Thursday 3.26.15: News to Know
Facebook Wants Exclusive Video from Publishers, Updates Messenger App to Take on Snapchat
Facebook seems to be taking on Snapchat — in addition to YouTube — with its latest moves towards both new content partnerships and an updated messaging platform.
Business Insider http://read.bi/1BMuWCR
The Verge http://bit.ly/1GXHFr7
USA Today http://usat.ly/1OAzB54
Opinions & Analysis
The Must-Know Tricks for Growing Your Audience on YouTube
When it comes to growing your audience on YouTube, there are several important things you have to consider…
What it’s like to sell your startup for ~$120 million before it’s even launched: Meet Twitter’s new prized possession, Periscope
A few months ago, Kayvon Beykpour met a fellow Stanford University graduate, Jessica Verrilli, for coffee.
Business Insider http://read.bi/1EHhK4h
5 minutes may be the new long-form in mobile video
In mobile, conventional wisdom says shorter video is better. In just the past few weeks, several snackable campaigns have made trade headlines, including HBO’s 10-second Twitter tease for Game of Thrones, and Gap’s Instagram “micro-series,” which stretched an entire meet-cute across a dozen 15-second vignettes.
Deals & Signings
Defy Media Signs ‘Carmilla’ Creators VerveGirlTV
Defy Media has signed YouTube channel VerveGirlTV to its network as part of its “Creators Program,” which aims to support YouTube creators by offering them access to various programming, production, audience development, and monetization resources.
SendtoNews Extends Sports Syndication Deal with IMG and AP’s SNTV
Sports video distributor SendtoNews has renewed its deal with Sports News Television to bring sports news videos and highlights to online audiences in North America.
Streaming Video News
Nebraska Blocks NCAA Tournament Live Streaming at Capitol
Nebraska lawmakers will have to watch the NCAA basketball tournament after work. Nebraska Chief Information Officer Brenda Decker told legislative and judicial administrators in an email that websites for streaming the 2015 NCAA Men’s Basketball Tournament are blocked on the Capitol’s network.
Tracy Anderson Unveils Streaming Videos for Master Class
Fitness Expert Tracy Anderson discusses her plans to expand her brand. She speaks on “Bloomberg Surveillance.”
Streaming Video News
Web Series Wednesday: Listen to These Shows
The internet’s long been amazing place to discover music, and these web series follow in this tradition. Most of them go deeper, showing the history behind major hits, the knowledge of “super fans,” the world of Broadway musical casting, the process of music video choreography, and the life of artists on the road.
CNN Launches on Apple TV
CNNgo — which requires a subscription to a participating pay-TV partner — provides access to the news cabler’s live TV feed and on-demand shows.
Food Network Star Duff Goldman to Launch YouTube Channel with CDS
Duff Goldman, celebrity baker and Food Network personality, will launch a food and cooking brand and channel on YouTube in partnership with Collective Digital Studio.
Twitter’s Periscope streams challenge to Meerkat
Meerkat had better watch its back. The live-streaming video app that was all the rage at SXSW now faces big-time competition. It comes from the Periscope app launching today, which Twitter bought in January for a reported $100 million.
USA Today http://usat.ly/19042B5
The Next Web http://tnw.co/1xB2wks
Venture Beat http://bit.ly/1xifUcJ
The Verge http://bit.ly/1NbuMgQ
Business Insider http://read.bi/1EHhwKu
Mark Zuckerberg: Facebook News Feed Will Be Mostly Video in Five Years
Facebook CEO Mark Zuckerberg placed a big emphasis on video during the opening keynote address at the tech giant’s annual F8 developer conference in San Francisco on Wednesday.
Here’s How Facebook Plans to Get More Creators to Upload Natively
It’s no secret that Facebook wants video creators to upload content directly to the social network instead of embedding third-party (YouTube) clips. The company has even made it so that those clips perform better on the social network.
MoviePass Hires Hulu’s Erantzeri Corona as Marketing VP (Exclusive)
MoviePass, the subscription service that lets users see an unlimited number of movies in theaters, has hired Erantzeri Corona — previously head of customer acquisition at Hulu — as VP of marketing.