CAA continues to expand its digital team. The latest addition is Andrew Graham, who joins CAA’s Digital Talent and Packaging group in LA after almost two years as Big Frame’s Senior Talent Manager. He’s also bringing clients Ricky Dillon and Connor Franta with him to the agency. Big Frame will continue to serve as managers for Dillon and Franta.
Twenty-four-year-old Dillon is best known for as a singer / songwriter who climbed to fame on YouTube most notably with teen boy band Our2ndLife. His channel now boasts over 2.9 subscribers on YouTube and 6.1 million views last month, according to Tubular Labs.
Connor Franta also comes with a strong background in music on YouTube but is most known for his comedic skits and inspirational films. Of the two talent joining Graham at CAA, Franta is the more established of the two talent with over 5.6 million subscribers on YouTube, and 5.1 million on Instagram, (Tubular Labs). Franta and Graham also formed music label and social recommendation service “Heard Well” last year. “Heard Well” enables influencers and social celebrities to curate and share their favorite music from emerging artists. The service claims to have helped break multiple mainstream artists such as Capital Cities, ODESZA and Bastille.
During his time at Big Frame, Graham brokered multiple significant deals for Big Frame’s talent, including a publishing deal for Ricky Dillon’s first book “Follow Me”* as well as Connor Franta’s “A Work in Progress” and Kian Lawley and JC Caylen’s “Don’t Try This At Home.” Both of the latter titles hit the New York Times best sellers list. He’s also credited with helping launch “Kian and JC,” one of the fastest growing comedy channels on YouTube starring two Our2ndLife band members JC Caylen and Kian Lawley. Prior to Big Frame, Graham spent over two years at Fullscreen, where he was responsible for brining boy-band Our2ndLife to the company. O2L spawned a year of Beetles-like mania before dramatically disbanding in 2014.
[UPDATE: An earlier version of this story noted “Follow Me” was a New York Times bestseller.]
Graham, who has secured a great reputation in the industry, left Fullscreen in 2014 with then-manager Larry Shapiro in a dramatic departure that was said to be very Jerry-Maguire in nature. It’s been smooth sailing, otherwise.