Wednesday 2.5: News to Know

/ Feb 5, 2014

Digital video industry news today

Kelly Day Joins Team ‘Awesomeness’ as Chief Digital Officer

AwesomenessTV has tapped Blip CEO Kelly Day to be chief digital officer, a newly created position at the company.

VideoInk http://bit.ly/1c3zR6M

Variety http://bit.ly/N2i1fi

THR http://bit.ly/1busEjq

Deals & Signings

Former IAWTV Chair Paul Kontonis Joins Collective Digital Studio Exec Team

Paul Kontonis, former chairman of the International Academy of Web Television and long-time online video executive, has joined Collective Digital Studio as its new senior vice president of strategy and sales.

VideoInk http://bit.ly/1fHnsds

Streaming Video News

Linda Cardellini Joins Cast of Untitled Netflix Drama from Creators of ‘Damages’

Linda Cardellini (“Mad Men”) has joined the cast of an untitled Netflix drama from the creators of “Damages.” She joins previously announced cast members Kyle Chandler (“Friday Night Lights”) and Ben Mendelsohn (“The Dark Knight Rises”).

VideoInk http://bit.ly/1kSVCwn

Netflix Signs Off on Third Season of ‘House of Cards’

“House of Cards,” the Emmy- and Golden Globe-winning political drama starring Kevin Spacey and Robin Wright, will get a third season on Netflix.

VideoInk http://bit.ly/N29Lfm

Variety http://bit.ly/1kT4Bxl

Cynopsis http://bit.ly/1c3GQgh

Amazon adds Veronica Mars and G.I. Joe to its lineup of fan fiction properties

Amazon’s Kindle Worlds program, which secures licenses that allow self-published authors to legally sell Kindle fan fiction based on properties like Gossip Girl and Kurt Vonnegut’s books, added a few more brands to its lineup Wednesday.

GigaOm http://bit.ly/N2heea

Netflix plans to spend $3 billion on content this year

Netflix wants to spend close to $3 billion on content in 2014, which is why the company is raising additional debt.

GigaOm http://bit.ly/1bo0cfZ

YouTube News

Tips on How to Make It on YouTube from Philip DeFranco

Rhett and Link recently caught up with Philip DeFranco on their new podcast, “Ear Biscuits,” and drew out some tips straight from the billion-view man on how to make it on YouTube. Of course, you can listen to the podcast yourself, but here are some quick and easy tips straight from DeFranco’s mouth

VideoInk http://bit.ly/1eq2fpH

How Fox Sports Picked Its Million-Dollar Digital VideoFest Winner

YouTube Space LA, in the year since it officially opened, has never been a particularly quiet place — the production facility has become a major hub for the Los Angeles web video community.

VideoInk http://bit.ly/1c3B91J

Can Susan Wojcicki help YouTube creators make money?

Longtime Google leader Susan Wojcicki is reportedly leaving her post at Google Ads for the top spot at YouTube, according to Re/code and The Information, which cite unidentified sources. Wojcicki, who housed the early Google operations in her garage in Silicon Valley, may have the skills to solve one of YouTube’s biggest problems: a sustainable revenue system for creators.

GigaOm http://bit.ly/LykAEa

TechCrunch http://tcrn.ch/Mt3Vmd

Re/code http://on.recode.net/1nSuCzx

Content Media

The production company behind Iron Chef, Fujisankei, launched a new male-fashion and makeover YouTube series, Cute Him Up. The show currently has six episodes available to watch, and the first episode has been viewed 148,865 times.

Cynopsis 

A Viral Animal Video About Giant Bugs and Dinosaurs Also, Jenna Marbles struggles with self tanning

Some weeks, it is clear why certain videos pop on YouTube. And then there was last week. For whatever reason, a video from the science-oriented Hybrid Librarian YouTube net called World’s 10 Biggest Animals of All Time generated 3.2 million views last week, putting it atop the VideoWatch/VidIQ weekly content chart.

AdWeek http://bit.ly/1exwyJD

Google goes to war on ‘fraudulent’ YouTube video views

YouTube visitors watch more than six billion hours of video every month, but not all of those eyeballs are real. Google has announced a crackdown on “fraudulent views” on YouTube, from channels seeking to artificially inflate their view counts.

Guardian http://bit.ly/1kbb0pU

Media News

Conde Nast Looks at Self (Magazine) for Eighth Video Channel

After a few months off, Conde Nast Entertainment is back to expanding its digital video network and original content slate. The film/TV/video entertainment division of Conde Nast has launched a video channel for Self magazine, a rag geared toward providing women with health, fitness, and lifestyle how-to content.

VideoInk http://bit.ly/1na7Eke

Reviewed! ‘High Maintenance’ Finds Nuance in the World of Drug Dealing

“High Maintenance,” on the surface, is a bit easy to underestimate. The (primarily) New York-based web series, which premiered last year, chronicles the adventures of a bike-riding pot dealer shilling his wares, encountering new customers every episode — technically, a perfect set-up for stoner comedy.

VideoInk http://bit.ly/1fuD8yx

Surprise: Beauty Creators Are Better Than Brands on YouTube

Maybe it’s time big brands stopped treating YouTube like another television screen. YouTube isn’t TV — and data from a comprehensive study on the beauty industry and YouTube by marketing software provider Pixability shows why.

VideoInk http://bit.ly/1fHnmTl

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