Tuesday 8.12: News to Know

/ Aug 12, 2014

Digital video industry news today

Australia Telco Giant Buys Video Tech Startup Ooyala

Telstra has bought out digital video streaming and analytics startup Ooyala for $270 million. The telecommunications firm — the largest in Australia — previously owned 23% of Ooyala after investing $61 million over the past two years. Once the deal closes, Telstra will control 98% of the startup.

VideoInk http://bit.ly/1lRyqxD

Venture Beat http://bit.ly/1rmr6NC

Re/code http://on.recode.net/1Ba0fes

TechCrunch http://bit.ly/1sUnDrD


Opinions & Analysis

5Qs with…Brent McCrossen, CEO and Co-Founder of Audiosocket

With over 50,000 original tracks on offer, Audiosocket licenses music to a wide range of customers, from major brands to individuals making wedding videos. Understanding that it takes a soundtrack to up the quality of video content, Audiosocket’s CEO and co-founder, Brent McCrossen, took some time to explain to VideoInk how the company addresses the increasing demand for music that doesn’t infringe on any copyright laws.

VideoInk http://bit.ly/1AaDdCD

Streaming Video News

Latest Google+ update for Android quietly adds Chromecast support

You won’t see mention of it in the release notes, but the latest version of Google+ for Android now has a Chromecast button.

Gigaom http://bit.ly/1sUk0Sq


Thanks to TV streaming, the Xbox One is about to get more useful to your phone or tablet

Microsoft’s gaming console is taking another step towards fulfilling its promise as a centralized entertainment system: After the next software update, the device will be capable of streaming live television to phones, tablets and computers around the home.

Gigaom http://bit.ly/1mFNAGn

TechCrunch http://bit.ly/Xf3hyS


Aereo Updates

Aereo Pushes To Resume Service In 6 Western States

Streaming video service Aereo is pushing forward with its argument that it should be allowed to resume operations on the grounds that it’s now a “cable system” and entitled to transmit television programs as long as it pays licensing fees.

MediaPost http://bit.ly/1q6wm60

YouTube News

These YouTubers Are This Generation’s Rock Stars On tour with Our 2nd Life—and the marketers that are wooing them

On Our 2nd Life’s tour bus, 15-year-old Trevor Moran’s mother, Nicole, pleads with her bundle of energy to sit down. But he’s got to direct that energy somewhere—so why not make it productive?

AdWeek http://bit.ly/1AaG8LK

Media News

CNE’s The Scene Debuts First Original Series

Conde Nast Entertainment has premiered “Those People,” the first original web series created for its new digital video network The Scene.

VideoInk http://bit.ly/1sN5Ul0


Weather Channel Documentary Shows Perils of Border Crossing

The Weather Channel’s Weather Films seeks to do more than simply report the temperature these days. Teaming up with Telemundo, The Investigative Fund, and Efran Films, The Weather Channel just launched “The Real Death Valley” on weather.com.

VideoInk http://bit.ly/Y0paSC


Ron Howard and Brian Grazer’s New Form to Support USC Student Filmmakers

New Form Digital, the multi-platform content studio launched by Discovery Communications, Ron Howard, and Brian Grazer, has partnered with the USC School of Cinematic Arts on a new year-long program to develop new digital content.

VideoInk http://bit.ly/1kyKCbe

THR http://bit.ly/VfxzQ8


Humor Site WorldWideInterweb Launches Film Production Division

As the view count of WorldWideInterweb’s comedic short film, “Bulimia: The Musical” continues to rise, the comedy site has decided to make moves towards more long-form content creation. Hence their newly launched film production division, which will focus on narrative content that derives inspiration from the “viral video” genre.

VideoInk http://bit.ly/1pMkYPk


Lexus Invests More in Original Digital Shorts with The Weinstein Company

Last year, Lexus’ branded content division L Studio partnered with The Weinstein Company to launch Lexus Short Films, a series of five short films from emerging filmmakers themed around the idea that “life is amazing.” Now the brand and the film studio are back, renewing the partnership with two new films based on the same concept.

VideoInk http://bit.ly/1syaOFR


Alt UK magazine group Dazed makes its video play

Like all magazine companies, Dazed Group is adapting to a new era. The alternative style bible founded in the ’90s has successfully invested heavily in its video offering. But unlike some publishers, it’s not interested in the pre-roll ad market. Instead, it has spent the better part of a year translating its tradition of iconic fashion imagery in print into a broadcast-quality video studio to serve TV channels and brands.

Digiday http://bit.ly/1oGBqge


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