Monday 8.25: News to Know

/ Aug 25, 2014

Digital video industry news today

Rainn Wilson’s SoulPancake Pivots to Cable TV

SoulPancake, actor Rainn Wilson’s digital media company geared toward life-affirming and inspirational content, is making another move to TV. Starting today, Participant Media’s millennial-focused cable network Pivot will air “Mixtape by SoulPancake,” a weekly series featuring web content from the digital media company.




Opinions & Analysis

Mary Meeker Highlights Emerging Internet Trends

Mary Meeker, an analyst who currently works with venture capital firm Kleiner Perkins Caufield & Byers, made a presentation earlier this summer, titled the Internet Trends presentation. With it, she broke down the growth of emerging markets, as well as how they’ll be utilized when it comes to internet use in the future.



DanceOn – EXCLUSIVE Insights from CEO Amanda Taylor of Dance’s #1 MCN

Today’s featured CEO is Amanda Taylor, founder & CEO of leading dance-focused MCN DanceOn (with 11 million subs, 70 million monthly video views, over 2 billion total views, and 8.3 million fans across Facebook and Twitter).

Digital Media Update

The Top 5 YouTube Tips And Tricks

YouTube: The aggregator of fail compilations, the disseminator of cat related humour and a beacon for everything viral.



HBO Could Get A Huge Lift With Online Subscriptions

HBO is nominated for 99 Emmy Awards this year, and like every year nowadays, that’s more than any competitor. It’s TV’s proudest brand.

So, with the Emmys taking place Monday, it is just great timing that Re/Code’s Peter Kafka is reporting that, according to Barclay’s analyst Kannan Venkateshwar, HBO could add about $600 million to its bottom line if it sold online subscriptions. Right now, users have to have a cable authentication to get HBO Go online.

Media Post

Streaming Video News

TiVo Introduces A $50 Over-The-Air DVR For The Post-Aereo Era

The DVR pioneer’s cheapest model ever is aimed at cord cutters.





MLB On Cusp Of Ending Blackouts On Streaming Games Online And On Mobile Devices

The digital media company of Major League Baseball is close to relaxing blackout restrictions for games streamed to computers and mobile devices.



Where to watch the U.S. Open 2014 live online

Want to watch the U.S. Open away from the TV? Then check out our guide for all the links.



Virtual-reality Netflix created at hackathon

Previewing how we may one day watch television, Netflix developers recently created a version of the streaming service for the Oculus Rift virtual-reality headset.

LA Times


Hulu Acquires ‘Sleepy Hollow’ Exclusive Streaming Rights

Hulu has acquired exclusive streaming rights to the first season of Fox’s Emmy-nominated series “Sleepy Hollow,” available to subscribers of the company’s $7.99-per-month subscription service.




Ahead of Emmys, Netflix already winning online

Even if it doesn’t take home any of the major trophies at Monday’s Emmy Awards, Netflix will have already proven itself the top winner in one regard: Internet programming. It’s a position that Microsoft, Amazon and Hulu would all like to hold.

But with series such as “House of Cards” and “Orange is The New Black” up for major awards and millions of Internet users at its backing, Netflix seems unlikely to budge anytime soon.


The Haps With Apps

New Vine Upload Feature Should Appeal To Brands

Vine’s announcement this week allowing users to upload existing videos should make it easier for people to capture and edit videos. The step is also likely to please brands that will now be able to use Vine for more premium content, according to digital agency 360i.

Media Post

YouTube News

Top 5 Emerging Baseball Channels on YouTube

With NFL Now recently bringing football enthusiasts daily footage on AppleTV and the web, it’s time to acknowledge the digital viewing needs of fans of America’s national pastime. Baseball season is in full swing, and certain YouTube channels are striving to meet the needs of people who might have missed their home team’s latest games.



Foot Locker Stocks Up on Professional Athletes for YouTube Success James Harden, Charles Barkley score for sports retailer

Foot Locker nabs two clips this week on the Adweek/VidIQ top 10 branded video chart with its “Short Memory” series. Both videos show Houston Rockets star James Harden trying to pick up quirky tips for the upcoming NBA season from Charles Barkley, Scottie Pippen and Landon Donovan.

In one of the 30-second spots, Harden grills Donovan about the U.S. soccer team’s World Cup loss this summer. But Donovan has already forgotten about his team’s defeat. The spot has been viewed 2.87 million times with more than 1,620 Facebook shares since it was uploaded on Aug. 12.



YouTube News

One Of YouTube’s Greatest Innovators Is Ready For His Next Challenge

With an ADD sense of humor and internet insights from a brief stint at a search engine optimization company, Toby Turner has emerged as a YouTube star and one of the site’s greatest innovators.

Business Insider


Pay for YouTube? Challenges Ahead for Google’s Next Music Subscription Service

Ever since news broke in October that YouTube was planning a subscription service, people have been asking how YouTube would get people to pay to watch music videos. It’s more than a fair question. For over nine years, YouTube has conditioned people around the world to watch music videos without the expectation of payment.

It turns out people were asking the wrong question. Given the details in a recent post on the Android Police blog, the question appears to be if Google can convert YouTube viewers into subscribers to a paid, audio-only, YouTube-branded subscription service.


Media News

Reddit just got Chromecast support, thanks to a new Android app called Viddit

This is neat: A new free Android app called Viddit makes it possible to beam videos found on Reddit straight to any Chromecast-equipped TV.



Emmys Become Engagement Event For Samsung TVs

The Emmys are television’s biggest night, and Samsung’s television division is looking to attract a little of its own attention on some decidedly smaller screen.

The brand is using Monday night’s event to relaunch its Samsung TV Vine channel with Emmy-themed six-second videos highlighting the top nominated shows.

Media Post


Vevo’s New York Offices Are A Music Lover’s Dream

Music and video streaming service Vevo is one of the biggest sites out there.

According to ComScore data for July, Vevo is the fifth most popular destination on the Internet, behind only Google, Facebook, AOL, and Yahoo. Vevo’s artist channels are also among the most subscribed-to on YouTube.

Business Insider

Industry Highlights

Scene + Heard: BeautyCon Los Angeles 2014

The third annual BeautyCon took place in Los Angeles on August 16, drawing in stylish celebrities who have made their mark in digital, like YouTube’s Bethany Mota and, yes, Kelly Osbourne.

Running from 10am to 6pm at LA Mart’s The Reef, the event also included a two-hour after party featuring a performance by British band Rixton. Sponsored by Elle Magazine, BeautyCon provides a space for digital beauty/style creators to interact with their increasing fan base.


Creator Profiles

YouTube Rapper Watsky Keeps Entertainment Real

George Watsky, the rapper/spoken word poet who’s been creating content for YouTube well past his viral, “fast rap” hit, believes in authenticity above all else. He explained how this doesn’t clash with the drive to entertain to Rhett & Link on “Ear Biscuits.”



Hulu’s Jenny Wall Is a Pioneer of the Web Series Form But she doesn’t discount the impact of outdoor and TV advertising

So how did you find Hulu?

I think I found Hulu in the sense that I’d been an avid Hulu user on my own—they called me in respect to some recommendations from the field. The opportunity came to me and I jumped on it immediately, and I’ve been very impressed with Mike [Hopkins, Hulu’s new CEO].



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