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Tuesday 10.28.14: News to Know

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Monday 9.29.14: News to Know

MichellePhan

Michelle Phan and CEG Launch New Music Shingle Shift Media Group

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YouTube Extends Mainstream Ad Efforts Across the Pond

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Endemol Beyond Plugs into Tubular Labs for YouTube Insights

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CNN Digital and Roy Choi to Serve You Some ‘Street...

NewsToKnow

Friday 9.19: News to Know

MichellePhan

Michelle Phan Strikes Back at Ultra Records with Countersuit

Endemol

Endemol Beyond USA Debuts New Channels for Scripted and Reality Series

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Thursday 9.4: News to Know

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Tyler Oakley, Michelle Phan, Shay Carl to Be Honored by the Streamys

Own_image

Oprah Winfrey Network Keeps Growing Its Empire…Digitally

Screen Shot 2014-08-18 at 12.01.57 PM

Endemol Teams Up with KSI on Sports-Themed YouTube Channel

Top5_Beauty

Top 5 Emerging Beauty & Style Channels on YouTube

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EXCLUSIVE: Jukin Media Advances Rights Management Agenda –...

MichellePhan

Michelle Phan Sued for Music Copyright Infringement

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Monday 7.21: News to Know

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Victorious, a New Mobile Startup, Wants to Put Creators in Control

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Godzilla Roars into YouTube Space LA

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Bing Chen Leaves YouTube to Join Unnamed Stealth Startup

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Monday 5.5: News to Know

swoozieandMichelle

Swoozie Explains Leaving Gaming with Phan on ‘Ear...

MichellePhan

DCNF: Michelle Phan Signs Major Deal with Endemol Beyond USA

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YouTube to Buy TV Ads to Promote Some Top Creators (Report)

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Monday 2.10: News to Know

SMW01

Check Out These Must-See Sessions at LA Social Media Week

BusinessofBeauty_Wide

Easy, Breezy, Beautiful: Uncovering the Business of Beauty on YouTube

Tameka Kee

It all started with a simple YouTube search: “smoky eye for brown eyes.” Four hours later, I had a basic grasp of how to achieve the coveted look — not to mention a newfound appreciation for eyeshadow primer, liquid liner, and brow highlighter. Welcome to the Business of Beauty on YouTube, where thousands of digital beauty gurus upload thousands of hours of tutorials, product reviews, and interviews every day.

It’s where mega-brands like P&G and Estee Lauder are targeting a rabid audience with channels of their own, or through partnerships with media companies like Hearst and sponsorships of high-profile content creators like Tanya Burr. It’s where the “face” of beauty actually mirrors the demographic ma… Read More

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tresemme curly hair demo

Google launches new shopping tool on YouTube, could threaten Amazon