YouTube Star Zoella to Pen Two Novels

/ Jun 17, 2014


Zoe Sugg, a 24-year-old British beauty and fashion YouTube creator known by her fans as Zoella, is the latest to expand to the world of print.

Sugg, who has more than 4.9 million subscribers on YouTube, will write two fiction novels, which will be distributed worldwide by Penguin.

The first novel, “Girl Online,” is described as a “modern-day Notting Hill for teens.” It tells the story of a 15-year-old girl, whose relationship with an American pop star is revealed to the world after her anonymous blog is exposed. The novel will deal with issues important to Sugg, including juggling online and offline lives and panic attacks. “Girl Online” will be released on November 25, 2014.

Information about the second novel isn’t available at the moment.

“Zoe has an incredible voice for teens and she drew on her wealth of experience dealing with real issues like anxiety and cyber-bullying to deliver a poignant, romantic, and heart-warming debut novel,” said Amy McCulloch, editorial director of Penguin Children’s, in a statement. “The whole team was bursting with excitement at the prospect of working with Zoe, and we know her fans — and the rest of the world — are going to fall head-over-heels with her writing.”

Sugg is the latest in a line of YouTube creators who are venturing into print. YouTubers ranging from the “Epic Meal Time” men, to Grace Helbig and Mamrie Hart have or are in the process of publishing books. Sugg’s deal is slightly different from most others in that she’s crafting fiction, rather than extending a character or personality to a new format.

While Penguin has international rights to both of Sugg’s novels, US and Canadian rights were sold by the publisher to Atria Publishing Group. Atria will publish both novels via its recently launched imprint Keywords Press, which was specifically created to help online stars publish books in both digital and print.

Other creators publishing works through Keywords Press include Justine Ezarik (iJustine), Connor Franta, and Shane Dawson.

On YouTube, Sugg is repped by beauty and fashion MCN StyleHaul.

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