Network A Expands Out-of-Home Distribution Reach
Network A, the action sports channel owned and operated by Bedrocket, has struck another out-of-home distribution deal.
Via a partnership with Zoom Media & Marketing, Network A content will be available on more than 2,000 bar and nightlife destinations in more than 45 DMAs, as well as over 2,300 health clubs. Overall, this deal provides a potential reach of 48 million viewers per month across Zoom’s social and fitness networks.
The two companies will also collaborate on branded video opportunities for Zoom’s network of out-of-home digital screens as well as Network A’s mobile and social outlets.
This deal comes a few weeks after Network A inked a similar partnership with MotoTV. With MotoTV, Network A is distributing programming across an out-of-home network that includes hundreds of powersport dealerships and retail outlets.Tags: Action Sports, Bedrocket, distribution, lifestyle, mototv, Network A, out-of-home, zoom media & marketing