Paula Deen Buys Digital Rights to Her Old Food Network Shows
Paula Deen’s online video network is set to launch this week — on September 24. In addition to a slate of new, original programming starring the food personality and her friends and family, the network now will also offer a lot of Deen’s older shows thanks to a new deal between Paula Deen Ventures and Scripps Networks Interactive.
As first reported by The Wall Street Journal, Scripps Networks Interactive has agreed to sell digital distribution rights to 440 episodes of shows like “Paula’s Party,” “Paula’s Home Cooking,” and “Paula’s Best Dishes.” This includes the most recent season of her last show on Food Network, which never aired following the race controversy that led to the end of her relationship with Scripps Networks Interactive.
Deen has been quiet since then, only to emerge earlier this year with plans to launch an owned-and-operated SVOD service in a manner similar to contemporaries like Glenn Beck and Sarah Palin.
Backed by Phoenix-based Najafi Companies, which reportedly invested $100 million into Deen’s company earlier this year, the Paula Deen Network will be available — initially — in the US, Canada, and UK. Subscription prices range from $9.99 for monthly access to $95.88 for a one-year subscription. The network is also offering a 14-day free trial.
Financial terms of the deal with Scripps were not disclosed by either side.
In addition to the archived and never-aired footage, the deal also includes rights to a bunch of bonus, short-form content featuring Deen.Tags: cooking, digital distribution, food, food network, Najafi Companies, Paula Deen, Paula Deen Ventures, Scripps Networks Interactive, SVOD