Monday 6.9: News to Know

/ Jun 9, 2014

Digital video industry news today

Hulu Picks Beatrice Springborn to Oversee Original Programming

Beatrice Springborn is the new head of originals at Hulu, the company announced via a blog post from head of content Craig Erwich. In her new role, Springborn will “identify, initiate, and drive the sourcing, development, and production of premium shows” for Hulu’s evolving original programming slate.





Opinions & Analysis

Gamers Are Not Who You Think They Are, Study Finds Twitch says their profile has changed in last decade

“Gamers overall have a different profile than 10 years ago,” said Jonathan Simpson-Bint, Twitch’s chief revenue officer. “The sort of key takeaway before was that gamers have been a pariah group. That simply isn’t the case now because they basically follow the profile of millennials.”



Video Game Consoles Are Still The Most Popular Streaming Devices For TVs

When people talk about the streaming video to TV market, the most common devices discussed are smart TVs and dedicated devices like Roku and Apple TV. But what gets overlooked are video game consoles. These actually comprise the vast majority of the global connected TV market, according to a new report from BI Intelligence.

Business Insider


How Netflix Is Changing Our Brains, And Why That May Not Be All Good

With season two of Netflix’s breakout hit Orange is the New Black now airing, I’m struck by a profound change in the psychological calculus of entertainment.  Netflix has changed the game, and I don’t just mean the game of how shows are served to hungry eyes. I mean the game going on behind our eyes – the dynamics of restraint and gratification that our brains have for decades been trained to tacitly obey.



YouTube vs Vimeo: Which Site Will Make The Most Money for its Creators?

When it comes to YouTube and Vimeo, how exactly are their creators supposed to get paid? Do not fret my friends, because we are here to explain it all for you. Take a deep breathe, and try to stay with me. Vimeo introduced in 2012 their new feature Tip Jar, which allows viewers to tip the creator of a video. The downside to this was that it was only open for paying members of the Vimeo community and exclusively used PayPal. They also had severe work to do in the beginning to Tip Jar’s functionality; the lack of social media integration and event-planning tools left Vimeo users less-than-impressed. But as of 2014, they’ve installed the Pay-to-Play function of Tip Jar, which has eased some of the tension.



Would You Pay $30 a Month to Watch These Channels on the Web?

Dish says it wants to offer a Web TV service later this year. ESPN and some other Disney channels are on board. Who else could Dish get, if it wants to hit its retail target price of $30 a month?



The Biggest Stream: No Doubt, It Will Be World Cup

The World Cup starts next Thursday and doesn’t end up until July 13, and as you will begin hearing soon, if you haven’t already, there’s going to be a honking big worldwide audience, surely the biggest ever, watching on TV and online.

Media Post


Hey Digital Video, Take A Back Seat! Big-Boy Network Upfront Deals Need To Get Done

Gee, what a shock to one’s traditional upfront sensibility. After the digital-heavy “newfronts” and other pre-season “upfront” meetings, where are we now in talking about digital video media stealing money from traditional TV upfront deals? The digital video platforms are waiting for the traditional/linear networks to finish their upfront deal-making.

Media Post


Beyond YouTube: Guide To The Future Of Online Video

YouTube plays a critical role in many digital content strategies, but the video site and platform has disadvantages that publishers need to consider. Although YouTube offers publishers the opportunity to easily reach scalable audiences worldwide, its lack of transparency and the amount of control it has over a publisher’s intellectual property are worth discussion.

Media Post

Deals & Signings

Barry Diller’s Vimeo Names Director of Audience Development, Content Operations

Peter Gerard, founder and former CEO of Distrify, a video-on-demand service and online social cinema marketing banner with offices in the U.S. and U.K., has left the company to join Vimeo, the online video arm of Barry Diller’s IAC.



UTA Signs ‘Action Movie Kid’ Viral Video Creator Daniel Hashimoto

After racking up more than 32 million views with his series of Action Movie Kid YouTube shorts, visual effects animator Daniel “Hashi” Hashimoto has signed with UTA with an eye toward moving into feature film directing.


Streaming Video News

Pedro Pascal to Star in Netflix’s ‘Narcos’

Count the rest of this article as a spoiler alert if you haven’t watched the most recent episode of “Game of Thrones”: Pedro Pascal, fresh off his mind-blowing role as “The Red Viper” Oberyn Martell in HBO’s medieval fantasy series has been cast in a lead role for Netflix’s upcoming drug drama “Narcos.”




Close to half of all U.S. households subscribe to Netflix, Amazon Prime or Hulu Plus

Survey says: we are a Netflix nation. Forty-seven percent of all U.S. households subscribe to Netflix, Hulu Plus, Amazon Prime or a combination of these services, and 49 percent of all households have at least one TV connected to the internet, according to a new study from the Leichtman Research Group about emerging video services. Four years ago, only 24 percent of all households had an internet-connected TV.



Orange Is the New Back: Netflix Ladies-in-Prison Show Debuts Second Season With an Online Splash

At 12:01 am on Friday morning, Netflix posted its full second season of its popular non-”House of Cards” online series, “Orange is the New Black,” with a flurry of online activity to spur users interest in the show about a really sassy group of women and their various and sundry machinations while in prison.

Business Insider


Verizon Threatens To Sue Netflix Over Criticism

A recent deal between Netflix and Verizon, which was supposed to ensure smooth delivery of online video, doesn’t seem to be working out that well. Earlier this week, the online video company cast blame for poor-quality streams on Internet service providers. Specifically, Netflix changed the message on the screen that displays while video is buffering. The message sent to Verizon users says: “The Verizon network is crowded right now. Adjusting video for smoother playback.”

Media Post


Amazon Orders Two More Comedy Pilots

As usual, Amazon Studios is not confirming, but I hear the digital company has ordered two more comedy pilots, Salem Rogers: Model of the Year 1998 by actress-writer Lindsey Stoddart and Down Dog by comedy veteran Robin Schiff (Are You There, Chelsea?).



Netflix Investors to Vote on C.E.O.-Chairman Split

Netflix has had its share of battles of late, including opposing Comcast’s proposed takeover of Time Warner Cable and pointing fingers at Verizon for some instances of its streaming video service’s being slowed. But the online video titan has also quietly faced restiveness among some of its shareholders.


YouTube News

Ingrid Nilsen to Star in Style-Competition Series on Lifetime

Style specialist Ingrid Nilsen, better known on YouTube as MissGlamorazzi, will play a central role in an upcoming reality-competition series on Lifetime.



Which YouTubers and MCNs Are Consistently Delivering ‘Hit’ Gaming Videos?

Gaming is the second-most popular category on YouTube. But which gaming creators, and by extension MCNs, are consistently delivering “hit” videos? With the help of video analytics and marketing startup Tubular Labs, we were able to determine this.



YouTube Really Loves Minecraft, Like Really

When it comes to gaming and YouTube, which specific topics dominate? In honor of our special gaming issue, VideoInk asked Tubular Labs to take a look at the top 10 videos across YouTube related to the most popular gaming topics. What they found was a little bit of “Call of Duty,” a dash of “Grand Theft Auto,” a hint of “Pokemon,” and a whole lot of Minecraft.



The Five Most Prominent Gaming Brands in Online Video

In honor of this week’s gaming special issue, we’ve taken a look at the most internet-savvy gaming brands to figure out what they’ve been doing to catch the eye of passive viewers and active gamers alike. Based on their overall popularity, the top five may not come as much of a surprise. However, the number of non-brand-affiliated creators who make their content may just make you raise an eyebrow. Here’s to all the gamers out there who’ve made their favorite game or gaming system better known to the masses.



Performing Without Net: Stars of YouTube Take to the Stage

A capacity 12,500 tickets were sold. More than 70 performers appeared on three stages. There were 150 security guards, a necessity whenever swarms of shrieking teenage girls assemble. Coke sponsored a live web stream of the festivities.


Media News

Bigballs Films’ New Video Extols Soccer’s Awesomeness

Bigballs Films, the creator of YouTube’s biggest independent football channel, Copa90, posted their “Football Is Awesome” celebratory video, which honors the talent of the global football (read: soccer, if you’re in the US) community in time for the World Cup in Brazil.



‘The Fault in Our Stars’ Has a Stellar Opening Weekend

The power of YouTube? Or just the power of teenaged girls. “The Fault in Our Stars,” a feature-film adaptation of the author and YouTuber’s best-selling novel, earned an incredible $48.2 million over its opening weekend in the US, including an $8.2 million haul from late-night screenings last Thursday.


LA Times


Videology Breaks Down How Millennials Consume TV, Move over glowing boxes, devices are taking over

Today’s millennial viewer spent more time on digital media than watching TV last year, according to a new infographic by programmatic video advertising platform Videology, with 34 percent admitting to tuning into more online video than broadcasted shows. Videology CEO Scott Ferber said with the changing definition of TV, watching a program doesn’t necessarily mean crashing on your couch across from a glowing box.



Shelby.TV + Boxee As Samsung Shops For TV Tech

New York is the center of the TV 2.0 world. Television Networks have always had their base of operations in NYC. Sure, they had big sound stages out in Los Angeles, so the studio portion was out west – but the beating heart of the networks was always in New York. So it comes as no surprise that the OTT Network space is heating up in NY. The granddaddy of the space, Boxee has been leading the charge to turn TV upside down since its founder Avner Ronen launched the company back in 2007.


Industry Highlights

PGA Digital Visionaries: Netflix, AwesomenessTV, GTA V, Batkid, ‘Veronica Mars,’ Alfonso Cuaron, More

The Producers Guild of America handed out its Digital Visionaries awards Friday night, recognizing nine notable organizations and the people behind them for using technology to advance the ways stories are told.



Creator Profiles

How to Fail (and Still Succeed) on YouTube with Joe Bereta

It’s hard to believe that Joe Bereta, of BaratsAndBereta and SourceFed YouTube fame, attested to having “not the best YouTube business practices.” He elaborated on this week’s “Ear Biscuits with Rhett & Link” as to why.



SourceFed’s Joe Bereta Delivers News Without Being a ‘News Guy’

About the time that Joe Bereta, of the BaratsAndBereta YouTube comedy duo, got the opportunity to join SourceFed, he was already thinking about taking a “life risk.” He told Rhett & Link more about his involvement at the “news” channel on “Ear Biscuits.”



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