Simon's Cat Has a New Home at Channel Frederator Networks | VideoInk
 
 

Simon’s Cat Has a New Home at Channel Frederator Networks

/ Feb 19, 2014

simonscat

The Channel Frederator Network, an animation MCN from Fred Seibert’s Frederator Studios, has signed Simon’s Cat, the second-most popular toon channel on YouTube.

Simon’s Cat, which tells the ongoing adventures of a cat who is always trying to get fed, boasts more than 2.77 million subscribers and 470 million total views to date. The channel was formed by British animator Simon Tofield in 2008 following the release of his animated short films, “Cat Man Do” and “Let Me In.”

Going forward, the Channel Frederator Network, which averages more than 30 million views per month across its network of 130 channels, will oversee ad sales and distribution for “Simon’s Cat” on YouTube. This includes using YouTube’s TrueView ad service to bring new audiences to the channel, as well as spotlighting the web series on the MCN’s main channel. Other tactics Channel Frederator Network will look to employ include using TrueView and Adwords to drive sales of “Simon’s Cat” merch.

In addition to being the title of a popular web series and YouTube channel, Simon’s Cat is also the name of a company founded by Tofield to manage the entire brand. The company oversees production of the show and distribution to linear channels in international markets, as well as books, apps, and various licensed products based on the show and its star cat.

Other top channels on the Channel Frederator Network include Cartoon Hangover (which offers shows like Pendleton Ward’s “Bravest Warriors” and Natasha Allegri’s “Bee & PuppyCat”) and Jason Steele’s FilmCow Channel (“Charlie the Unicorn,” “Llamas with Hats”).

Tags: , , , , , , , , , ,


huluthewrongmans

Hulu Original ‘The Wrong Mans’ to Stream on Shomi in...

PoliticalADS-02

A Bipartisan Ad Strategy: Get Digital Video and TV into the Same Camp

NewsToKnow

Friday 10.31.14: News to Know–Happy Halloween!

fullscreenlogo

Fullscreen Hires ‘Camp Takota’ Producer Michael...

YouTubeStars_Dailydot

Ron Howard-Backed Incubator Boosts YouTube Stars to the Next Level

FrankensteinMD_Victoria

VideoInk Halloween Special: ‘Frankenstein, MD’ Roundtable

FrankensteinMD_Victoria

VideoInk Halloween Special: On the set of ‘Frankenstein,...

Marriott International

Marriott Inks Branded Content Deals with More Digital,...

YT_PlayOrange

6 Halloween Videos We Think You’ll Love — or Else

Beef

WATCH THIS: Christopher Meloni Squashes Beef and Serves Beef...

Roku_02

Roku to Power Internet-TV Service from Sky in Germany

Braless

MTV Launches New YouTube Channel and Series with Laci Green

NewsToKnow

Thursday 10.30.14: News to Know

LaughsOnDeck_01

EXCLUSIVE: AOL Sets Sail with Carnival Cruise, George Lopez on...

comediansincars

WATCH THIS: Seinfeld’s ‘Comedians in Cars’...

Vice_Canada_01

Vice and Rogers to Build Canadian Studio, Because Canada Has...

Jason Reitman

Hulu Orders Half-Hour Comedy Series from Jason Reitman, Lionsgate

netflixTV

British Telecom BT to Bundle Netflix with TV and Other Services

ellen degeneres

Ellen DeGeneres Launches New Video Site ‘Ellentube’

WSW_11

Web Series Wednesday: Scare Yourself This Hallows’ Eve

ulive

Jeff Meyer and Lisa Choi Owens Exit Scripps Networks’ Ulive

Xbox_Tellem

Nancy Tellem and Jordan Levin Leave Xbox

RichieRich_ATV_Netflix

Netflix Orders ‘Richie Rich’ Series from AwesomenessTV

BravoMedia

Bravo Names Jonathan Hills VP of Digital Media

PBS

PBS Digital Studios Inks First ‘Major Co-Production...

PortalA_Niche

Portal A Finds Its ‘Niche’ with Social Talent Network

VProudTV

VProud Launches ‘Safe Space’ Video Network for Women

Screen Shot 2014-10-29 at 11.49.50 AM

Streaming on Connected-TVs Continues to Rise (Study)

Screen Shot 2014-10-29 at 11.05.03 AM

New Series on The Scene Explores Cardboard Arts & Crafts

Screen Shot 2014-10-29 at 10.29.48 AM

Watch a Teaser for Netflix’s First Historical Drama...

WhistleSports

Digital Sports Network Whistle Sports Raises $7M from BSkyB

Villian_Alist

Disney Villains Count ‘Scars’ (Video)

BrokenTV

FCC Chairman Proposes a New Definition of MVPD to Include...

Screen Shot 2014-10-28 at 4.33.41 PM

New Golf Digest Show on The Scene Glows in the Dark for Halloween

Shine_COre_endemol_01

Endemol-Shine-Core Media Joint Venture Assigns North American Bosses

AmazonBox

Amazon to Debut First Live-Action Original Kids Series in November

Screen Shot 2014-10-28 at 3.31.45 PM

Live Broadcasting Site YouNow Now Offers Partner Program

YouKuTudou2

Endemol and Youku Tudou Bring ‘Big Brother’ Reality...