Monday 6.30: News To Know
Aereo Hits ‘Pause’ After SCOTUS Ruling
Aereo is no more — maybe. The well-funded startup has elected to shut down its streaming service as it explores potential next steps after the Supreme Court ruled that its business violated copyright law.
The Wrap http://bit.ly/1q9H7Il
The Verge http://bit.ly/1x4ULPg
How Brands are Using Video to Succeed Online: VidCon 2014
VidCon 2014 is already gearing up to be a fantastic year for observing and hearing firsthand the stories of how to succeed as a brand in the current video ecosystem. Whether that be as a video brand like What’s Trending, and RoosterTeeth, or a company like OraBrush who is using online video to propel their products, VidCon is the place to learn about and apply successes from those who came first.
VidCon – Brands & Media Companies – If You Miss It, You Don’t Get It (& You Will Be Left Behind)
VidCon 2014 — like the 1892 Chicago World’s Fair that heralded a new era of disruptive technology (how do you like that reference?) — this may be the event upon which we look back and say, for media companies, brands, and marketers, “this was the moment that defined the mainstreaming of premium short form video content and consumer engagement via technology and the fundamental overall transformation of the media and marketing business in general.”
Digital Media Update http://bit.ly/1lJkSHZ
Opinions & Analysis
Are we in a tech bubble? VCs say yes and no
With high valuations and mega funding rounds, is Silicon Valley on a bubble again? VCs say it’s not so cut and dry.
Deals & Signings
TubeMogul Plugs Into Vungle’s Mobile Video Ad Exchange
TubeMogul is the first buy-side platform to announce it has plugged into Vungle’s new mobile video ad exchange, the companies announced Friday. Other video ad platforms have integrated with Vungle, but have not made the partnerships public.
Media Post http://bit.ly/1lJklWh
Will Aereo’s Court Loss Clear The Way For Broadcast TV Streaming From Syncbak?
Many TV stations didn’t want to forge streaming alliances with the Iowa-based company while it looked like Aereomight dominate the market to take their over-the-air signals to the Internet — without any agreements.
Streaming Video News
Hulu May Feature Judd Apatow Original Series Called ‘Love’
Hulu may have declined to revive “Community” for its sixth season, but it might just take on one of the show’s stars. The streaming service is apparently talking to Judd Apatow now about a new romantic, comedic series starring “Community’s” own Gillian Jacobs.
Programmers Are Frustrated by a Lack of Netflix Metrics Dearth of viewership data ‘runs counter’ to industry standards
When Breaking Bad scored three Emmy wins last fall, its showrunner, Vince Gilligan, credited Netflix for his show’s longevity and for heightening its popularity. Similarly, program execs in general have been thrilled with how streaming video services have made up for lost DVD revenue. But a little bloom is off the rose. Frustration with Netflix has set in as programmers renegotiate contract renewals (to the tune of more than $7 billion, according to some estimates).
Mobile, Social News Startup NowThisNews Acquires Video Distribution Platform Cliptamatic
New York-based NowThisNews, a startup looking to reinvent video journalism for the mobile and social era, has acquired a company in a similar space, Cliptamatic, a platform which helps premium content owners distribute video to social media in real-time.
ConnecTV Acquires TweetTV To Add Real-Time Analytics To Its Social TV Platform
Both Twitter and Facebook are vying for pole position as the platform of choice for social TV engagement — the place where viewers go to quip about TV shows in real time – but there are movements among pure-play startups to build up their positions, too.
ESPN, Univision Score Record Live-Streaming with World Cup USA-Germany Match
ESPN said Thursday’s 2014 FIFA World Cup match between the U.S. and Germany yielded its highest-ever online viewership — with 3.2 million live unique viewers — even though the heavy demand blocked many from accessing the sports cabler’s live stream.
YouTube Rolling Out 60FPS Video, New Creator Tools
It’s been a busy week for Google announcements and YouTube didn’t miss out on some fancy, and much needed new features either. CEO Susan Wojcicki let the video world know what treats were in store for them during VidCon’s opening keynote address, and the site’s new functionalities include the ability to upload video at 48 and 60 frames per second, a feature that the video-game streaming community has long been calling for. There’s a raft of new tools for creators too, including more opportunities to monetize.
Media Post http://bit.ly/1z27AeT
Fullscreen CEO Is In No Rush to Sell: We’re Worth More Than Maker Studios
Fullscreen CEO George Strompolos has debated selling his company ever since Disney acquired Maker Studios, YouTube’s mega video provider, for $500 million-plus. That kind of payday is irresistible to investors, and would make Strompolos a very rich man. Fullscreen is the only other network of online video channels, also known as a multi-channel network, or MCN, that rivals Maker in size. It works with more than 40,000 channels, which generate several billion views every month.
Strompolos believes his company is even more valuable than Maker, but convincing media companies of that is another story. Yahoo is reported to have submitted a bid while Time Warner took a look and pulled back. Other companies, including Relativity, have engaged with Fullscreen as well.
The Wrap http://bit.ly/1iMpiOV
Fullscreen and others would be wise to remember, headlines of rumored acquisitions do not an exit make
A funny thing happens when companies think their window to exit may be closing. All too often there suddenly appears a host of anonymous sources eager to leak unconfirmed acquisition rumors, typically at nosebleed valuations. The higher the valuation and the more flimsy the rumored deal, the more confident you can be that the sources stand to benefit from such a sale, and from stoking FOMO among other prospective acquirers.
As YouTube keeps screwing over musicians, labels ask the EU to lay the hammer down
Europe and Google aren’t exactly the closest of friends. Unlike in the United States, where Google’s connections to various agencies and mercenaries working on behalf of the US military are legion, Europe has taken a harder stance against the search giant, at least in recent years. Google has been embroiled in a seemingly endless antitrust investigation in the European Union, and while a settlement may be on the horizon, there could be more investigations to come. And most recently, an EU court ruling ordered Google to comply with requests to remove “inadequate, irrelevant, or no longer relevant” search results from people’s digital histories. That order has been taken seriously, with Google taking down its first links today.
YouTube Introduces Fan Funding To Help Fans Support Their Favorite Creators (And YouTube)
It looks like YouTube is finally ready to extend an olive branch to creators who have long been frustrated by the ad revenue split, usually pegged at 45/55 in favor of the video giant, which rewards the Google company with the lion’s share of ad money generated by creator videos. However the balance isn’t going to come out of YouTube’s pocket. Instead, YouTube CEO Susan Wojcicki announced a new feature that would allow creators to solicit fan funding for their content.
Troye Sivan Signs With EMI Australia, Announces Debut EP ‘TRXYE’
YouTuber Troye Sivan is well on his way to conquering all forms of media. At 19 he’s already had a part in an X-Men film, headlined a popular movie franchise, and climbed to the top of the YouTube heap. Now he’s set his sights on the music world. Troye has signed with EMI Australia to distribute his five-song debut EP “TRXYE.”
YouTube Stars Look For Dollars Elsewhere
YouTube creators say it’s no picnic trying to make money on the platform. Now media companies are offering YouTube stars new ways to grab revenue, WSJ’s CMO Today reports. Video site Viddiverse has signed licensing deals with Brittany Balyn, Kimberly Bond, and Driver Media’s “The Rundown,” channels that appeal to tweens interested in makeup and fashion. Viddiverse cofounder Malcolm Bird says that his company fetches CPMs (the cost of reaching one thousand impressions) of $35 while YouTube can be as little as $2 per thousand ad impression.
‘Raising Asia’ Docuseries On YouTube Star Asia Monet Ray To Debut On Lifetime
Pint-size performer Asia Monet Ray, who made a huge YouTube splash with her athletic dance routines before appearing on Dance Moms and Abby’s Ultimate Dance Competition, both on Lifetime, will get a spinoff show of her own on the network, Raising Asia, a docuseries featuring the eight-year-old and her mother, Kristie.
YouTube Video Stardom Leads Grumpy Cat, The Fine Brothers To Movie, Television Deals
The Fine Brothers, Benny and Rafi — best known for their “react” video series on TheFineBros YouTube channel with about 8.8 million subscribers — are working with Nickelodeon to produce the first season of a television show.
Media Post http://bit.ly/1sRkfRi
Complex Original Series ‘Quickstrike’ Back For Third Season
Season three of Complex Media’s “Quickstrike” premiered today on the Complex TV platform. Hosted by music producer DJ Clark Kent and Complex writer Russ Bengtson, the original show will roll out its 13 newest episodes every other Friday through the end of 2014.
Scripps Reveals Three, New Shows to Debut on July 1
On Tuesday, July 1, Scripps Networks Interactive will premiere three, new series on ulive. The programming slate will include shows focusing on food, fashion, and travel, starring the likes of chef Ayinde Howell, fashion blogger Anne Sage, and TV and film writer, Jessica Bendinger.
The New Video Ad Viewability Metric Is Drawing Scrutiny Advertisers not happy that impressions count after 2 seconds
The Media Rating Council today is adopting a viewability metric, or “currency,” for online video ads that defines when viewable display impressions count. It’s the industry’s first attempt to address the problem of brands paying publishers for ads no one sees.
What Came Before the ‘Annoying Orange’? Eggs & Avocadoes
Though we may know him best by his famed character the “Annoying Orange,” Dane Boedigheimer had plenty to say for himself about his passion for animation and his love affair with the anthropomorphic on the latest “Ear Biscuits with Rhett & Link.”
The Birth of the Annoying Orange As Told on ‘Ear Biscuits’
The man who created the “Annoying Orange” could hardly have planned something that grew so big on the internet…and he didn’t, really. The pesky fruit’s creator, Dane Boedigheimer, told Rhett & Link why the Orange is an orange and other fun, fruity facts on this week’s “Ear Biscuits.”
Revision3 Dips into Discovery Talent Pool with ‘The New Show’
Revision3 has announced a new show called “The New Show.” Hosted by fellow “SourceFed” alum Ross Everett, “The New Show” will be a news and commentary program that explores trending topics with a fresh and satirical edge. Debuting in July, the program will air five days a week on Revision3 and YouTube.
Comic Jason Horton Uses YouTube as His ‘Business Card’
Jason Horton, the man behind the famous “7 Minutes in Heaven” interactive video and a “YouTube Next Comic,” thinks of his YouTube channel as “kind of like my business card.” As an actor, writer, producer, and comedian, Horton’s got a lot going on behind the scenes, and YouTube serves as the gateway to his greater body of work.
In His Own Voice: Mikey Bolts, Master of Mimicry
If you were to ask me my impression of Mikey Bolts, I’d have to tell you, “Sorry, that’s his gig.” Cue the drum crash…thank you, ladies & germs, I’ll be here all night.
VideoInk http://bit.ly/1x4LhmVTags: aereo, annoying orange, Complex Media, ConnecTV, fullscreen, George Strompolos, Hulu, jason horton, judd apatow, Mikey Bolts, Netflix, Nowthisnews, revision3, SCOTUS, Scripps Network, Susan Wojcicki, Troye Sivan, TubeMogul, Vidcon, youtube