PBS Digital Studios, Endemol Beyond Added to Newfronts Schedule
We are two weeks away from the third Digital Content Newfronts, and it looks like the schedule is getting close to being finalized. Two new presentations have been added to the schedule this week, from PBS Digital Studios and Endemol Beyond.
PBS Digital joins the fold with an event that will take place at noon on Monday, May 5. The company is expected to present multiple series, as confirmed by Adweek, including shows that have already launched as well as those that are still to come. Recently, the division launched “The Art Assignment,” a new series from Vidcon co-founder and bestselling author John Green and his wife Sarah Urist Green. Upcoming shows include “Bongo Bongo” and “Food Buzz,” which are being produced in partnership with NY-based Magnet Media.
As for Endemol Beyond, the digital channels network from independent production studio Endemol, the division will likely highlight recent deals with the likes of Courtney Love, Pitbull, and MattyB. Endemol Beyond also just launched its comedy hub, Beyond Comedy, on YouTube, and is rolling out a new sketch comedy series called “SHFTY” on it.
Endemol Beyond’s Newfront will close out the first week, beginning at 6pm on Friday, May 2.
Several companies have also moved their presentation dates. Notably, The Wall Street Journal and Vice Media will now be hosting their events during the first week of the Newfronts. WSJ’s event will take place on Friday, May 2, at 9am. Vice’s event will be held later that afternoon beginning at 3pm.
Previously, Vice had been slotted in for Wednesday, May 7, and The Wall Street Journal was scheduled for Tuesday, May 6.
Other movers include Glam Media/Project M, which shifts from May 2 at 9am to April 29 at noon, and Time Warner Cable, which does the reverse and moves from April 29 to May 2 at noon.
The full schedule can be accessed here. The Newfronts are managed by the IAB.Tags: DCNF, Endemol Beyond, glam media, IAB, newfronts, PBS Digital Studios, Time Warner Cable, Vice Media, wall street journal