Tuesday 3.10.15: News to Know
HBO Now Will Launch Exclusively on Apple Devices
In what has to count as a major coup for Apple (and a surprise move by HBO), the premium cable network plans to launch its highly anticipated standalone streaming service exclusively on Apple devices.
LA Times http://lat.ms/1MpZYsv
The Next Web http://tnw.co/1ExkF4E
USA Today http://usat.ly/1NATwQZ
The Verge http://bit.ly/198NYxt
The Wrap http://bit.ly/1KR1man
Venture Beat http://bit.ly/1BmNZYZ
Opinions & Analysis
Content Over Monetization: Getting Indie Series ‘Johnny Dynamo’ to Season 2
You might think that creating and keeping up a successful web series lies primarily in monetization. Regardless of the content, it needs to raise cash in order to thrive…right?
Why Brands Need to Hop on the Snapchat Bandwagon
Snapchat has clearly become the newest social media platform that possesses a young audience intrepid brands are yearning to capture.
Apple Watch and MacBook event: start time, live blog, and where to stream
Apple’s March 9th event will provide a close look at the Apple Watch. After its announcement at Apple’s September event, the Apple Watch served as the fire from which a thousand hot takes were lit. Now, the company is expected to announce the finer details pertaining to how the device actually works, along with prices for the various models.
The Verge http://bit.ly/1C1ONES
Will Cable Ops Clash Or Collaborate With Time Warner In Wake Of HBO Now?
Let’s face it: Time Warner just declared war on cable — and Netflix — with its new streaming service HBO Now, announced today as an upcoming feature for Apple TV. It’s just what cord cutters wanted, except for the price — which, at $14.99 a month, is much higher than Netflix at $8.99.
HBO On Demand: 4 Things You Need To Know About HBO’s Streaming TV Service
The time has finally come. Premium cable network HBO has definitely been feeling the heat from competitive streaming services like Netflix over the last few years. Last fall the home of Girls and Game of Thrones announced that it was exploring the possibility of launching a version of its streaming component, HBO Go, as a standalone digital service.
New Media Rockstars http://bit.ly/1EQIuTw
Netflix sinks following HBO NOW streaming service announcement
Shares of Netflix fell on Monday following the announcement of HBO’s (TWX) newest online streaming service called HBO NOW, making it TheStreet’s Move of the Day.
USA Today http://usat.ly/1C1J00y
Deals & Signings
Toy Company Spin Master Teams with Mondo Media to Launch YouTube Channel
Toy brand Spin Master has partnered with Mondo Media to launch a new animation channel on YouTube. Aimed at kids between the ages of 6 and 11, the channel, called SpindoTV, will be the home for animated and live-action series based on popular toy lines from the manufacturer.
YouTuber Timothy DeLaGhetto Signs with CAA
According to Variety, CAA will now represent DeLaGhetto, whose real name is Tim Chantarangsu, in all areas including film, TV, commercial endorsements, distribution partnerships, publishing, and personal appearances.
Dish Taps Scott Skurnick, Previously with Sears and Jose Cuervo, to Head Digital Marketing
Dish Network — which dropped 79,000 subscribers in 2014 — has announced that Scott Skurnick will lead the satcaster’s digital marketing efforts. Skurnick, as Dish’s VP of digital acquisition, reports to chief marketing officer James Moorhead.
Twitter reportedly buys streaming video app Periscope
Even as the live streaming app Meerkat has taken Twitter by storm, Twitter may have pre-emptively acquired Periscope, a rival streaming video app that’s currently in closed beta.
Venture Beat http://bit.ly/1Ex6BIm
The Verge http://bit.ly/1FE7nQT
Business Insider http://bit.ly/1ExpPxD
Streaming Video News
Playmobil on Expanding Its TV Series to Netflix in the US
Playmobil’s kids’s series “Super 4″ has proven its popularity on linear TV in the UK, Italy, and Latin America across various channels (specific to those areas). Soon, the adventure series starring Playmobil figurines (well, in CGI animated form) will come to the US. This time, instead of showing up on broadcast TV, it will debut on Netflix in April 2015.
Watch: Marriott Premieres its First Original Film ‘Two Bellmen’
The JW Marriott Hotels and Resorts brand launched its first original film “Two Bellmen” on Tuesday. The 17-minute action comedy, directed by Daniel “Malakai” Cabrera, is the first significant foray into filmmaking for Marriott since the hotel giant launched an in-house content studio last fall.
Comic-Book Publisher Black Mask Studios Launches YouTube MCN
Black Mask Studios, an independent comic-book publisher and production company, has launched a YouTube multi-channel network to bring more attention to its titles.
The Huffington Post to ‘Double Down’ on Video, Launches HuffPost Studios
The Huffington Post plans to get even more serious about video. The publisher has made a couple of important executive-level moves to help grow its video business to a point where it will accompany “50% of HuffPost content” in 2015, according to memo sent to HuffPo staff by Arianna Huffington and Jimmy Maymann.
Machinima Names James Glasscock SVP of Strategy & Business Development
In the role, Glasscock will negotiate partnerships to help increase the reach of distribution and advertising across all of Machinima’s global platforms. He will manage the company’s relationships and coordinate the incubation and launch of Machinima’s various initiatives.