Tuesday 11.11.14: News to Know

/ Nov 11, 2014

Digital video industry news today
Fullscreen to Buy Rooster Teeth
Fullscreen is acquiring Rooster Teeth, the Austin-based production company, YouTube channel, and YouTube network led by Matt Hullum and Burnie Burns.
Mashable http://on.mash.to/1swXoEt
Opinions and Analyses
Who Loves Monty the Penguin More? Facebook vs YouTube
The Christmas season officially got underway last week in the UK. That’s when John Lewis, the chain of upscale department stores operating throughout Great Britain, published “John Lewis Christmas Advert 2014 #MontyThePenguin.”
ReelSEO http://bit.ly/1tY70MDIs Your Company’s Digital Transformation Really Happening?

CMOs are leading the way in steering their companies in a digital-first direction, but while most believe they’re deeply involved in the transformation, only a quarter actually have a clear understanding of what this means and/or have mapped the digital customer journey.

AdWeek http://bit.ly/1wapLuk

Deals and Signings
Endemol Beyond USA Inks Development Deal with Andy Milonakis
Endemol Beyond USA, the digital arm of Endemol North America, has signed a multi-platform development deal with comedian Andy Milonakis.

Videology Expands Partnership With LiveRamp To Include Mobile Targeting

Expanding on a partnership first struck just over one year ago, programmatic video ad platform Videology users can now use LiveRamp, a data on-boarder, for mobile video targeting. The partnership allows Videology clients to use their first-party data for mobile video advertising via Videology’s platform.

The Haps With Apps
Ocho launches its Vine-like mobile video network, raises $1.65 from Mark Cuban and others
With smartphones getting bigger and bigger and advertisers turning their attentions to the medium, it’s no surprise that new social networks are popping up that focus entirely on video.
VentureBeat  http://bit.ly/1B1wUVR
Streaming Video News
DigiTour Will More Than Double Live Shows with YouTube, Digital Stars in 2015 (Exclusive)
DigiTour, the startup that produces live concerts with celebs from YouTube, Vine and other digital platforms, expects to more than double the number of shows next year and has several other business initiatives in the pipeline.
Here’s a Sneak Peek of the Netflix Original Series ‘Bloodline’
Netflix just released some images from its upcoming original series, “Bloodline.” The series will debut in March 2015 everywhere that Netflix is available.

‘Bosch’ – Teaser Trailer For Amazon’s Cop Drama

Here’s a first look at Amazon’s upcoming original drama series Bosch, based on Michael Connelly’s novels. 

Netflix Orders ‘Justin Time’ Spinoff Series
Netflix will expand its children’s programming with a new spinoff series from Canada, thanks to Guru Studio. Guru’s animated series, “Justin Time,” will get an original take on Netflix as the show, “Justin Time: The New Adventures.”
Why Vimeo Funded a Show About a Weed Dealer
Few markers of success are as universally agreed upon as getting your likeness plastered on the side of a New York City bus. There’s something about seeing a jumbo version of yourself looking down on the average-sized humans below that signifies I’ve finally made it.

Justice Network Launches In January With Focus On True Crime – Video

A new digital crime programming network that will include public service messages intended to catch criminals and find missing children will launch in January in about a third of the country. 

Reuters announces on-demand Reuters TV to launch in 2015
International news agency Reuters just announced Reuters TV its on demand video news service coming in 2015.

Amazon Announces Full Lineup for First 2015 Pilot Season

Amazon Studios has announced its full lineup for its first 2015 pilot season. The seven shows include Amazon’s first docu-series pilot, The New Yorker Presents, produced in cooperation with the award-winning magazine. That program, which is produced by Oscar winning documentary filmmaker Alex Gibney and Conde Nast Entertainment, will include scripted narrative and documentary segments based on the magazine.

HuffPost Live Is Now on Hulu
HuffPost Live has expanded to Hulu, as first reported by TheWrap. This means that the news outlet now has its own channel, of sorts, on the video platform, which will get updated daily.
YouTube News
PewDiePie’s Viewership Slipped After He Disabled YouTube Comments
Even the biggest creator on YouTube isn’t immune to a core rule of the platform.

YouTube Stars Catch Fire at Mockingjay Premiere

After an incredible campaign featuring YouTubers as citizens of Panem, and almost two painfully long weeks ahead of its release, the third film in the Hunger Games series, Mockingjay Part 1, just had its London premiere. And there to chronicle the event were a number of excited fortunate YouTubers.

NMR http://bit.ly/1wPfwzG

The 20 Most Popular YouTubers In The World

YouTube has exploded since it first launched in 2005, becoming the de-facto launchpad for the next generation of celebrities. We did the math and found YouTube’s 20 biggest independent stars based on total all-time views.

Business Insider http://read.bi/1wcnCP1
Sirius XM Adds Show Based on Popular Dance Songs on YouTube
By sharing data, Sirius XM and YouTube are hoping for another George Ezra. Mr. Ezra, a 21-year-old British singer with a smoky voice and a folky sound, is hardly a household name. But to Sirius XM, the satellite radio giant, he is a sign of how YouTube’s data on viewing habits can be used to find rising stars, and then get their songs on the air before other radio stations can.

TV vs Digital
Cutting the Cord: The TV times, they are a-changing
You don’t need a weatherman to know which way the wind blows, as Bob Dylan sang. Another of his lines: things have changed.
Media News

Yahoo Messed Up And Released Taylor Swift’s New Video Early

Overnight, Taylor Swift’s new video for her track “Blank Space” (off the album “1989”) made its way onto the internet via Yahoo. Swift fans woke up like kids on Christmas morning to the surprise that their pop idol had released a new video without so much as an announcement that it went live.
Business Insider http://read.bi/1zJBV3R
Rebranded Tribune Media Beats Earnings Expectations, Though Profits Fall
Tribune Media Company (TRBAA) reported earnings of $0.38 a share in the third quarter of 2014 on revenue of $474.9 millionon Tuesday.
Creator Profiles
Tyler Oakley on ‘Slumbering’ Around the Country
YouTube celeb Tyler Oakley just announced the addition of seven cities to his national “Slumber Party” tour, tacking on the likes of New York City and Boston to the shows he already held in Chicago and Michigan. Oakley has over 5.7 million subscribers to his YouTube channel, so these extra stops should make a lot of people extremely excited.
VideoInk http://bit.ly/1uiy4r2Industry Highlights

President Obama Calls for FCC to Set Stronger Net Neutrality Rules
President Obama’s come out with a statement in support of net neutrality, cementing his administration’s stance on the issue. In the statement, he calls for the FCC to reclassify consumer broadband service under the Telecommunications Act’s Title II, which will prevent the likes of “internet fast lanes.”
Business Insider http://bloom.bg/1uYAOeU
Machinima Attempts a Brand Reboot
Machinima is attempting a brand reboot. The company, which was once the biggest game in town in the land of YouTube multi-channel networks, is unveiling a few new initiatives to regain its former footing.
Production Notes
Keith David, Paget Brewster Join Cast of ‘Community’ Season 6
Keith David and Paget Brewster have been added to the cast of “Community,” the critically acclaimed comedy picked up by Yahoo for a sixth season after five seasons on NBC.
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