Wednesday 4.2: News to Know

/ Apr 2, 2014

Digital video industry news today

AwesomenessTV Buys Big Frame for $15 Million

Consolidation! Except here it’s an MCN buying another MCN — a first. AwesomenessTV, the teen network acquired by DreamWorks Animation a little under a year ago in deal that could be worth up to $117 million, has acquired YouTube talent network Big Frame.





Deals & Signings

Paramount Exec Mia Goldwyn Is StyleHaul’s First Chief Content Officer

Beauty and fashion MCN StyleHaul has named Paramount executive Mia Goldwyn as its first chief content officer.


AOL Elevates 2 Execs Within Platforms Unit, Gabriner To Lead ONE

AOL on Tuesday announced several leadership appointments within its AOL Platforms unit. The appointments come less than a week after the company announced ONE, a combination of AOL’s existing ad tech stack into one programmatic ad platform.



Streaming Video News

The Story of Pablo Escobar Is Coming to Netflix in Early 2015

Netflix has ordered a new drama series from Gamount International Television based on the life of the notorious Colombian drug lord and politician Pablo Escobar.


The new British invasion: Why Amazon, Hulu and Netflix love UK TV shows

The new content battleground might be on the other side of the Atlantic: U.K. television is increasingly being picked up for exclusive streaming deals — showing just much the media landscape has changed.


Amazon Prime Instant Video gets exclusive rights to 24

Amazon Prime Instant Video is now the only subscription service that lets you stream Fox’s 24. The company is touting its exclusives ahead of an event this week where it’s expected to launch its streaming TV box.


Hollywood Reporter

Hulu Inks Exclusive Pact with Parent NBCUniversal for ‘Brooklyn Nine-Nine,’ ‘Top Chef’ and Other Shows

The streaming wars continue: Hulu reached a licensing deal with NBCUniversal, one of its owners, to bring past seasons of “Brooklyn Nine-Nine,” “Top Chef” and other shows exclusively to the Hulu Plus subscription service.


Netflix Sets French Headquarters In Luxembourg to Bypass Gallic Regulations

Netflix is set to follow iTunes and Google’s footsteps: The service will launch in Gaul in the fall but will be headquartered Luxembourg in order to avoid the heavy French regulations.


Smart TVs Are About To Overtake Streaming Devices In The US

Smart TVs and streaming devices — including the Roku, Apple TV, and Google’s Chromecast — are reshaping what it means to watch TV.

For now, streaming devices are still more common than smart TVs, but that’s going to change fast.

Business Insider

Netflix & Amazon Slapped With Multimillion-Dollar Lawsuit By Former Exec

Netflix and Amazon are streaming-service rivals, but today the two were united as defendants in a multimillion-dollar defamation and wrongful-termination lawsuit by a former employee of both companies. In his suit filed in Los Angeles Superior Court (read it here), which also names top Netflix execsReed Hastings and Ted Sarandos as defendants, Jerry Kowal is seeking at least $1 million — and damages potentially worth millions more.


Amazon Said Set to Debut TV-Viewing Living Room Device Inc. Chief Executive Officer Jeff Bezos is stepping up the technology industry’s push to reach customers in their living rooms. The world’s largest Internet retailer is set to unveil a television-viewing device for streaming movies, television shows and other video from the Web at an event today in New York, said people with knowledge of the plans, who asked not to be identified because the information is private.


Australian Superhero Parody ‘The Justice Lease’ Wins Viewster VOD Festival

The Justice Lease, an Australian comedy featuring very domesticated versions of Superman, Batman, Aquaman and The Hulk, has won the inaugural Viewster Online Film Festival and the $70,000 top prize from the Swiss-based VOD service. An online series produced by Australian production company Severe Comedy, Justice Lease reimagines the famous superheroes as roommates sharing a house in Australia, where instead of super villains, they face endless bickering and petty battles over rent and housework.

Hollywood Reporter

The Haps With Apps

Comedy Central Is Not Fooling Around With Launch Of New Streaming App

Viacom is no fool when it comes to turning great programming into money making opportunities and the Comedy Central iOS app launched today will bring even more viewers to the channel’s multiple hit shows. You’ll be able to watch full episodes of your favorite shows for FREE the day after they air, which is great news for lovers of South Park, The Daily Show, The Colbert Report and late-night game show @midnight.


Aereo Updates

Content Everywhere

Aereo‘s launch in 11 Wisconsin counties has been delayed due to the coming Supreme Court case scheduled for later this month.


YouTube News

YouTube Is the King Among Mobile Entertainment Apps

Eight percent of US consumers’ time on iOS and Android mobile devices is spent on entertainment apps, half of that time is on YouTube. This data comes from Flurry, a mobile app analytics firm that measured app usage between January and March of 2014.


The Truth About Trending: YouTube Reveals Its Biggest Secret

As most YouTube watchers, you believe that Psy’s “Gagnam Style” is a genuine Korean pop hit and Rebecca Black’s “Friday” is the work of a misguided young female with too much money…right? If that’s the case, be prepared for your understanding of the trending world to turn upside down.


Hacking the YouTube ‘Playbook for Brands’: Strategy Basics

Since VideoInk has been bringing you tips from the YouTube “Creator Playbook” (more to come shortly), we figured we’d turn it around and give brands a chance to take advantage of what the online video platform has to offer. As viewers gain more and more control over what they watch on the internet, brands get a bigger chance to interact personally with the YouTube audience of their choice.


Macy’s and Maker Studios Team Up to Co-Produce Competition Series

Macy’s has partnered with Maker Studios to launch a new branded competition series that will pit 16 up-and-coming stylists against each other for a chance to win $10,000 and other prizes. The show, “The Next Style Star,” will debut on Maker Studios’ fashion and beauty channel The Platform (358,000 subscribers) on April 3, with new episodes rolling out every Thursday for the next 10 weeks. It will also be available via a custom page on


Reviewed! My Damn Channel’s ‘Self-Help’ Brings a Woody Allen Touch to YouTube

My Damn Channel’s “Self-Help” stars Danny Abrahms as both “himself” and his own therapist, who guides him through incredibly important issues like asking girls out and whether or not “Danny” should just go ahead and watch another episode of “Breaking Bad” on Netflix. It turns out, for the record, that using yourself as your own therapist maybe doesn’t lead to the best therapy. Which, of course, is the key to the joke.


Smosh’s Ian and Anthony Explain the Secrets of YouTube Fame and Fortune (Video)

How do you make money on YouTube? First, get a lot of views on YouTube.  A lot of views. Then, start moving some of those views to a website you own, where you can sell ads and keep all the money you make, instead of sharing it with Google’s website.


YouTube Has Spent A Year Preparing Its Upcoming Assault On Cable TV

YouTube has spent the past year preparing for an assault on traditional television, and now it is ready to pounce. Heading into the spring upfront season, when media buyers commit to spending money on various TV networks, YouTube has begun openly petitioning marketing executives to ditch TV and spend their money online.

Business Insider


Media News

Conde Nast’s Video Network Keeps Growing, Launches Allure Channel

Conde Nast Entertainment has launched its tenth original video channel — this one for Allure magazine, which focuses on beauty and fashion content.


Animal Planet Expands Commitment to Web-Originals in Advance of TV Upfront

In 2014, Animal Planet plans to roll out original web shows tied to eight TV series and specials, including “Finding Bigfoot,” “River Monsters,” “Treehouse Masters,” “My Cat from Hell,” and “Pit Bulls & Parolees.”


April Fools Round-Up: Pranks from the Online Video World

This April Fools Day, our favorite online video platforms used their entertainment talent and wisdom to drum up some pretty hilarious (and sometimes convincing?) pranks on this notorious day for jokesters. Here’s a round-up of what not to fall for on this tricky day


AOL Greenlights Steve Buscemi Web Series (Exclusive)

Steve Buscemi is moving from Atlantic City boardwalks to New York City streets. The Boardwalk Empire star has sold to AOL his unscripted web series Park Bench, which will feature Buscemi (WME, Gotham, George Sheanshang) and his titular bench in a variety of locations throughout his hometown, talking to everyday New Yorkers as well as celebrity friends.

Hollywood Reporter

MRC Explains Waiting Period For Video’s New 2-Second Rule

The Media Rating Council, which Monday officially authorized “viewable” metrics as the advertising currency for non-video online advertising, said it technically is holding off authorizing it as a standard for online video advertising for another 90 days to allow the marketplace to brace for the change.


Industry Highlights

Advertising Age Honors the Best Brand Storytelling at the 2014 Viral Video Awards

Fifth Annual VVAs Honor Samsung, 72andSunny, Unilever and College Humor



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