Tuesday 6.11: News to Know
Sony’s PS4 Gets Redbox Instant, Flixter and Exclusive Sony Content – but No Big TV Play
The new PS4, which will go on sale for $400 this holiday season, will offer all major media services already available on the PS3, including Netflix as well as Sony’s Music Unlimited and Video Unlimited services. The device will also get additional content through new apps from Redbox Instant and Flixster — but those apps will be available on the PS3 and the PS Vita as well. And finally, the device is going to feature exclusive Sony Studios video content — but the company curiously didn’t reveal what this content will be like. And that exclusive content will presumably be available to PS3 owners as well.
Unruly Brings its Social Video Lab to the U.S.
Unruly Media is a video tech startup that wants to help brands get their videos watched and shared across the social web. It’s been doing this for quite a while now: The company opened its doors in 2006 and has since expanded to 11 countries and tracked 2.8 billion video views for more than 400 brand clients.
Videos to Watch Now
WIGS to Debut ‘Susanna’ on Friday
WIGS announced today that it will release the first six episodes of “Susanna,” a new drama series from channel co-creator Jon Avnet (“Black Swan”), this Friday, June 14th. The scripted drama channel, which develops programming that covers issues relevant to women, will follow those six episodes up with the final six, which will be released next Friday, June 21. Maggie Grace (“Taken”) stars as Susanna, an investment banker forced to take care of her sister Katie’s child when her sister, Academy Award–winner Anna Paquin (“True Blood”), is hospitalized after developing acute postpartum depression. Written and directed by Avnet, the series also stars Virginia Madsen (“Sideways”) and Rob Benedict (“Felicity”). A trailer is already available.
Yahoo! Debuts New “Summer Living” Shows
Yahoo! released six new shows and two returning programs today as a part of their “Summer Living” series. Returning series Reluctantly Healthy follows Judy Greer’s attempts to eat healthy while busy and is in its fourth season with new episodes every Wednesday. Blue Ribbon Hunter is also starting its fourth season with new episodes every Sunday following Chef Allison Fishman to food festivals across the country, highlighting Blue Ribbon-winning cuisine.
TV vs Digital
Social Media, TV Relationship is Evolving, Genre Defines Engagement
Digital marketers are quick to depict TV viewers as supreme attention dividers, ceaselessly shifting their gaze from TV to social media on their tablets to smartphones. TV execs, meanwhile, like to think it’s their programming with which these multitasking viewers are so socially engaged. As new research shows, however, both assumptions are somewhat overstated. In fact, while half of consumers report viewing TV concurrently with social media, far fewer — just 12% — say they tweet, “like,” “pin” or post anything TV-related on a daily basis.
The Haps With Apps
Twitter Increases Efforts to Integrate With TV Programs
Twitter and Facebook could overpower the DVR. Jean-Philippe Maheu, a top Twitter executive, said Monday that he believes live-TV viewing for top shows will increase as viewers increasingly fear that social media will yield more spoilers — although he admits the evidence is “anecdotal.” Maheu, who led Bluefin Labs before Twitter acquired it, spoke at the IAB Cross-Screen Afterfronts conference and emphasized Twitter’s efforts to integrate with TV programming, whether through hashtags in commercials, its Amplify offering or TV ad targeting.
Opinions & Analysis
A YouTube Creators’ Bill of Rights (Or ‘A Roadmap For Building a Better YouTube’)
In my last piece I explained why I didn’t want to work on YouTube’s farm no more. As promised, in this piece I will follow up on one of the two parts I couldn’t get to in the first piece: ‘How Twitter, Hulu, MSN, Yahoo and Facebook — or a next-gen YouTube startup — could each take on YouTube effectively.’
Comcast’s New X2 Set-Top Box Saves TV Shows Online
Worried about filling up your DVR? The nation’s largest cable TV provider, Comcast Corp., is unveiling a new, compact set-top box that does away with the hard drive and saves your TV shows online.
Emmy-nominated interactive talk show “What’s Trending” is the official live stream partner for Samsung’s 13th Annual Hope for Children Gala, which takes place tonight in New York City. The red carpet show will be hosted by Shira Lazar on What’s Trending’s YouTube channel from 5:30-7pm ET. Viewers will be able to submit questions to attendees via the #Hope4Children hash-tag. Celebrities scheduled to attend include Chelsea Clinton, Boomer Esiason, Drew Brees, John Legend, Jimmie Johnson, and Tracy Morgan, among others. This continues What’s Trending and Samsung’s live-event partnership, which includes coverage of industry events like CES and SXSW.
Stats to Start
Millenials Study: More at Risk For Cord Cutting, TV Everywhere a Must
A new study suggests that pay-TV providers might not be able to count on today’s 18- to 34-year-olds as longtime future customers.
Tags: Comcast, DVR, facebook, News2Know, PS4, Redbox, sony, Susanna, twitter, Wigs, Yahoo!, youtube