Tuesday 11.18.14: News to Know

/ Nov 18, 2014

Digital video industry news today

Watch: Seinfeld, rapper Wale argue over nothing

Jerry Seinfeld is back in the diner arguing over nothing. Except this time around, instead of George Costanza or Elaine Benes, Seinfeld has Washington D.C. rapper Wale at his side.Last December, Wale didn’t take too kindly to the fact that his album, The Gifted, was not included onComplex magazine’s “50 Best Albums of 2013” list. He was so angry that he picked up the phone and threatened the magazine staff over the snub. The phone call went viral, and now Complex reveals that Jerry Seinfeld (yes Jerry Seinfeld the comedian) might have had something to do with it.

The Guardian http://bit.ly/1EZwUV0
Hip Hop Wired http://bit.ly/1xIS0Ui
Washington City Paper http://bit.ly/1uGUwdI 
The Urban Daily http://bit.ly/1wQexvm 
Global Grind http://bit.ly/1ye96IT 
Opinions and Analyses

Will the Gaming Video Audience Get More Mainstream?

Digital marketers were aware well before #GamerGate that gaming has transcended its origins as a hobby for young males. The ascent of casual, social and mobile gaming over the past decade has helped broaden the appeal of gaming across demographic boundaries. 

The History of Video Marketing on YouTube
Video Marketing is a part of our everyday life, whether we are creators, brands, or consumers. But the roots of the industry stretch way back, further back than many may realize, with the many developments and innovations in the field defining the discipline as we know it today.ReelSEO http://bit.ly/1uIwS0s

Deals and Singnigs

Legendary Inks TV, Digital Pact With Mosaic Media

EXCLUSIVE: Legendary Entertainment has inked a first-look TV and digital production pact with Jimmy Miller’s Mosaic Media Group. The companies will look to develop series programming to be distributed via traditional network and cable platforms as well as over-the-top opportunities and other online platforms.

StyleHaul Signs Two Top Beauty Creators to Its Network
Alyssa Forever, whose Curly By Nature channel has more than 240,000 subscribers, and Raye Boyce, whose ItsMyRayeRaye channel has more than 590,000 subscribers, will now be represented by StyleHaul on YouTube.VideoInk http://bit.ly/1xTBthj

Personalized Video-Ad Provider Eyeview Raises $15M, Adds to Exec Team

Personalized video ad solutions company Eyeview has received $15 million in new financing from existing investor Marker LLC, and added two new people to its executive management team.

VideoInk http://bit.ly/1t1CcYx

Vice Taps the White House to Hire New COO
Vice has named Alyssa Mastromonaco, former assistant to the president and deputy chief of staff, its new chief operating officer.VideoInk http://bit.ly/1uqpEga

Streaming Video News
How Ex-Hulu CEO Jason Kilar’s Vessel Plans to Take on YouTube
Negotiating 72-Hour Windows for Videos Before They Hit YouTube
‘Prank It FWD’ Keeps on Giving This Holiday Season
Break.com’s “Prank It FWD” is back in time for the holidays, this time rewarding a hardworking housekeeper. The series returns with original content from creators including Smosh, Greg Benson, JSTUStudios, Tom Mabe, and LAHWF, all focusing on good-spirited pranks.VideoInk http://bit.ly/11osGY1

Torrential Is Home to New NFL Series ‘Digital Diaries’
Mobile video platform Torrential has partnered with Horizon Media and Mandt Bros. Productions to distribute the NFL-oriented documentary series, “Digital Diaries.”VideoInk http://bit.ly/1Hfadhu

Videos to Watch Right Now
WATCH THIS: Netflix Releases Another ‘Marco Polo’ Trailer
Netflix’s upcoming historical drama series, “Marco Polo,” continues to elicit buzz with a trailer…that follows its initial teaser trailer and a featurette on YouTube.VideoInk http://bit.ly/1xjIVCn

‘Stretch’ Is a Netflix Gem: Patrick Wilson, Chris Pine Team Up in Flawed, But Fun Action Comedy

It’s understandable why Universal did not want to distribute writer and director Joe Carnahan’s latest in theaters, but that doesn’t mean you shouldn’t watch it for free.

TheWrap http://bit.ly/1xzRR80

Media News

Facebook Is Going to Present at the 2015 NewFronts

Facebook will be making its Digital Content NewFronts debut in May 2015, multiple sources close to the situation have told Adweek.

Inside the HuffPost Live video-generating boiler room
The HuffPost Live platform streams eight hours of news video every weekday, but that’s not where most people are seeing it.The 70-person HuffPost Live team creates the majority of The Huffington Post’s original videos, filling 10 a.m. to 6 p.m. EST each day with live conversations about the news. Topics span from politics to entertainment, with live text and video comments from viewers.

Industry Highlights
Can Video Start-Up Vessel Straight-Up Buy YouTube’s Stars?
The online video space is crawling with competitors who are dying to take a bite out of YouTube. Some of those competitors are longtime rivals like Vimeo and DailyMotion who have colonized small niches of their own and are more or less comfortable to live in the shadow of the video giant.


Creator Profiles
YouTuber Howard Pinsky Can Now Teach You Photoshop on Your Phone
Photoshop guru Howard Pinsky marks the latest YouTuber to create his own app using Beachfront Builder.VideoInk http://bit.ly/1oZd6NC

Production Notes
‘Million Dollar Arm’ Producer Mark Ciardi ‘Aspires’ to Make Content for All Screens
Mark Ciardi’s produced inspirational sports movies such as “Million Dollar Arm,” “Secretariat,” and “The Rookie.” Recently, he even produced a documentary film as part of ESPN’s “30 for 30″ TV series.


DramaFever Unveils Short-Form Content Slate
DramaFever, the streaming service known for bringing international TV shows to US audiences, is now expanding into short-form content.VideoInk http://bit.ly/11yuGxN

Watson Design Group Turns Films Into Rich Interactive Online Experiences

In 2004, Watson Design Group chief creative director Fernando Ramirez quit his job over his former employer’s decision to modify the light blue color he had chosen for the website promoting the film Eternal Sunshine of the Spotless Mind. 

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