Tuesday 6.10: News to Know
Time Warner in Talks to Buy Stake in Vice Media
The same day Time Warner officially divested itself of one multi-platform media brand, it may be close to acquiring another. According to a report from Sky News, Time Warner is deep in negotiations to buy a significant stake in Vice Media. If it goes through, the deal could value Vice at $2.2 billion.
LA Times http://lat.ms/1ljnHPb
USA Today http://usat.ly/1pB2FfM
Opinions & Analysis
The Rise In Mobile Video Viewing Will Have A Huge Impact On Digital Video Ad Revenues
There has been a surge in people watching video on their phones and tablets, and as a result the mobile video ad market is poised for a huge rise. Two recent reports from BI Intelligence take a close look at the rise of mobile video viewing and the digital video ad market.
Business Insider http://read.bi/Sv2AOy
53% Hate The Cable Company, 49% Have TVs Connected To Internet
Possibly somebody is making a fortune churning out reports about consumers’ dissatisfaction—more like loathing, really—with their cable service. Here comes another one proclaiming that 53% would quit their cable provider if there was an alternative.
Media Post http://bit.ly/1l1E0M2
How Do You Combine TV and Digital Video?
Digital video advertising will make up nearly 12% of all digital ad spending in the US this year and is projected to grow significantly faster than search or overall display advertising for the next several years, according to a new eMarketer report, “50 Best Practices for Digital Video: Do’s and Don’ts for More Effective Advertising.”
Streaming Video News
Netflix Backs Off, Will Drop Anti-Verizon Error Message — For Now
The latest installment in the ongoing Netflix/Verizon feud comes in the form of a peace offering (of sorts) from Netflix. After a recent “cease and desist” letter from Verizon, the streaming video giant now says it will soon take down any message naming a particular ISP as the cause of slow streaming services on the platform.
Business Insider http://read.bi/1mCp2xl
Netflix to Verizon: Nope, Your Congested Pipes Are Still Your Fault
Just in case you thought Netflix was backing down to Verizon earlier today, the video company has a clear message: Nope, no way — we’re still going to gripe about the telco’s pipes. That’s the takeaway from Netflix’s response to a cease and desist letter Verizon sent last week, demanding that Netflix stop sending messages to its subscribers that blamed Verizon for slow video streams.
The ‘Netflix For Pirated Movies’ Has Figured Out A Way To Keep You Anonymous
It just became a lot safer to use Popcorn Time. Legally, Popcorn Time operates in a nebulous gray area. It works by allowing users to stream pirated movies and TV shows without having to worry about deleting the incriminating data afterwards — Popcorn Time does all the dirty work for you. With its streaming option, intuitive Netflix-style interface, and self-tidying service, it’s no wonder Popcorn Time has taken off.
Business Insider http://read.bi/1kTDMMK
Hulu Grabs Exclusive Streaming Rights to FX Drama ‘The Bridge’
Hulu Plus is now the exclusive streaming home for the first season of “The Bridge,” a critically-acclaimed crime series on FX starring Demian Bichir and Diane Kruger.
Nippon TV Forms Digital Division to Oversee Hulu Japan, Other Digital Properties
Japanese broadcaster Nippon TV has launched a new internal division to build out its online video businesses. Called Cyber Business Strategy, the division will focus on the “commercialization” and monetization of Nippon TV’s digital media properties, including Hulu Japan and JoinTV.
The Haps With Apps
Here’s The First Vine Video Taken From Space
NASA astronaut Reid Wiseman made Twitter history Sunday by sending out a Vine video from the International Space Station (ISS) for the first time. The short video shows a complete orbit of the ISS around Earth.
Business Insider http://read.bi/1libgmw
Apple Begins Rejecting Apps That Offer Rewards For Video Views, Social Sharing
Apple has begun to crack down on tools that app developers use to monetize and grow their applications, including incentivized video viewing and rewarded social sharing, as well as discovery tools that allow users to find apps inside the games they’re already playing.
Netflix Gives “Orange Is The New Black” Its Own Mobile App
Netflix has just introduced a new standalone mobile application called “OITNA” (or “Orange is the New App,” ha ha) which, if you haven’t guessed it, is an effort to promote the network’s original show “Orange is the New Black,” now available in a binge-worthy Season 2.
Your YouTube Subscriber Number Might Drop Next Week
In an effort to curb faulty subscriptions, YouTube will soon start removing suspended accounts from all channels’ subscriber counts.
“This means some of you will notice a minor drop in your subscribers,” advised YouTube operations specialist Katie Hushion in a blog post. That said, the implementation of this new process should not affect other YouTube metrics, including a channel’s view-count and watch time.
Universal Taps DanceOn to Promote Upcoming James Brown Biopic
Universal Pictures has teamed with YouTube dance network DanceOn to promote its upcoming James Brown biopic “Get on Up.” DanceOn talent including Matt Steffanina, Ian Eastwood, and Mega Jam will create original dance videos inspired by Brown and the film.
Nickelodeon and AwesomenessTV Bring Lia Marie Johnson’s ‘Terry the Tomboy’ to TV
Nickelodeon is dipping back into the YouTube well for an upcoming TV movie. The kids network will air “Terry the Tomboy,” a film based on a character created by YouTuber Lia Marie Johnson, on June 21.
iLook Converts YouTube Channels to Mobile Video Apps
iLook is a video platform that aims to help creators turn their YouTube channels into mobile video apps. What does this mean for content creators on YouTube? Anyone who has their own channel, whether they’re brushing Michelle Phan status or just starting out on the platform, can have their own video app…more or less.
Viacom Takes a Minority Stake in Defy Media — But That’s Not All
Viacom has taken a minority stake in Defy Media, the digital media company formed by the merger of Alloy Digital and Break Media last October.
GoPro: One of the Biggest YouTube Success Stories Ever
I’ve often visited the YouTube Success Stories page looking for case studies that I could use in one of the Mini-MBA classes that I teach at Rutgers or one of the training workshops that I teach at Market Motive. And up until very recently, I’ve skipped over the success story at the top of the page entitled, “GoPro discovers a global audience.” Now, I’d watched “GoPro YouTube Case Study,” which was published April 19, 2012.
Digifest Rocks Out NYC Stop With Performances By O2L, Nash Grier
Digifest, the travelling sideshow of YouTubers and Vine stars is a success — at least in their NYC hub. Selling out with a capacity crowd of 12500, stars like the O2L crew took the stage to entertain throngs of screaming, frothing, frenzied girls (and some boys too).
Sony beefs up PSN with YouTube, better game spectating, and 25 free-to-play games
Sony said today that Google will bring its YouTube video service to the PlayStation Network starting later this year.
Marin, Channel Factory Connect Paid Search With YouTube Video Advertising
Marin Software announced a partnership Tuesday with video distribution and data platform Channel Factory. The deal alllows brands like Toyota to buy YouTube Trueview in-stream cost-per-view advertising associated with keywords in the videos.
Media Post http://bit.ly/1l4aqFC
YouTube Honors LGBT Athletes With #ProudToPlay
To coincide with the World Cup and LGBT Pride month, YouTube has created a two-minute video that pays tribute to LGBT athletes and their supporters who stand up for diversity in sports and elsewhere. 72andSunny wove together a series of clips from athletes, celebrities, the president and news anchors to create “#ProudtoPlay: Celebrating Equality for All Athletes.”
Media Post http://bit.ly/SKqtSL
Google’s YouTube Releases Cannes To Cannes Lions 2014 Leaderboard
Selfies have a lot to say, especially when they come from basketball star Kobe Bryant and football icon Lionel Messi. Google on Monday released its Canes to Cannes YouTube Ads Leaderboard celebrating the most popular global video ads since last year’s festival. The top ten videos highlight ads about sports, charity, love, tackling misogyny, and taking a look back.
Media Post http://bit.ly/1o9GlN2
Comedy Central Orders Five New Web Series, Takes Another to TV
Comedy Central has greenlit a slate of five new original web series to be produced by CC:Studios, the network’s in-house digital content shop, and distributed across CC.com and the recently released Comedy Central app.
Distrify Founder Peter Gerard Departs for Vimeo
Peter Gerard, the founder and former CEO of VOD service Distrify, has left the company to join Vimeo as its new director of audience development and content operations.
Absolve for ‘Seven Digital Deadly Sins’ with This Documentary
If you apply the whole “seven deadly sins” concept to the internet age, you’ll find that each sin easily locates its niche in the digital world. Greed comes in the hoards of “friends” and “followers” we seem to collect like status-furthering prizes, while pride shows its face on the home page of our Facebooks or in each of our urges to regularly self-Google.
AOL Boosts Global Agency Development Team
AOL has promoted Jack Bamberger, the company’s head of agency and industry relations, to SVP and global head of agency development. In the new role, he will be responsible for growing and maintaining AOL’s global agency relationships. He will report to Jim Norton, global head of media sales.
TouchCast’s online pilot video contest TouchCasting Call called a tie between two content creators to each receive $3,000 to create a series for the platform. The winners were Joshua Newman, for his series How to Weather Your Props, and Andy Rocco for his series Me and Cartoons. As previously reported, the contest was a partnership with the International Academy of Web Television and Big Screen Little Screen asking for video-blog series type of submissions.
PlayStation TV Coming To US And Canada This Fall For $99
At its E3 press conference, Sony just announced that the PlayStation TV game console (known as the PlayStation Vita TV abroad) is coming to the United States and Canada this fall.
Business Insider http://read.bi/1kLO3K2
Volunteer archivists save big parts of the Justin.tv archive
With the help of a number of volunteers, the Archive Team managed to download all Justin.tv videos with more than 10 views, totaling 10TB in archived video content
Outrigger Media Aims to Make YouTube Less Scary for Brands
Media-Planning Tool Creates a Custom Network of YouTube Channels
AdAge http://bit.ly/1kXfsJUTags: AOL, Apple, AwesomenessTV, Cannes, Comedy Central, DanceOn Network, Defy Media, DigiFestNYC, FX, google, GoPro, Hulu, Hulu Japan, hulu plus, IAWTV, iLook, Justin.tv, Netflix, Nickelodeon, Nippon TV, Orange Is the New Black, Outrigger Media, PlayStation, sony, The Bridge, time warner, TouchCast, Universal Pictures, verizon, viacom, Vice, Vimeo, Vine, youtube