By Sahil Patel
“Project Greenlight” producer Adaptive Studios is launching a short-film contest called “The Greenies,” which will award some of the up-and-coming filmmakers who submitted for the “Project Greenlight” reboot.
The decision to create The Greenies comes out of a Facebook contest Adaptive held to choose the featured filmmaker for season four “Project Greenlight.” The docu-reality series, which first premiered on HBO in 2001 and is set to return to the network later this summer, follows one filmmaker as he or she tries to direct a feature-length film. Along with Adaptive Studios, “Project Greenlight” producers include Ben Affleck and Matt Damon.
To highlight some of the best short films Adaptive received during the first round of the competition, the company has selected several nominees — from a pool of “non-finalist submissions” — across six categories: Best Action, Best Horror, Most Unique, Most WTF, Best Comedy, and Best Drama. The nominees will be unveiled on March 25 via “Project Greenlight””s website, YouTube channel, and Facebook page, after which fans will get the chance to watch and vote for their favorite shorts.
While an online competition, Adaptive has enlisted the services of three YouTubers to “host” and promote The Greenies. Starting March 25, reviewers John Flickinger (TheFlickPick: 108,000 subscribers) and Kristian Harloff and Mark Ellis (SchmoesKnow: 153,000 subscribers), as well as comedian and filmmaker Jason Horton (107,000 subscribers), will post videos to their individual channels driving people to watch and vote on the films.
The winners, which will be based on the films that receive the most “likes” on YouTube, will be announced on April 2.