Thursday 10.16.14: News to Know

/ Oct 16, 2014

Digital video industry news today
HBO to Launch Standalone Online Video Service in the US
And here we go: HBO chairman and CEO Richard Plepler has confirmed that HBO will launch a “standalone, over-the-top” HBO service in the US in 2015.
Read Write Web http://bit.ly/1stY7tk
The Next Web http://tnw.co/1wH7A0U
 
Opinions and Analyses

HBO’s Standalone Web Service Is Good News For Companies Trying To Revolutionize TV

Consumers weren’t the only ones cheering when HBO announced plans for a web-only version of its subscription video service on Wednesday.The news could also be a boon to Apple TV, Roku, and other streaming set-top boxes. Many cable channels like HBO and ESPN have streaming apps on these devices, but you still need a cable subscription to authenticate access to them. And even then, not all cable and satellite providers allow access to apps on set-top boxes.

Business Insider http://read.bi/1nqpqWu
What the HBO Streaming Service Could Look Like
It’s not TV. It’s HBO Go-It-Alone.

CHART: Downloading And Streaming Are The Only Movie-Watching Methods Growing Among Teens

For a long time, the most common way to rent and purchase new movies was visiting physical stores like Blockbuster. But after Netflix came along with its DVD-by-mail service in the late ’90s — and later, its popular subscription streaming service — companies started devising new ways to get people to rent and watch movies more easily.

Business Insider http://read.bi/1xVmkKJ

The Future Of TV Is Here. And It’s Decidedly Meh.

HBO announced plans to launch a standalone web service similar to Netflix.For now, there are few details. We don’t know price, movie selection, or timing, other than the fact that it will be out in 2015.
Business Insider http://read.bi/1zdgKrN
How Much Would You Pay for HBO’s Standalone Streaming Service?

Cord-cutters, take note: HBO’s CEO announced that the company will launch a standalone streaming service in 2015.

Best Ways to Optimize Your YouTube Video Ads Campaign [#TubeTalk #45]
How do you set up a “Similar to Watched a Video” remarketing list? How do you get viewers to click rather than skip ads in the first five seconds? What are TrueView In-Display ads and what are the best ways to use them? We answer these questions and more this week onReelSEO TubeTalk: YouTube Video Marketing Tips with your hosts:

Web Series Wednesday: Not Your Average Cat Videos

This Web Series Wednesday, we’ve taken a look at a number of cat and dog videos that defy the norm (in which they do nothing but sit there looking cute in order to entertain). These dogs and cats can act, making them stand out from the herd and worth featuring this week in our web series roundup.

Top 10 Web Video Series: BuzzFeed Scores With Kittens and Puppies Sponsored hit series Dear Kitten returns
BuzzFeed knows that if ain’t broke, don’t fix it. The publisher returned with a new Dear Kitten video with Friskies this week, though threw the cat’s mortal enemy—the dog—into the mix.
Deals and Signings

PBS Digital’s Matt Graham Moves to Acorn TV

RLJ Entertainment just appointed Matt Graham as the vice president ofAcorn TV, a subscription video streaming service that brings classic British series to North America. Graham replaces Jen Linck, who’s relocating to the entertainment company’s West Coast office as the VP of marketing strategy.

 
Happs With Apps

Eli Roth Launches Vine Talent Search, Will Develop Original Idea With Winner

Hostel director Eli Roth has launched a Vine contest online to scare up new international talent, with the grand prize winner getting a shot at developing an original idea with Roth and Chronicle/The Blacklist producers Davis Entertainment. “I wanted to create a global contest that anyone with a smart phone can enter,” he said Wednesday.

Streaming Video News
Netflix Not Sweating HBO, Reveals Some Viewership Data
The response to Netflix’s Q3 2014 earnings report hasn’t been great — at least initially. In total, the company added 3 million streaming subscribers during the quarter, slightly below its earlier projections. That, combined with HBO’s earlier announcement that it was going to launch some sort of standalone online video service in 2015, has caused Netflix’s stock to fall in after-hours trading.

CBS to Offer Stand-Alone Web Subscription Service

CBS announced a new subscription Internet streaming service on Thursday that allows people to watch its live television programming and thousands of its current and past shows on demand without paying for a traditional TV subscription.

Business Insider http://read.bi/1sVsYAH
Netflix Misses Its Q3 Subscriber Numbers, and Its Stock Tanks
A first look at Netflix’s Q3 numbers: Revenue of $1.41 billion and earnings of 96 cents, more or less in line with expectations. But just as important are its subscriber numbers, and those are below the company’s forecast and analysts’ expectations. “This quarter we over-forecasted membership growth,” wrote CEO Reed Hastings in a letter to investors.

Google Announces Its Latest Apple TV Clone

Google is trying to crack TV, again. This time it’s introducing the “Nexus Player” which looks like an Apple TV.

Business Insider http://read.bi/1wMunbJ
‘Friends’ is coming to Netflix
Could we be any more excited?The entire run of Friends — all 236 episodes — is coming to Netflix on Jan. 1, the streaming service announced this morning. Although the show is seemingly always on reruns on random cable channels, this is the first time it’s available on a streaming service, which will give people who have cut their cable cord access to Ross, Rachel, Joey, Monica, Chandler and Phoebe.

This is why Netflix loves the little ones: 75 of its kids shows have 2+ million viewers
Netflix continues to be everyone’s favorite babysitter: 75 of the kids shows currently on Netflix have attracted more than two million viewers in the U.S. alone this year, and more than a dozen kids titles even have an audience of more than five million viewers.
In Q3 Netflix added two international subscribers for every new U.S. member, but price hike slowed growth
Netflix’s growth in Q3 of 2014 was impacted by the most recent price increase, the company says.
Watch the Trailer for PlayStation Original Series ‘Powers’
The upcoming PlayStation Network original series, “Powers,” will become available on the console this December. In the meantime, fans can satisfy themselves with the recently released trailer from Sony.

All of Grace Helbig and Mamrie Hart’s ‘HeyUSA’ Episodes Now Up on CNE’s The Scene

After posting ample “preview footage,” let’s call it, on their YouTube channels this past summer, Grace Helbig and Mamrie Hart have their series “HeyUSA” available in full on Condé Nast Entertainment’s digital video platform, The Scene.

New Media Rockstars http://bit.ly/1stY151
Netflix CEO Reed Hastings: ‘Internet TV Is Going To Be Everything In A Couple Years’
Netflix stock was tanking after third quarter earnings showed the streaming service delivered fewer subscribers than expected.

Business Insider http://read.bi/1sVtr6b
YouTube News

Meet The Science Nerd Whose Face Is About To Be Plastered On YouTube Ads Everywhere

If you live in New York City or Chicago, chances are you’ve seen the enormous YouTube ads adorning some billboards and subway trains. Nerdy baker Rosanna Pansino and wacky comedy duo Epic Rap Battles of History are among those who have been featured in recent months.

Business Insider http://read.bi/1vvTB0Y
 
Google’s YouTube Succeeds With An Old Upfront Tactic: Scarcity
Far be it for any digital platform to learn from traditional TV sellers. But perhaps Google’s YouTube has let a TV tactic sneak in.Google, which has been offering a limited amount of premium inventory — called “preferred” inventory — for YouTube, says it essentially “sold out” those avails in “upfront” deals this summer after the traditional TV upfront market ended.

Media Post http://bit.ly/1yHe9Fg

Hank Green’s SciShow Debuts New Series to Answer the Internet’s Burning Questions
SciShow, a science-focused educational YouTube channel from VidCon co-founder and Vlogbrother Hank Green, has launched a new series to answer the most-searched questions on the internet.

Tech YouTubers Get #Microstopped By Microsoft Copyright Claims
YouTube is once again awash in copyright claims with multiple creators reporting that their videos have been removed from the platform at the behest of software giant Microsoft.
New Media Rockstars http://bit.ly/1stw7pQ
‘Hobbit,’ ‘Hunger Games: Mockingjay,’ ‘Fifty Shades of Grey’ Top YouTube Trailers Chart for Q3
Leading up to their late-2014 premieres, Lionsgate’s “The Hunger Games: Mockingjay – Part 1″ and Warner Bros.’ “The Hobbit: The Battle of the Five Armies” had the most-viewed paid trailers on YouTube during the third quarter, followed by sexual thriller “Fifty Shades of Grey.”
Industry Highlights
Los Angeles lands solid summer of investment in tech start-ups
After an impressive first half of 2014 for investments in start-ups, the lack of any mega-deals led to a cool summer in the venture capital world.
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