Pitbull Unveils Two YouTube Series with Endemol Beyond
As part of his multi-platform content deal with Endemol, rapper Pitbull (real name: Armando Perez) is teaming with the production company’s digital arm, Endemol Beyond USA, on two new YouTube series.
The first one, “Gentlemen’s Code,” will be hosted by the musician as he dispenses advice on how to become the ultimate gentleman. Covering tips across grooming, hygiene, fitness, diet, sex, dating, and business, the series will also feature an array of top digital stars, including Kandee Johnson, Taryn Southern, Brittany Furlan (who’s also signed to Endemol Beyond), Destorm Power, Shira Lazar, and Bart Baker.
The second series, “The Most Bad Ones,” will put the spotlight on Pitbull’s backup dancers. The docu-series will provide an inside look into the day-to-day lives of these six women as they tour and perform with the star.
While premiere dates have not been announced for either show, they will both premiere and live on Pitbull’s YouTube channel, which currently has more than 174,000 subscribers.
The rapper’s deal with Endemol also covers content made for TV. For instance, he’s set to host a New Year’s Eve bash in Miami, which will be filmed by Endemol and broadcast live on Fox in the US.Tags: docu-series, Endemol Beyond USA, Pitbull, youtube series