The Young Turks Network Expanding to Android and iOS Devices | VideoInk
 
 

The Young Turks Network Expanding to Android and iOS Devices

/ Jul 31, 2013

TheYoungTurks

The Young Turks Network will expand to Android and iOS devices in August, a little over a month after the network quietly launched a channel on Roku streaming players.

TYT regularly clocks over 50 million views per month through its network of 24 YouTube channels, but has a history of expanding beyond YouTube. For example, the network already has extra features like subscription and membership options for behind-the-scenes, archival, and on-demand videos.

But its expansion plans also involve non-YouTube channels too like podcasts or the Roku channel. The network’s partnership with OneScreen produced the Roku channel, and OneScreen will also be responsible for the Android and iOS streaming.

TYT Network COO Steve Oh observed, “We’ve racked up over a billion views on YouTube alone,” adding, “This initiative enables us to go beyond YouTube via mobile and connected devices, and we expect to rack up billions of more views across numerous platforms.” OneScreen CEO Atul Patel shared similar sentiments, saying, “Audiences are now expecting that the quality content they have come to enjoy on YouTube should be available everywhere else.”

Though the network’s YouTube channels collect between 100 and 120 million minutes of viewership per month, the month-old Roku channel already collects 300 thousand minutes of viewership per month — so it’ll be interesting to see how the added mobile options affect TYT’s overall viewership as well.

Tags: , , , , ,


YoutubePlaybookBrands

3 Ways for Brands to Sharpen Their Ad Campaigns on YouTube

ChannelFlip

ChannelFlip’s Two, New Divisions Target Creators Outside MCN

Mitchell_Davis

Mitchell Davis on Growing Up Online and His YouTube Evolution

Alibaba

What Yahoo Should Do with Its $8.3B Alibaba Windfall

YouTube

Getting YouTube Creators on Board with Your Brand

Machinima Prime

Machinima Prime Renews Focus on Showcasing YouTube Filmmakers

endemol beyond ali a

Endemol Beyond Launches eSports Channel to Crown Ultimate Gamer

dramafever

DramaFever Unveils Fall Lineup of International TV Shows

maria menounos afterbuzz tv

Maria Menounos’ AfterBuzz TV Signs with Collective Digital...

NewsToKnow

Friday 9.19: News to Know

YouTube

YouTube Confirms Plans to Fund Original Content from Top Creators

KidsatPlay

Kids at Play Inks New Representation for Branded Content in the...

BeautyCon2014

BeautyCon Raises $2M in Funding Round

MobileVideo_alist02

Mobile Video For Brand and Entertainment Marketers

Screen Shot 2014-09-18 at 3.14.16 PM

Fullscreen Partners with Loudr to Help Talent Monetize Music

XboxES

Microsoft Layoffs Hit Xbox Entertainment Studios Ahead of Closure

OMD

Media Agency OMD Hosts Tinder-Like Meetup for Brands and Content...

smosh

Lionsgate Nabs Worldwide Distribution Rights to ‘The Smosh...

MichellePhan

Michelle Phan Strikes Back at Ultra Records with Countersuit

VIS_MagnetMedia

Magnet Media Hires Director of Business Development

AmazonFireTV

A+E Networks TV Everywhere App Now on Amazon Fire TV

NetFlix

Netflix Is Huge in Canada, Too

kincommunity2

Canada’s Corus Entertainment Leads $12M Round in Kin...

MakerStudios_01

Maker Studios Celebrates 25th Anniversary of...

NewsToKnow

Thursday 9.18: News to Know

baby chick

New YouTube BabyLeague Series Stars Magical Toddler

Justice League

WB & DC Entertainment Team with Machinima on Animated...

WSW_05

Web Series Wednesday: Get Through the Week Laughing

Streaming_TV

Streaming TV Devices Are in a Tight Race

vice

Vice News Launches Mobile App on iOS

SillyGIF

EXCLUSIVE: Astronauts Wanted Taps YouTube, Vine Stars for New...

JustForLaughs

Maker Studios Launches New YouTube Channel ‘Just for...

Screen Shot 2014-09-17 at 12.45.51 PM

‘Mystery Science Theater 3000′ Lands on Vimeo

Hello

Maker Studios’ Branded Series Pairs Chocolate with YouTubers

YouTube_Flag

DoubleVerify Taps Veenome to Help Advertisers Avoid Unsafe Videos

iheartradio

iHeartRadio Music Festival to Stream on Yahoo Live

JW Player

JW Player Raises $20M to Build ‘Open Video Ecosystem’

NewsToKnow

Wednesday, 9.17: News to Know

NATPE

NATPE Sets Digital ‘Market Within a Market’ for 2015...

RaceCars

‘Tuerck’d’ Races Towards Its Third Season on...