Thursday 5.29: News to Know
Vimeo Makes Its First Original Programming Commitment
Vimeo has made its first-ever original programming commitment. And true to its core as an online video destination for independent filmmakers, the company has elected to fund an existing web series that’s been distributed on its site. Vimeo has made its first-ever original programming commitment. And true to its core as an online video destination for independent filmmakers, the company has elected to fund an existing web series that’s been distributed on its site.
Opinions & Analysis
Millennials Are Quitting Live TV
More bad news for the floundering television industry: Millennials officially spend a majority of their time watching TV either online, on-demand, or via DVR, leaving only 41% of their time allocated for live TV. Millennials (ages 15 to about 34, depending on how you define the group) spend 34% of their time watching TV online, which is about three times more than non-millennials do.
Business Insider http://read.bi/1k3V4WY
What I Learned (And Thought About ) At The Recent Joint Video/Mobile IAB Meeting
This month I attended the IAB’s joint digital video and mobile committees meeting, where the agenda was mobile video. This is an important topic in our multiplatform world: How will advertising previously confined to lengthy pods within long-form content distributed by broadcast, cable and satellite on larger home television screens, work in a mobile, multiscreen, variable-length content environment distributed through cellular networks and WiFi?
Media Post http://bit.ly/RCnBpS
TV Cord-Cutters Have No Regrets
A majority of “cord-cutters” are clearly happier — largely due to less expensive TV alternatives versus traditional pay TV providers. A new study from nScreenMedia says 47% of those interviewed are “pretty happy with the decision” and 37% are “extremely happy.” Just 8% say they are “pretty unhappy” and 9% say “hate it and wish I had service again.”
Media Post http://bit.ly/1tqBGmT
Deals & Signings
Vubiquity Buys UK-based FilmFlex, Beefs Up Video, Digital Assets
As part of a broader expansion strategy, the multiplatform video specialists at Vubiquity have acquired UK-based FilmFlex Movies. Formerly a joint venture between Sony Pictures Television and The Walt Disney Company Limited, FilmFlex is one of the larger VOD and multiplatform providers outside the United States.
Media Post http://bit.ly/1pnx7vS
Streaming Video News
Hulu in Talks with Sony Pictures TV to Revive ‘Community’
Six seasons and a movie… maybe. “Community,” the critical darling from Dan Harmon and Sony Pictures Television that was just canceled by NBC, might still have some life. According to Deadline, Sony Pictures Television is talking with Hulu for a “more original installments” of the show.
Google Play Creates U.K.’s First Ad Break To Feature A Live Music Performance
Google is staging a live performance across a full three-and-a-half minute ad break to promote Google Play, its music store and streaming service.
Former YouTube Topper Bing Chen To Surface at Stream Market
Hot on the heels of his shock resignation from YouTube earlier this month, Bing Chenon Monday will headline a panel on content creators for the Google-owned video-streaming service at the Stream Market in Santa Monica.
Lionsgate Signs YouTube Pranksters The Janoskians To Movie Deal
Lionsgate has made a deal with the YouTube prank crew The Janoskians to develop a feature film star vehicle for the group. The film label will try to harness a rabid online following and turn it into a movie ticket buyers.
Morgan Spurlock and Microsoft Co-Founder Paul G. Allen Team on Short Film Series
Microsoft co-founder Paul G. Allen is teaming up with filmmaker Morgan Spurlock on a short film series to help people better understand the US economy.
New Glamour Series Takes You Behind the Scenes with High-Profile Women
Conde Nast Entertainment and Glamour have launched “Step into My Office,” a new web sereis based on the magazine’s monthly career column.
Copa90 Readies FIFA World Cup Programming Slate
We’re a few weeks away from the start of the 2014 FIFA World Cup, and the frenzy that surrounds the biggest sporting tournament on the planet. Pretty soon, that’s all anyone is going to talk about, no matter where you go. To serve that appetite for content, and show exactly how insane people can get about football (or soccer, for you peons), digital content producer Bigballs Films has unveiled four new series for its Copa90 YouTube channel, one of the largest sports channels on YouTube with more than 676,000 subscribers.
Video Ad Company YuMe Plugs into JW Player
Enough publishers use the video player and related solutions provided by JW Player for the NY-based startup to claim a monthly audience of 7 billion streams worldwide.
NationSwell Attempts to Do Good One Video at a Time Big Bets series looks at entrepreneurs positively impacting communities
NationSwell highlights people and groups that are making a positive impact in their communities through online documentaries and then links their stories to direct ways people can help the cause, whether through an online donation, sending a petition or spreading the message on social media. It also promotes offline activation via volunteer opportunities and organizational efforts. The site’s tales have been published on partner networks like Huffington Post and People Magazine.
Wil Wheaton: pirate my TV show if you have to, but help my ratings if you can
Wil Wheaton isn’t holding a grudge against anyone who is downloading his new show, aptly titled the Wil Wheaton Project, via BitTorrent. However, he’d prefer that people who have access to cable or any legitimate online offering watch it that way to help the shows ratings.
With 20 Million Units Sold, Eddy Cue Says Apple TV Will Continue To Evolve
Sales on Apple TV topped $1 billion last year, and Cue said it will be even bigger in fiscal 2014. And the company will continue to update the product as a way to improve the user experience for consumers.
Social Video Campaign Makes Panama City Beach Warm All Over
Especially after winters like the one we had this year, getting frozen visitors to flee to Florida can’t be all that difficult. Except for the competition. Last year, nearly 95 million tourists came through the Sunshine State.
In Panama City Beach, Fl., the convention and tourism board that has been using digital for years, in 2013 let PointRoll provide a cross-screen strategy, and the results were impressive: Panama City Beach had an 8% jump in its bed-tax revenue that Susan Estler, the vice president of marketing for the tourist spot, attributes largely to the digital campaign. Altogether, Panama City Beach had 14 million visitors.
Media Post http://bit.ly/1hBOAZYTags: apple tv, Bing Chen, Community, conde nast entertainment, Copa90, FIFA, glamour, Google Play, Hulu, JW Player, lionsgate, Morgan Spurlock, nbc, Tabletop, The Janoskians, The Wil Wheaton Project, Vimeo, Wil Wheaton, youtube, YuMe