Tuesday 3.10.15: News to Know

/ Mar 10, 2015

Digital video industry news today

HBO Now Will Launch Exclusively on Apple Devices

In what has to count as a major coup for Apple (and a surprise move by HBO), the premium cable network plans to launch its highly anticipated standalone streaming service exclusively on Apple devices.

VideoInk http://bit.ly/18xHwz1

Variety http://bit.ly/1wlavRC

Re/Code http://on.recode.net/1x9bbov

FastCo http://bit.ly/1EQIjHP

Gigaom http://bit.ly/1C1HsUi

Gigaom http://bit.ly/1D0eBBh

LA Times http://lat.ms/1MpZYsv

Mashable http://on.mash.to/1AXnNzg

TechCrunch http://tcrn.ch/1AdqqNv

THR http://bit.ly/1MmlQTD

NYT http://nyti.ms/1HovWCK

Bloomberg http://bloom.bg/1Ho2YTg

The Next Web http://tnw.co/1ExkF4E

USA Today http://usat.ly/1NATwQZ

Deadline http://bit.ly/1Gk4Awj

The Verge http://bit.ly/198NYxt

The Wrap http://bit.ly/1KR1man

Venture Beat http://bit.ly/1BmNZYZ

Wired http://wrd.cm/1Exd9qw


Opinions & Analysis

Content Over Monetization: Getting Indie Series ‘Johnny Dynamo’ to Season 2

You might think that creating and keeping up a successful web series lies primarily in monetization. Regardless of the content, it needs to raise cash in order to thrive…right?

VideoInk http://bit.ly/187QUJL


Why Brands Need to Hop on the Snapchat Bandwagon

Snapchat has clearly become the newest social media platform that possesses a young audience intrepid brands are yearning to capture.

VideoInk http://bit.ly/198EDWr


Apple Watch and MacBook event: start time, live blog, and where to stream

Apple’s March 9th event will provide a close look at the Apple Watch. After its announcement at Apple’s September event, the Apple Watch served as the fire from which a thousand hot takes were lit. Now, the company is expected to announce the finer details pertaining to how the device actually works, along with prices for the various models.

The Verge http://bit.ly/1C1ONES


Will Cable Ops Clash Or Collaborate With Time Warner In Wake Of HBO Now?

Let’s face it: Time Warner just declared war on cable — and Netflix —  with its new streaming service HBO Now, announced today as an upcoming feature for Apple TV. It’s just what cord cutters wanted, except for the price — which, at $14.99 a month, is much higher than Netflix at $8.99.

Deadline http://bit.ly/1NEm5gt


HBO On Demand: 4 Things You Need To Know About HBO’s Streaming TV Service

The time has finally come. Premium cable network HBO has definitely been feeling the heat from competitive streaming services like Netflix over the last few years. Last fall the home of Girls and Game of Thrones announced that it was exploring the possibility of launching a version of its streaming component, HBO Go, as a standalone digital service.

New Media Rockstars http://bit.ly/1EQIuTw


Netflix sinks following HBO NOW streaming service announcement

Shares of Netflix fell on Monday following the announcement of HBO’s (TWX) newest online streaming service called HBO NOW, making it TheStreet’s Move of the Day.

USA Today http://usat.ly/1C1J00y


Deals & Signings

Toy Company Spin Master Teams with Mondo Media to Launch YouTube Channel

Toy brand Spin Master has partnered with Mondo Media to launch a new animation channel on YouTube. Aimed at kids between the ages of 6 and 11, the channel, called SpindoTV, will be the home for animated and live-action series based on popular toy lines from the manufacturer.

VideoInk http://bit.ly/1BstXLv


YouTuber Timothy DeLaGhetto Signs with CAA

According to Variety, CAA will now represent DeLaGhetto, whose real name is Tim Chantarangsu, in all areas including film, TV, commercial endorsements, distribution partnerships, publishing, and personal appearances.

VideoInk http://bit.ly/1C4aCUu

Variety http://bit.ly/1C4ckoL


Dish Taps Scott Skurnick, Previously with Sears and Jose Cuervo, to Head Digital Marketing

Dish Network — which dropped 79,000 subscribers in 2014 — has announced that Scott Skurnick will lead the satcaster’s digital marketing efforts. Skurnick, as Dish’s VP of digital acquisition, reports to chief marketing officer James Moorhead.

Variety http://bit.ly/1AdjnEs


Twitter reportedly buys streaming video app Periscope

Even as the live streaming app Meerkat has taken Twitter by storm, Twitter may have pre-emptively acquired Periscope, a rival streaming video app that’s currently in closed beta.

Bloomberg http://bloom.bg/1Ad7XkV

Venture Beat http://bit.ly/1Ex6BIm

The Verge http://bit.ly/1FE7nQT

WSJ http://on.wsj.com/1CXF2Ym

Re/Code http://on.recode.net/1AbuHBL

Business Insider http://bit.ly/1ExpPxD

Mashable http://on.mash.to/1FD0xuY


Streaming Video News

Playmobil on Expanding Its TV Series to Netflix in the US

Playmobil’s kids’s series “Super 4″ has proven its popularity on linear TV in the UK, Italy, and Latin America across various channels (specific to those areas). Soon, the adventure series starring Playmobil figurines (well, in CGI animated form) will come to the US. This time, instead of showing up on broadcast TV, it will debut on Netflix in April 2015.

VideoInk http://bit.ly/1E8GPaA


Watch: Marriott Premieres its First Original Film ‘Two Bellmen’

The JW Marriott Hotels and Resorts brand launched its first original film “Two Bellmen” on Tuesday. The 17-minute action comedy, directed by Daniel “Malakai” Cabrera, is the first significant foray into filmmaking for Marriott since the hotel giant launched an in-house content studio last fall.

Variety http://bit.ly/1GBgIfX


Industry Highlights

Comic-Book Publisher Black Mask Studios Launches YouTube MCN

Black Mask Studios, an independent comic-book publisher and production company, has launched a YouTube multi-channel network to bring more attention to its titles.

VideoInk http://bit.ly/1wVYJxS


The Huffington Post to ‘Double Down’ on Video, Launches HuffPost Studios

The Huffington Post plans to get even more serious about video. The publisher has made a couple of important executive-level moves to help grow its video business to a point where it will accompany “50% of HuffPost content” in 2015, according to memo sent to HuffPo staff by Arianna Huffington and Jimmy Maymann.

VideoInk http://bit.ly/1FFeatM


Machinima Names James Glasscock SVP of Strategy & Business Development

In the role, Glasscock will negotiate partnerships to help increase the reach of distribution and advertising across all of Machinima’s global platforms. He will manage the company’s relationships and coordinate the incubation and launch of Machinima’s various initiatives.

VideoInk http://bit.ly/1BsuexU

Variety http://bit.ly/1KQQjhj

THR http://bit.ly/1D0eW6Y



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