Monday 4.21: News to Know
Joss Whedon Brings Latest Film to Vimeo
Vimeo On Demand has quite possibly made its biggest “get” to date. The on-demand offering from Vimeo is exclusively offering “In Your Eyes,” the latest project from filmmaker Joss Whedon (“The Avengers,” “Buffy the Vampire Slayer”), moments after the feature made its world premiere at the Tribeca Film Festival.
Hollywood Reporter http://bit.ly/1lvoq1Z
USA Today http://usat.ly/1pmOFsV
LA Times http://lat.ms/1tsb3AH
Opinions & Analysis
What Amazon Fire TV Could Mean for Content Marketing
Amazon’s recent announcement of the new Fire TV was met with little fanfare, and it begs the question, why? Prior to the company’s announcement, there were many discussions about what the news would be, so why hasn’t there been a larger hype over Fire TV? It could be that the streaming media industry is getting crowded in combination with the fact that marketers are overlooking the use of OTT platforms, like Fire TV, as part of their content marketing plans. But one thing’s for sure, Amazon is set to become a leader in OTT platforms.
The Online Video Ecosystem Explained — Who Holds The Real Power In Video Streaming?
Netflix’s recent peering agreement with Comcast has ignited a firestorm of debate about the relationship between video companies and Internet Service Providers (ISPs). ISPs operate the “last-mile” of fiber that connects the final segment of the Internet — including bandwidth-intensive video — with end users.
Business Insider http://read.bi/1qnEUIf
Amazon’s Fire TV Has One Massive, Obvious Flaw
Despite Amazon’s lofty ambitions to reimagine the multimedia center, its Fire TV streaming box entered the streaming-video fray earlier this month with a frustrating, fractured search engine. Amazon is taking some steps to fix the Fire’s flaws—but so far it’s not close to solving its biggest problems.
Business Insider http://read.bi/QyiFlU
Streaming Video News
Between A Rock And A Hard Place: Why TV Isn’t Anywhere On The WWE Network
The WWE Network is the greatest thing I’ve ever seen. Okay, that overstates the case a bit. So how about: Assessed in the broader context of human experience, the WWE Network ranks behind sunlight, indoor plumbing and relaxed-fit pantswear. But as a detail-attentive leveraging of an established media property’s past and current content, it sets the standard for everything to follow. It feels like the future. A few years from now, we’re going to look back on its debut as the first shot fired in a revolution.
Media Post http://bit.ly/1jsiOzO
Vodafone Said to Be in Talks With Netflix for Content
Vodafone Group Plc, the world’s second-largest mobile carrier, is in talks with Netflix Inc. to offer subscribers access to streaming movies and television shows, three people familiar with the discussions said. A deal would give Vodafone customers free access to Netflix content for a period of time, the people said, asking not to be named because the agreement isn’t final. Talks are at an early stage, they said.
The Haps With Apps
Buick, Ford Enlist Vine Stars, Get Intriguing Results Check out their hit 6-second videos
While some brands have been using Vine for well over a year now, the automotive category seems to be picking up steam with the 6-second social videos.
Aereo vs. Broadcast TV: The Case That Could Change Everything Who’s likely to win and what’s at stake
On April 22, attorneys for Aereo and the broadcast TV networks will face off before the Supreme Court in American Broadcasting Companies Inc. v. Aereo. The closely watched case could change the course of broadcast television and determine the future of the emerging over-the-top video marketplace. With so much on the line, Aereo—fighting to stay in business—and the broadcasters that want to shut it down have enlisted the services of a couple of big-name Washington attorneys with deep ties to the high court.
UPDATE: Supreme Court Allows Feds To Argue In Aereo Case Next Week
Looks like three isn’t a crowd for the Supreme Court when it comes to the upcoming Aereo hearing. The high court has decided to let the Solicitor General’s office participate in the one-hour oral arguments session between Aereo and the broadcasters Tuesday in Washington D.C. “Motion of the Deputy Solicitor General for leave to participate in oral argument as amicus curiae and for divided argument GRANTED,” said the SCOTUS yesterday.
Hollywood Reporter http://bit.ly/RD2zIV
Business Insider http://read.bi/1ts1S3n
Media Post http://bit.ly/1fe7vJ6
NY Times http://nyti.ms/1eWOUGQ
First Look! ‘Video Game High School’ Season Three
Currently in production, season three of “Video Game High School” from RocketJump promises to deliver even more eye-popping special effects and that high school drama viewers can’t get enough of.
Troye Sivan on His Most Popular YouTube Video
Though there are a number of gay vloggers on YouTube, not many of them can say that their most viewed video captures them coming out their audiences. With over two million views, Troye Sivan’s coming out video counts as his top hit, so he told Rhett & Link out how it got there on “Ear Biscuits.”
2 Billion & Beyond: Celebrating with ‘Annoying Orange’’s Dane Boedigheimer Two billion.
It’s such a colossal number that, while we recognize such a sum’s actual existence, it nearly defies the scope of our average, daily perceptions. When I begin to do research on the actual scope of a number like 2 billion, I’m hit with some staggering statistics.
Google Claims UK YouTube Users Watch Less TV
Looking to shift more media executives’ minds to digital from TV, Google says nearly one-fifth of those watching YouTube are watching less TV. A U.K. study found 19% of YouTube viewers are paying less attention to TV and that 17% are watching less TV overall. Three percent have stopped subscribing to premium cable networks and 1% have stopped watching TV entirely.
Media Post http://bit.ly/RCOACJ
SoulPancake Acquires Short Film from Ad Legend Alex Bogusky
“Good Karma $1,” a short film starring advertising legend Alex Bogusky, has been acquired by Rainn Wilson’s SoulPancake for a limited online run.
Zefr Taps Song To Push Sales
Zefr, which helps brands and publishers manage video assets across social media channels, is gearing up for a big sales push. To lead the charge, the company has hired Rick Song, former executive vice president at Clear Channel Media + Entertainment, as global head of media solutions sales.
Media Post http://bit.ly/1i1v7pg
VI Power-Sixer Looks to the Future
As part of VideoInk’s inaugural “VI Power-Sixer” special issue, we asked the candidates their thoughts on what’s to come in the online video industry. Unsurprisingly, they had a lot to say. Here’s a selection of their answers.
VI Power-Sixer: Dana Settle / The Power of Belief
As one of the founding partners of Greycroft Partners, Dana Settle knows a thing or two about making a good bet. Along with fellow founders Alan Patricof and Ian Sigalow, Settle and the team behind Greycroft have already made a significant impact in the world of online video. Just look at who the firm has invested in — from content giants such as Maker Studios and AwesomenessTV, to technology companies like Fanhattan, Wochit, and Vidible — all of which are revolutionizing the way businesses and consumers interact with video content.
New Animalist Show Will Help You Pick Your Next Pet
Looking for a pet to join your family? Animalist, the online video network owned by Discovery Digital Networks, has you covered. The network is launching a new series today called “Best Breed Ever,” which will provide viewers with the info they need to choose their next pet.
VideoInk http://bit.ly/1i2zTToTags: aereo, Amazon, amazon fire tv, Buick, Defy Media, Freddie Wong, Greycroft, Joss Whedon, Kids at Play, Netflix, Soul Pancake, The Annoying Orange, Tribeca Film Festival, VGHS, Vimeo, Vine, Vodafone, WWE Network, youtube, ZEFR