Retired boxer Oscar De La Hoya announced on Tuesday that he has partnered with FilmOn TV Networks to launch two new boxing channels that will go live at the end of January on filmon.com’s free ad-supported OTT service.
The champion’s classic fights will air on the Golden Boy Channel and the bi-weekly fights held for the monthly boxing series “LA Fight Club,” produced by De La Hoya’s Golden Boy Promotions, will stream live on The Ring beginning on Jan. 29 at 5:30 p.m. PST.
De La Hoya will also host a new combat sports talk show on FilmOn TV Network’s cable channel FOTV that will feature special guests such as Sugar Ray Leonard, Ronda Rousey and Holly Holm.
De La Hoya boxed professionally from 1994 to 2009, compiling a win-loss record of 45–6 with 39 knockouts while winning 10 championships in six different weight classes. He has also excelled as an entrepreneur. His fights generated $700 million in pay-per-view income, setting a record for pay-per-view that was eventually surpassed by Floyd Maryweather Jr. In 2002, he founded Golden Boy Promotions to promote his own fights, as well as pay-per-view bouts featuring boxers including Bernard “The Alien” Hopkins, Juan Manuel “Dinamita” Marquez, Miguel Cotto, Marco “Baby Faced Assassin” Antonio Barrera, Erik “El Terrible” Morales and Sugar Shane Mosley.
De La Hoya other media ventures include a Latin pop album, the children’s book “Super Oscar” and the Fox reality series “The Next Great Champ.”
Founded in 2009 by Greek billionaire and media entrepreneur Alki David, FilmOn offers nearly 1000 free live TV channels featuring original programming across such verticals as news, sports, movies, music and food, and video and audio podcasts from premium brands, as well as over 200,000 video on demand titles at FilmOn.com.
De La Hoya joins a growing crowd of sports figures playing in the streaming space, including NBA stars LeBron James (the player stories platform Uninterrupted and Believe Entertainment’s animated series “The LeBrons”) and Jeremy Lin (a Whistle Sports content partner) and retired New York Yankee Derek Jeter (founder of The Players’ Tribune).