Startup Whipclip Launches TV-Sharing App with Comedy Central, ABC, CBS, Fox and Others

Whipclip has launched a free mobile app that lets users create and share 30-second video clips of TV shows and music videos — legally.




It’s Really Here: TV for Babies

You’ve heard of couch potatoes. Here come crib potatoes. In the ultracompetitive children’s-TV market, most networks don’t target viewers any younger than four years old. One channel is now testing that boundary.



Ricky Gervais can’t be bothered to do these Australian Netflix ads

How do you introduce Netflix to a nation? The streaming video service went live down under just this very week, and Australian telecom giant Optus enlisted none other than Ricky Gervais to do the deed.

The Verge


YouTube News

‘The Fosters’ Actor Slams YouTube for Age Restriction on Same-Sex Kiss Video

An actor on ABC Family series “The Fosters” blasted YouTube for placing an age restriction, which has since been removed, on a video that shows he and another “Fosters” actor kissing in a scene from the show.



Industry Highlights

Quick Breaks: Fine Brothers to Fund More Content; Rooster Teeth Coming to MIPTV



Lee Newton Leaves SourceFed!

Shortly after Trisha Hershberger’s announcement that she would be leaving the company, Lee Newton uploads her final SourceFed video. In a sweet and fantastic gesture, Ross Everett, who left the company a year prior was brought back for Lee’s last video.

New Media Rockstars



Tags: , , , , , , , , , , , , , , , , , , , ,


Pioneering Hip Hop Exec Lyor Cohen Joins YouTube as Global Head...


Legendary Digital Reveals Alpha Subscription Service Launch...


Time Inc. Teams with Digital Comedy Producers Jash for Branded Content

Amazon Logo

Amazon Greenlights Three Comedy Pilots as Series

Industry Tickets Selling Fast!
Click above to lock in your registration for VidCon 2015!

How the Cartoon Network Combined the Best of VOD and Linear TV...


Jukin Media Goes Viral for Brands with Ethos Division Launch

Streamy Awards

Streamy Awards Trade In VH1 for YouTube, Again


Matching Ads to Videos Not So Simple, According to Zefr’s...


Plug Pulled on Canadian SVOD Service Shomi


What’s Trending on the Twitter Sale

Machinima Logo

Machinima Teams with SiriusXM for Daily Esports Radio Show


AwesomenessTV, Vice, Complex to Power New HearstLive...


VIDEO: ‘Dirty 30’ Confessions with Stars Hart,...


Facebook Says It’s Sorry It Vastly Overestimated Video...


Pilgrim Media Group CEO Craig Piligian (‘The...


Heroes or Rats?: YouTube Unveils New Program for Creators Who...

Vessel says it's doing well in its first month

Why Verizon is Pursuing Vessel, the...


How Canvs Media is Harvesting Emotional Insights on YouTube,...


Marlon Wayans Getting ‘Naked’ for Netflix with Regina Hall


HuffPost RYOT Launching Virtual Reality Comedy Series and News...


YouTube Launches #voteIRL Campaign Targeting Digital-First Generation


How Top YouTubers (incl. Tyler Oakley & Meghan Rienks)...


Charlie Sheen to Star in Crackle Feature ‘Mad Families’


Gunpowder & Sky Buys Distributor FilmBuff As Vision for...


Toy Freaks Top Viewed YouTube Channel in August According to...


Emmy Wrap-Up 2016: Jeffrey Tambor (‘Transparent’)...


Twitter Scores 2.1 Million Viewers for Thursday Night Footall Kickoff


Vloggers Not Unique Snowflakes: 90 Million Flag YouTube Videos...

Mode Media

‘Billion Dollar Startup’ Mode Media Shuts Down


Who Is Winning The Marketing Revolution And Why?


Netflix Orders ‘She’s Gotta Have It’ Series...


What Is ‘Swedish Dicks’ and Who Is Selling It?


How GMC is Using the AOL Series ‘Seamlessly She’...


Liberty Global to Put Netflix on Set-Top Boxes in 30 Countries


Getting to the Spine of VR’s Monetization Challenges with...


Meredith Hosted Its Own “Front” Stacked with 20 New Series


Verizon and Hearst Move and Seriously.TV Under...


Twitter Launches Live Streaming Apps for Amazon Fire, Apple TV...

YouTube Community

YouTube Fights Back Against Social Media Rivals with Community Feature

Casual Hulu

Vimeo Opening Television Store with Lionsgate Content, Launching...