Monday 9.16: News to Know

/ Sep 16, 2013



Netflix Uses Piracy Sites to Determine Which Shows to Buy — It’s Not as Crazy as You Think

Before you settle in to watch “Breaking Bad,” or Niners/Seahawks, or “The Newsroom” season finale, or Mariano Rivera’s last game at Fenway, tonight — seriously, it is a great day for watching TV — here is something interesting you might have missed about a company that is either hurting or helping the TV industry, depending on which TV network you ask.





Audiosocket Launches LicenseID to Solve Online Video’s Music Licensing Problem

Audiosocket, a music licensing company, has launched a new technology called LicenseID, which is designed to help publishers and licensees track and verify the proper use of copyrighted music on video content across YouTube, Vimeo, and other online video platforms.





Opinions  & Analysis

Behind the Money: Who Are the VC All-Stars in Online Video?

No one would describe the VC landscape — as it pertains to online video — as being a crowded field.


Dumb Ways to Fail on YouTube: Put All Your Eggs in One Basket

As YouTube has become more of an institution, more and more brands and newcomers are attempting to stake out a place on the biggest video platform on the internet.


Is Branded Content Helping or Hurting the Online Video Community?

Branded video content online is booming, but that wasn’t always the case.


Video Isn’t Breaking The Internet: The Industry Giants Are

Video isn’t breaking the web, the way that the web’s biggest players are trying to optimize their costs at the expense of the best consumer experience is.


Some Question Just How Great Video Engagement Is
And with more than 20 percent of TV ads going unseen, it’s easy to understand why advertisers are also clamoring for online video content—so much so that prices for some online video are approaching the rates paid for TV ads.



The Haps with Apps

TechInk: Facebook Begins Mobile Video Push

Facebook is rolling out autoplay videos on its mobile apps. The videos will appear in the mobile news feed.


Amazon’s LoveFilm Adds Watchlists, Enhanced Recommendations And More To Samsung Tv And Blu-Ray App

Amazon’s LoveFilm has announced an updated version of its streaming app is arriving for Samsung Smart TVs and Blu-ray players.



Digital Disruptions

Baidu’s Chromecast Clone Goes On Sale In China For $32

Chinese search giant Baidu has officially released a HDMI TV plugin today that seems to be a clone of Google’s Chromecast.


These Video Sites All Made Mixpo’s Blacklist
The video ad tech firm Mixpo is taking on the bogus online ad crisis head-on as it attempts to weed out suspect Web publishers that it says generate tons of bad traffic using bots—which are robbing advertisers blind.



Media News

Microsoft Yanks YouTube Spoof Mocking Apple’s New iPhones: ‘It Was Off The Mark’ (Video)

Is Steve Jobs the reason they pulled it down?



Industry Highlights

Chipotle Isn’t the Only Restaurant Making Amazing Branded Online Video

Branded content is all the rage, and if you’ve been following Taco Bell recently then you’ve noticed that they’ve been diving deeper and deeper into the world of online video.


Independently Produced ‘Dark Knight Rises’ Sequel Comes to Machinima

In the event that the Ben Affleck/Batman/Bat-fleck announcement has left you clamoring for more of The Caped Crusader, tune into Machinima on Monday, September 16 — The Batman is back, well, sort of.


Hollywood Wants Numbers on the Digital Box Office

The movie industry is whooshing toward its digital future, but some players are worried about getting stuck in an informational void along the way.


Netflix, Pemberley Digital, Bravo Win Creative Arts Emmys

The Creative Arts Emmys ceremony was held in Los Angeles last night. Traditionally taking place the weekend before the Primetime Emmys, the Creative Arts Emmys hand out a variety of awards in the technical and digital media categories.


18 Things You May Have Missed In Online Video This Week

It’s been an excellent week for YouTube MCNs with Maker announcing another successful round of funding and BroadbandTV hitting 1 Billion views.



Videos to Watch Now

Trailer: ‘Mortal Kombat: Legacy II’ Debuts on Machinima on September 26

If you (like me) had a blood-soaked childhood thanks to an arcade cabinet containing a little game called “Mortal Kombat,” September 26 is a big day for you.



Streaming Video News

Upworthy, The Viral Video Site For Do-Gooders, Raises $8M

Viral video site Upworthy has raised $8 million in Series A funding, the company announced Monday. It plans to use the funds to hire more employees, build new tech and expand into new editorial areas.



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