Tuesday 11.12: News to Know

/ Nov 12, 2013


Yahoo and Starcom Will Use Audience Data to Develop Original Content

Yahoo is partnering with Starcom to co-create and deliver relevant video content/ads to Yahoo users.

VideoInk http://bit.ly/1bmv3IZ

Ad Age http://bit.ly/HPUrjn

Adweek http://bit.ly/1dhhpJS


Deals & Signings

And Then There Was One, as Disney Picks Single Digital Leader

Earlier today, Disney said what is likely not much of a shock to anyone — that it was handing over the reins of its interactive division to one of its two co-presidents, Jimmy Pitaro.

ATD http://dthin.gs/HRQCdf

Bloomberg http://bloom.bg/HQg6YE

THR http://bit.ly/1aktQE5

AOL Live President Nathan Richardson Exits

Nathan Richardson has left AOL as head of the company’s live-programming initiative — a little over two months after he was hired — and the Internet company has put the program the exec was developing on hold.

Variety http://bit.ly/1bpXkBL


Streaming Video News

Roku Tees Up $12M Holiday Campaign to Compete With Apple TV, Xbox One

Amid heightened competition between video-streaming services, set-top box maker Roku has teed up a $12 million holiday campaign 

AdAge http://bit.ly/18obU8v

Spotify Tunes Up First U.S. TV Deal With Bravo

Bravo’s quartet of November premieres will include a cross-promotion deal with Spotify, which lands its first TV-focused partnership in the United States with this initiative.

Adweek http://bit.ly/180rgDU

Hulu Users Fight Company’s Bid To Dismiss Privacy Case

Consumers who are suing Hulu for allegedly sharing data about them say they should be allowed to proceed in court regardless of whether they suffered any economic losses.

Media Post http://bit.ly/1gEq7q0

Half of Peak Internet Traffic Comes from Netflix and YouTube

If you’re like most North Americans, you finish off your day firmly planted either in front of your TV or computer. The question though, is what exactly are you watching? According to a new Global Internet Phenomena report, there’s a good chance it’s either Netflix or YouTube.

VideoInk http://bit.ly/1brF9f2

Netflix’s new pitch for Open Connect: it sucks less during prime time

ISPs who use Netflix’s Open Connect caching appliances have fewer slow-downs during prime time, the company argues.

GigaOm http://bit.ly/1di4ozD

Cartoon Hangover Raises Over $700K to Fund ‘Bee and PuppyCat’

It looks like we’re going to see at least seven new episodes of Cartoon Hangover and Natasha Allegri’s animated web series “Bee and PuppyCat.”

VideoInk http://bit.ly/1eHSBOZ


The Haps with Apps

Vine for Windows Phone arrives with Live Tile and camera integration

Twitter promised that it would launch an official Vine Windows Phone client, and after a brief demonstration at Nokia World it’s finally arriving today.

The Verge http://bit.ly/HRTYgm


YouTube News

Taryn Southern Joins the AwesomenessTV Network (Exclusive)

Actress and singer Taryn Southern has joined the AwesomenessTV multi-channel network.

VideoInk http://bit.ly/1dlE6wD

Erin McPherson Leaves Yahoo for Maker Studios

Erin McPherson, the top video and programming executive at Yahoo, has left the company to join Maker Studios as its new chief content officer.

VideoInk http://bit.ly/1cRkDrp

Adweek http://bit.ly/1i1HiRC

ATD http://dthin.gs/18oh1FC

French TV broadcaster Canal+ to launch 20 YouTube channels, including Canal Factory for new artists

French pay-TV broadcaster Canal+ is teaming up with YouTube to launch around 20 new channels on the video-sharing platform.

TNW http://tnw.co/1fyLhmD

Variety http://bit.ly/1dllyN1

Bonnaroo Launches ‘Soopergroop’ Documentary Series (Exclusive)

Bonnaroo and YouTube network Indmusic have collaborated on a new documentary series that follows a “Soopergroop” of musicians who performed at the popular musical festival this year.

The Wrap http://bit.ly/1fyNbn8


Media News

The Fine Bros. Get Kids to Weigh In on Gay Marriage

The Fine Bros. waded into the gay marriage debate—with a group of children.

Last week, the duo’s video, Kids React to Gay Marriage, featured a collection of kids’ facial reactions while watching multiple gay marriage proposals. 

Adweek http://bit.ly/1gEDXZz

Bravo For City.Ballet Sarah Jessica Parker backed AOL doc scores

AOL’s latest high profile Web series, City.Ballet takes viewers into the word of ballet dancers at theNew York City Ballet. 

Adweek http://bit.ly/17QOsXd


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