Tuesday 3.11: News to Know
Machinima Finalizes Warner Bros. Investment as the Company Charts Its Future
Machinima has announced a new $18 million financing round led by Warner Bros. Entertainment, a week after reports first surfaced that the YouTube MCN and the studio were close to a deal.
Broadcasting & Cable http://bit.ly/1lRWzrG
Deals & Signings
Chernin Group Elevates Rajesh Kamat to COO of Its Asian Investment Arm, CA Media
Rajesh Kamat has been promoted to chief operating officer of CA Media, the Asian investment arm of The Chernin Group. In the new role, Kamat is tasked with guiding the group’s existing investments in the Asia region, including India, as well as identifying new business opportunities in India and other emerging markets.
Francisco Asensi Named Managing Director of Endemol Beyond Spain
Production company Endemol has named Francisco Asensi the managing director of Endemol Beyond Spain. In his new role, Asensi will oversee the expansion of digital video business initiatives within Spain. This includes the local YouTube network Tuiwok Studios, which launched last year and now encompasses more than 65 channels and over 40 million monthly views.
Streaming Video News
Comcast Inks Deal with Sony to Sell First Season of ‘House of Cards’
“House of Cards,” an Emmy-winning TV show from a non-traditional TV platform, will now be available from one of the biggest traditional TV providers in the country.
Controversial TV streaming service Aereo has been temporarily shut down in the Salt Lake City and Denver over the weekend after the U.S. Appeals Court circuit covering those cities refused to overturn a preliminary conjunction against Aereo. The service issued full refunds for the month to current customers in both cities.
Ray William Johnson Sets End-Date for ‘=3′ — and It’s This Week
Ray William Johnson’s long-running show “Equals Three” is coming to an end. You already knew that. But what you might not have known is that it’s coming to a close this week. Announcing via his Facebook page, Johnson says the last episode of “Equals Three” will air this Wednesday, March 12.
Top Five Emerging Automotive Channels on YouTube
According to Andrew Makins, VP/director, marketing of DigitasLBi, “Automotive brands are now partnering more than ever with content creators who have a built-in audience to co-produce content.” To highlight that trend, and point out more opportunities for advertisers to pair up with car-loving creators on YouTube, we are presenting the top five emerging YouTube channels showcasing cars, brought to you by the people who love and hate them.
Hacking the YouTube ‘Creator Playbook’: Happy Holidays!
With our tips on playlists under your belt, you should now have a pretty good sense of how to package your YouTube content. This skill will help you out with our next step in hacking the “Creator Playbook”: creating tentpole programming. Focused on taking advantage of major holidays and pop culture events, tentpole programming will get your channel plenty of attention…if you do it right.
YouTube Marketing Nets 30% of Sales for Video Game Accessory Firm
If you are not a gamer, as in one who plays video games, you might not be familiar with the KontrolFreek brand or product. The main product clips over the control sticks on game console controllers and extends their reach and changes the contact point with the thumbs into something more manageable or maneuverable.
We Ranked YouTube’s Biggest Stars By How Much Money They Make
YouTube videos can be big business for top independent content creators. These are the YouTube stars who have huge online fanbases — even though most people have never heard of them. We picked out 20 of the biggest stars, who could each be earning more than $1 million a year in ad revenue — in some cases much more.
Business Insider http://read.bi/1iwLKux
Here’s Cartoon Network Anything, an Upcoming ‘Micro-Net’ for Young Mobile Viewers
Cartoon Network wants to offer its content wherever its viewers are (and considering Cartoon Network’s audience skews younger, and that the kids love their digital devices, that makes a whole lot of sense). So the net has themed its 2014 programming strategy as being “always on,” and is entering the 2014 upfront season with that approach.
Above Average Debuts New Toon Series ‘Tiny Town’
Online comedy network Above Average has premiered a new animated series called “Tiny Town.” The weekly sketch comedy series, created and written by Above Average’s in-house team of Emily Altman (staff writer), Dan Mirk (staff writer), and Tim Bierbaum (director), follows the inhabitants of a magical strip mall.
ESPN Forms Exit 31 to House Grantland, FiveThirtyEight, and ESPN Films
ESPN is forming a new business unit called Exit 31 to house Bill Simmons’ Grantland, Nate Silver’s soon-to-launch refresh of FiveThirtyEight, and ESPN Films. The goal of the umbrella unit, which is named after the I-84 exit that leads to ESPN’s Bristol headquarters, is to continue ESPN’s expansion into content that isn’t tied to live sports.
Online Video Distribution Platform VHX Opens Its Doors to Everyone
Nearly two years after VHX first made noise by helping Aziz Ansari self-distribute his “Dangerously Delicious” comedy special online, the platform is moving out of public beta. With that, now creators of all sizes and types can use the platform to directly sell their work.
Jimmy Kimmel on Fake Viral Videos, Real Money and the Future of TV
You think a broadcast talk show host who’s got an uncanny ability to make stuff go viral on the Web is news? Jimmy Kimmel has been doing it for years. Kimmel’s recent fake videos – the wolf that didn’t really prowl the halls of the Sochi Olympics, the girl that didn’t really set herself aflame while twerking – are the most recent examples of his digital savvy. But he’s been displaying it for at least 5 years, when his show embraced YouTube; his official channel is just about to hit a billion views.
Recode http://on.recode.net/1fROO2FTags: aereo, Bill Simmons, chernin group, Endemol Beyond, espn, ESPN Films, FiveThirtyEight, Grantland, Jimmy Kimmel, Machinima, MCN, nate silver, Netflix, News2Know, VHX, youtube